Food Humectants Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Food Humectants Market is Segmented By Type (Sugar Alcohol, Phosphate, Glycerol, Glycol, Lactate and Others); By Application (Bakery & confectionery, Functional & Nutritional Foods, Beverages, Dairy Products and Others); By Source (Natural and Synthetic ); and by Geography (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa). The report offers market size and forecast in value term (USD million) for all the above segments.

Food Humectants Market Size

Food Humectants Market Overview
Study Period 2019 - 2029
Base Year For Estimation 2023
CAGR 6.50 %
Fastest Growing Market Asia-Pacific
Largest Market North America
Market Concentration Low

Major Players

Food Humectants Market

*Disclaimer: Major Players sorted in no particular order

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Food Humectants Market Analysis

Food Humectants Market is projected to register a CAGR of 6.5% during the forecast period (2022-2027).

The Covid-19 outbreak has had a significant impact on the food humectants market. Due to the pandemic, there were lockdowns, and people were not able to step out of their homes, so people started stockpiling food products has increased the demand for high shelf life. This has increased the use of food humectants. Some of the key factors such as the inclination of consumers toward nutritional and functional food & beverages, along with sugarless food additives are driving the growth of the food humectant market.

Increasing utilization of food humectants in the production of various food products across the globe is a key factor expected to drive the growth of the global food humectants market over the forecast period. Increasing the use of humectants as a food additive due to various benefits of food humectants such as improvised moisture content and flavors, increased nutritional value, cost-effectiveness, and ease of use is another factor expected to support the growth of the target market over the forecast period.

In addition, growing awareness regarding low-calorie and healthy food & beverage products among individuals across the globe due to changing consumer lifestyles is another factor supporting the growth of the global market.

Food Humectants Market Trends

This section covers the major market trends shaping the Food Humectants Market according to our research experts:

Increasing Demand For Ready-to-Eat Food

With the changing consumer lifestyles and busy schedules, people are giving preference to products with high shelf life. Ready-to-eat foods are precooked, pre-cleaned, mostly packaged, and ready for consumption without prior preparation or cooking, they are highly preferred for the convenience they offer. Ready-to-eat products are driving the use of food humectants as it help to maintain the moisture of the product. Moreover, A variety of crystalline sorbitol granulations are available to support applications such as frosting, icing, chewing gum, mints, and tablets driving the sale. Thus, sorbitol was highly incorporated in 57% of new product launches that contained bulk sweeteners. Thus, Players are expanding their production units to cater to the demand. For instance, In 2020 Cargill invested USD 100 million in its sweetener plant, PT. Sorini Agro Asia Corporindo, in Pandaan, to build a wet corn mill and add a starch dryer to better serve the growing customer demand for corn-based starches, sweeteners (Sorbitol, Glucose, Maltodextrin), and animal feed ingredients.

Food Humectants Market-1

Asia-Pacific is the Fastest Growing Region

Asia-Pacific will witness a higher growth rate due to the growing demand for functional and nutritional food products coupled with changing lifestyle of consumers are adopting a healthy lifestyle, owing to the rising disposable income coupled with increasing demand for functional and nutritional food which supports the market growth, especially in countries like China and India. India is the fastest-growing market in the region. In India, diabetes and obesity are mostly associated with unhealthy food consumption habits. Awareness among sugar consumers in the country regarding its health risks has fueled the growth of low- or zero-calorie foods that are manufactured using polyols such as sorbitol, mannitol, maltitol, and xylitol. The growing awareness about food additives is further expected to fuel the market growth during the forecast period.

Global Food Humectants Market-1

Food Humectants Industry Overview

The global food humectants market is highly competitive with the presence of key players operating in the market, such as Roquette Freres, Barentz, BASF SE, Corbion N.V., DowDupont, Ashland., BASF SE, Ashland Global Holdings Inc, Archer Daniels Midland., Brenntag AG, among other domestic and global players. Most companies are focusing on innovation and product launches in order to meet consumers' increasing demand and maintain their significance in the global food humectants market.

Food Humectants Market Leaders

  1. Archer Daniels Midland

  2. Cargill Inc.

  3. BASF SE

  4. DowDupont

  5. Ingredion Incorporated

*Disclaimer: Major Players sorted in no particular order

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Food Humectants Market News

In 2021, BASF launched a new website for Performance and Formulation Additives, the new website provides faster access to BASF additives and formulation recommendations, and new products meet increasing requirements in performance and sustainability.

