Market Trends of Facial Make-up Industry
This section covers the major market trends shaping the Facial Make-up Market according to our research experts:
Surge in Demand for Organic and Natural Ingredients
The facial make-up market globally has witnessed an increasing demand for natural and organic products due to the rise in consumer awareness about the harmful effects of certain compounds, such as paraben and aluminum compounds present in skincare products, including facial care. Many manufacturers in the market are concentrating on natural and organic ingredients in facial make-up instead of synthetic-based ingredients due to the rising consciousness among consumers about harmful chemicals linked to cancer, tumor development, and skin diseases. The market for organic cosmetic products is booming due to wellness trends and the greater availability of natural ingredients. Consumers are more focused on natural, environment-friendly cosmetic products in facial make-up, which are available in gel, powder, and liquid forms.
North America Dominates the Market
North America accounts for the largest market share, and it is anticipated to maintain its dominance during the forecast period. The changing lifestyles of consumers in the United States and increasing demand for cosmetic products are projected to propel the further usage of facial make-up. Factors such as consumer knowledge, an increase in awareness about the benefits of organic products and services through digital media and other sources, and the advent of social media are adding to the growth in the region. This, in turn, is driving the demand for these products. Consumers in the United States are increasing their consumption of herbal beauty products, particularly facial care, due to their 'vegan', 'natural', 'organic', 'botanical', and 'free from' labels.
