Market Trends of France Food Preservatives Industry
This section covers the major market trends shaping the France Food Preservatives Market according to our research experts:
Rising Demand for Clean-Label Ingredients in Food Industries
The current market scenario in France describes the drive toward 'natural', 'clean-label' foodstuffs as the most important factor impacting the preservatives/antioxidants category. Therefore, traditional chemical preservatives are under threat from natural alternatives such as rosemary extract. Organic acids, such as sorbic and benzoic, have been widely used in the past. The availability of these acids in fruits, i.e., natural availability, has paved the way for clean label preservatives in the France market. Furthermore, frequent launches of enhanced clean-label preservatives to meet the demand for various applications is further boosting the demand for clean-label natural preservatives in the food and beverage industries. For instance, Cleanatis™ M1 and Cleanatis™ M2, Naturex's recently launched natural preservative solutions, act respectively against Listeria and Salmonella, at least as efficiently as conventional solutions, such as sodium lactate or sodium acetate to prevent bacteria growth.
Acquisitive Demand of Food Preservatives in the Dairy Industries
In the France food & beverage market, people are increasingly looking for prolonged shelf-life dairy products as raw milk has a very short shelf life. The major FDA approved preservatives in dairy products are sodium benzoate, potassium sorbate, and natamycin. These compounds are generally used to inhibit various types of microorganisms. In France, the maximum permitted levels for these additives in dairy products such as cheese and yogurt are established according to European national standards. Furthermore, observing the increased demand for clean label products within the consumers, major companies have started to make efforts lately to enhance their product offerings. For instance, in December 2015, Kraft Heinz removed artificial colors, flavors, and preservatives from its flagship macaroni and cheese. This is expected to further strengthen its demand in dairy industries in France.