In 2021 Zhejiang Huakang Pharmaceutical Co. Limited announced that it had planned an energy-efficient technology transformation and production expansion project of crystalline maltitol.

In 2020, Ingredion launched the first polyol sweetener, ERYSTA Erythritol. The sweetener enables manufacturers to reduce or replace sugar to achieve nutrition-related claims, such as 'no added sugar' or 'calorie-reduced', in multiple applications.

Food Humectants Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Type

      1. 5.1.1 Sugar Alcohol

      2. 5.1.2 Phosphate

      3. 5.1.3 Glycerol

      4. 5.1.4 Glycol

      5. 5.1.5 Lactate

      6. 5.1.6 Others

    2. 5.2 By Application

      1. 5.2.1 Bakery & confectionery

      2. 5.2.2 Functional & Nutritional Foods

      3. 5.2.3 Beverages

      4. 5.2.4 Dairy Products

      5. 5.2.5 Others

    3. 5.3 By Source

      1. 5.3.1 Natural

      2. 5.3.2 Synthetic

    4. 5.4 Geography

      1. 5.4.1 North America

        1. 5.4.1.1 United States

        2. 5.4.1.2 Canada

        3. 5.4.1.3 Mexico

        4. 5.4.1.4 Rest of North America

      2. 5.4.2 Europe

        1. 5.4.2.1 United Kingdom

        2. 5.4.2.2 Germany

        3. 5.4.2.3 France

        4. 5.4.2.4 Russia

        5. 5.4.2.5 Italy

        6. 5.4.2.6 Spain

        7. 5.4.2.7 Rest of Europe

      3. 5.4.3 Asia-Pacific

        1. 5.4.3.1 India

        2. 5.4.3.2 China

        3. 5.4.3.3 Japan

        4. 5.4.3.4 Australia

        5. 5.4.3.5 Rest of Asia-Pacific

      4. 5.4.4 South America

        1. 5.4.4.1 Brazil

        2. 5.4.4.2 Argentina

        3. 5.4.4.3 Rest of South America

      5. 5.4.5 Middle-East and Africa

        1. 5.4.5.1 South Africa

        2. 5.4.5.2 Saudi Arabia

        3. 5.4.5.3 Rest of Middle-East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Archer Daniels Midland

      2. 6.4.2 Cargill Inc.

      3. 6.4.3 BASF SE

      4. 6.4.4 DowDupont

      5. 6.4.5 Ingredion Incorporated

      6. 6.4.6 Brenntag AG

      7. 6.4.7 Roquette Freres

      8. 6.4.8 Barentz

      9. 6.4.9 Corbion N.V.

      10. 6.4.10 Ashland Global Holdings Inc

    5. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. IMPACT OF COVID-19 ON THE MARKET

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Food Humectants Industry Segmentation

Humectants are hygroscopic substances. They bind the moisture that is contained in the food and, in addition, absorb moisture from the air and control the moisture. The Global Food Humectants Market is segmented by type into sugar alcohol, phosphate, glycerol, glycol, lactate, and others. By application market is segmented into bakery & confectionery, functional & nutritional foods, beverages, dairy products, and others. By source market is segmented into natural and synthetic. By geography market is segmented into North America, Europe, Asia-Pacific, South America, and Middle-East and Africa. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).

By Type
Sugar Alcohol
Phosphate
Glycerol
Glycol
Lactate
Others
By Application
Bakery & confectionery
Functional & Nutritional Foods
Beverages
Dairy Products
Others
By Source
Natural
Synthetic
Geography
North America
United States
Canada
Mexico
Rest of North America
Europe
United Kingdom
Germany
France
Russia
Italy
Spain
Rest of Europe
Asia-Pacific
India
China
Japan
Australia
Rest of Asia-Pacific
South America
Brazil
Argentina
Rest of South America
Middle-East and Africa
South Africa
Saudi Arabia
Rest of Middle-East and Africa
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Food Humectants Market Research FAQs

The Food Humectants Market is projected to register a CAGR of 6.5% during the forecast period (2024-2029)

Archer Daniels Midland, Cargill Inc., BASF SE, DowDupont and Ingredion Incorporated are the major companies operating in the Food Humectants Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Food Humectants Market.

The report covers the Food Humectants Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Food Humectants Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Food Humectants Industry Report

Statistics for the 2024 Food Humectants market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Food Humectants analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Food Humectants Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)