Frozen Yogurt Market Size (2024 - 2029)

The frozen yogurt market is experiencing significant expansion, driven by the increasing global demand for tart-flavored desserts and healthier food options, particularly among young consumers. This growth is further fueled by the rising interest in immune-boosting and fortified products, prompting major brands to innovate with organic, cholesterol-free, and vegan variants. Consumer preferences for non-dairy, low-calorie, and high-protein desserts are key factors influencing the market's expansion. Additionally, the convenience of frozen yogurt as a meal replacement and the strategic focus of companies on e-commerce and online marketing are enhancing market accessibility and growth.

Market Size of Frozen Yogurt Industry

Frozen Yogurt Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 1.05 Billion
Market Size (2029) USD 1.40 Billion
CAGR (2024 - 2029) 5.97 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Frozen Yogurt Market Major Players

*Disclaimer: Major Players sorted in no particular order

Frozen Yogurt Market Analysis

The Frozen Yogurt Market size is estimated at USD 1.05 billion in 2024, and is expected to reach USD 1.40 billion by 2029, growing at a CAGR of 5.97% during the forecast period (2024-2029).

  • The frozen yogurt market is experiencing rapid growth due to global demand for tart-flavored desserts and the rising consumption of frozen yogurt. Growing demand for healthy foods is also present among young consumers, contributing to the industry's growth. According to the US Department of Agriculture, the United States' per capita consumption of frozen yogurt increased to 0.9 pounds in 2021, an increase from 0.6 pounds in 2020.
  • Furthermore, consumers are increasingly interested in immune boosters and fortified products that have health benefits, so major players have improvised their yogurt products by adding organic ingredients, making them cholesterol-free, and creating vegan variants. For instance, in July 2021, Oatly launched a plant-based vegan frozen yogurt available across the United States.
  • Over the medium term, increased consumer preference for non-dairy, low-calorie, high-protein, and healthier desserts is the primary factor driving the market. Additionally, the rising popularity of low-fat frozen yogurt and the introduction of beneficial product variants with various flavors is likely to provide numerous options for consumers looking for a healthy alternative to frozen desserts.
  • Furthermore, hectic lifestyles and health and wellness concerns drive consumers towards opting for convenient frozen dessert-based snacks and frozen yogurt as meal replacements. Moreover, major players are trying to stabilize their position in the market by focusing on e-commerce and online marketing to reach out to consumers beyond geographical barriers, which is driving the growth of the frozen yogurt market.

Frozen Yogurt Industry Segmentation

Frozen yogurt is a frozen dessert made with yogurt and sometimes with other dairy and non-dairy products. 

The global frozen yogurt market is segmented by type, i.e., into dairy-based and non-dairy-based frozen yogurt. Based on distribution channels, the market is segmented into supermarkets/hypermarkets, convenience stores, online retailers, and Others. Based on geography, the market is segmented into North America, Europe, Asia-Pacific, South America, and the Middle East and Africa. 

For each segment, the market sizing and forecasts have been done based on value (in USD Million).

Type
Dairy based Frozen Yogurt
Non-dairy based Frozen Yogurt
Distribution Channel
Supermarket/Hypermarkets
Convenience Stores
Online Retailers
Others
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
Germany
United Kingdom
Italy
Spain
France
Russia
Rest of Europe
Asia Pacific
China
Japan
India
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle East and Africa
Saudi Arabia
South Africa
Rest of Middle East and Africa
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Frozen Yogurt Market Size Summary

The frozen yogurt market is experiencing significant growth, driven by increasing global demand for tart-flavored desserts and a rising preference for healthier food options among young consumers. This trend is further fueled by consumer interest in immune-boosting and fortified products, prompting major players to innovate by incorporating organic ingredients and offering vegan variants. The market is characterized by a shift towards non-dairy, low-calorie, and high-protein desserts, appealing to those seeking healthier alternatives to traditional frozen desserts. The convenience of frozen yogurt as a snack or meal replacement, coupled with the expansion of e-commerce and online marketing strategies, is also contributing to the market's expansion.

In North America, the frozen yogurt industry is poised for growth, with the United States and Canada leading the charge due to the popularity of healthier dessert options. The market is witnessing a shift from dairy-based to non-dairy frozen yogurt products, particularly among high-income consumers. The competitive landscape is dominated by major multinational players like General Mills Inc., Danone, Unilever, and Nestle, who are focusing on product and flavor innovation to meet evolving consumer preferences. The introduction of unique flavors and collaborations, such as the partnership between HI-CHEW and Menchie's Frozen Yogurt, highlights the industry's dynamic nature. As consumer habits evolve, the demand for frozen yogurt with health benefits and exceptional flavor experiences continues to drive market growth.

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Frozen Yogurt Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 Type

      1. 2.1.1 Dairy based Frozen Yogurt

      2. 2.1.2 Non-dairy based Frozen Yogurt

    2. 2.2 Distribution Channel

      1. 2.2.1 Supermarket/Hypermarkets

      2. 2.2.2 Convenience Stores

      3. 2.2.3 Online Retailers

      4. 2.2.4 Others

    3. 2.3 Geography

      1. 2.3.1 North America

        1. 2.3.1.1 United States

        2. 2.3.1.2 Canada

        3. 2.3.1.3 Mexico

        4. 2.3.1.4 Rest of North America

      2. 2.3.2 Europe

        1. 2.3.2.1 Germany

        2. 2.3.2.2 United Kingdom

        3. 2.3.2.3 Italy

        4. 2.3.2.4 Spain

        5. 2.3.2.5 France

        6. 2.3.2.6 Russia

        7. 2.3.2.7 Rest of Europe

      3. 2.3.3 Asia Pacific

        1. 2.3.3.1 China

        2. 2.3.3.2 Japan

        3. 2.3.3.3 India

        4. 2.3.3.4 Australia

        5. 2.3.3.5 Rest of Asia-Pacific

      4. 2.3.4 South America

        1. 2.3.4.1 Brazil

        2. 2.3.4.2 Argentina

        3. 2.3.4.3 Rest of South America

      5. 2.3.5 Middle East and Africa

        1. 2.3.5.1 Saudi Arabia

        2. 2.3.5.2 South Africa

        3. 2.3.5.3 Rest of Middle East and Africa

Frozen Yogurt Market Size FAQs

The Frozen Yogurt Market size is expected to reach USD 1.05 billion in 2024 and grow at a CAGR of 5.97% to reach USD 1.40 billion by 2029.

In 2024, the Frozen Yogurt Market size is expected to reach USD 1.05 billion.

Frozen Yogurt Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)