Market Size of Global Fruit Picker Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 1.75 Billion |
Market Size (2029) | USD 3.80 Billion |
CAGR (2024 - 2029) | 16.80 % |
Fastest Growing Market | Europe |
Largest Market | North America |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Fruit Picker Market Analysis
The Global Fruit Picker Market size is estimated at USD 1.75 billion in 2024, and is expected to reach USD 3.80 billion by 2029, growing at a CAGR of 16.80% during the forecast period (2024-2029).
- Fruit rotting on trees or the ground costs farmers USD 30 billion in sales annually, and fruit picked two weeks later loses 80 percent of its value. A major reason for wasted produce, sometimes in fruit rotting on trees, is a global shortage of fruit pickers, estimated to grow to five million missing workers by 2050. Every year, over 800 million tons of fruits are produced on 70 million hectares worldwide, representing an annual market value of USD 1 trillion. Farmers spend annually USD 100 billion on fruit picking and recruit over 10 million temporary workers for a short period to pick their fruit. Even today, more than 10% of all fruit worldwide cannot be harvested, equivalent to the total annual consumption of fruit in the entire European Union.
- Israeli startup Tevel Aerobotics Technologies developed flying autonomous robots that take off from a base station, pick only the ripe fruit off the tree and gently lower it for collection, and can work 24/7 during the harvest period. Kubota invested USD 20 million in Tevel, an industry leader in the flying autonomous fruit-picking robot harvesting segment. Together with Tevel, Kubota will reinforce the company's development of labor-saving and automation technology for fruit picking and enable the launch of a business using these technologies that will contribute to labor-saving and efficiency improvement in farming. Automated fruit pickers are expected to be the market's future, and this technology's workability is expected to show major growth in the coming years.
- According to Tropical Fruit Network, about 1,200 South Pacific fruit pickers have arrived in South Australia to help fill critical shortages of seasonal agriculture workers to encourage unemployed locals to take up fruit picking jobs. The government jointly funded USD 7 million to develop the industry for this. Other factors driving the market are increasing farm mechanization rates, especially in developing countries, increasing farm labor costs, and shorter replacement cycles of tractors attributed to the growth of the global innovative fruit pickers market and expected to grow huge during the forecast period.
Fruit Picker Industry Segmentation
Fruit pickers are machines deployed to pick ripe fruits from plants, which can be both manual and robotic. The robotic fruit picker surveys the field to determine the location of plants along with the number, size, and position of the fruit on these plants. These machines devise a picking plan after mapping the fruit-bearing plants.
The fruit picker market is segmented by source (manually operated and electronically operated), product type (manual tools (extendable fruit picker and telescopic fruit picker) and automated tools), and geography (North America, Europe, Asia-Pacific, South America, and Middle-East & Africa).
The report offers market estimation and forecasts in value (USD) for the above-mentioned segments.
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Global Fruit Picker Market Size Summary
The fruit picker market is poised for significant growth, driven by technological advancements and increasing demand for efficient harvesting solutions. The global market is experiencing a shift towards automation, with innovations such as flying autonomous robots and robotic fruit pickers gaining traction. These technologies are being developed to address the critical shortage of manual laborers, which is exacerbated by factors like seasonal labor demands and rising labor costs. Companies like Tevel Aerobotics and Kubota are at the forefront of this transformation, investing in automation to enhance labor efficiency and reduce dependency on human workers. The market is also witnessing the introduction of adjustable manual tools and smart agriculture solutions, which are designed to optimize the fruit picking process and improve productivity.
North America stands as the largest market for fruit pickers, with the United States leading in both robotic and manual harvesting technologies. The region's focus on innovation is evident through the development of advanced robotic systems that can operate autonomously and efficiently in various agricultural settings. The market's growth is further supported by the presence of numerous small and medium-sized enterprises that are continuously introducing new products to meet the evolving needs of fruit growers. As the global population continues to rise and food security becomes a pressing issue, the adoption of these innovative harvesting technologies is expected to be crucial for farmers aiming to enhance operational efficiency and maximize yields. The market remains highly fragmented, with key players employing strategies such as partnerships, acquisitions, and investments in research and development to maintain their competitive edge.
Global Fruit Picker Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.3 Market Restraints
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1.4 Industry Attractiveness - Porter's Five Forces Analysis
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1.4.1 Threat of New Entrants
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1.4.2 Bargaining Power of Buyers/Consumers
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1.4.3 Bargaining Power of Suppliers
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1.4.4 Threat of Substitute Products
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1.4.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 Source
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2.1.1 Manually Operated
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2.1.2 Electronically Operated
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2.2 Product Type
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2.2.1 Manual Tools
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2.2.1.1 Extendable Fruit Picker
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2.2.1.2 Telescopic Fruit Picker
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2.2.2 Automated Tools
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2.3 Geography
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2.3.1 North America
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2.3.1.1 United States
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2.3.1.2 Canada
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2.3.1.3 Mexico
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2.3.1.4 Rest of North America
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2.3.2 Europe
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2.3.2.1 Germany
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2.3.2.2 United Kingdom
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2.3.2.3 France
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2.3.2.4 Italy
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2.3.2.5 Spain
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2.3.2.6 Rest of Europe
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2.3.3 Asia Pacific
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2.3.3.1 China
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2.3.3.2 Japan
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2.3.3.3 India
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2.3.3.4 Australia
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2.3.3.5 Rest of Asia-Pacific
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2.3.4 South America
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2.3.4.1 Brazil
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2.3.4.2 Argentina
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2.3.4.3 Rest of South America
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2.3.5 Middle East and Africa
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2.3.5.1 UAE
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2.3.5.2 Saudi Arabia
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2.3.5.3 South Africa
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2.3.5.4 Egypt
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2.3.5.5 Rest of Middle East and Africa
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Global Fruit Picker Market Size FAQs
How big is the Global Fruit Picker Market?
The Global Fruit Picker Market size is expected to reach USD 1.75 billion in 2024 and grow at a CAGR of 16.80% to reach USD 3.80 billion by 2029.
What is the current Global Fruit Picker Market size?
In 2024, the Global Fruit Picker Market size is expected to reach USD 1.75 billion.