Market Share of Football Industry
The market studied is highly competitive due to the presence of several domestic and international players. The major players in the market, like Adidas and Nike, are innovating their footballs with abstract patterns and experimenting with the number of panels to give better stability to the ball. Introducing better products in the market will allow more consumers to buy price-worthy products rather than choosing low-standard balls at a lesser price. Owing to the growing football craze, customization of footballs for individual leagues and games is the newest way to attract customers. The manufacturers focus on developing better and more attractive balls to capture the market.
Football Market Leaders
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Adidas AG
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Nike Inc.
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Puma SE
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Decathlon Sports Pvt Ltd.
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Mitre International
*Disclaimer: Major Players sorted in no particular order
