Market Size of Europe Wall Coverings Industry
Study Period | 2019 - 2029 |
Base Year For Estimation | 2023 |
CAGR | 4.34 % |
Fastest Growing Market | Europe |
Largest Market | Europe |
Market Concentration | Medium |
Major Players*Disclaimer: Major Players sorted in no particular order |
Europe Wall Coverings Market Analysis
The European wall coverings market was valued at USD 11.195 billion in 2020, and is expected to reach USD 14.43 billion in 2026, registering a CAGR of over 4.34% during the forecast period, 2021-2026. The European market is expected to witness robust growth and is likely to retain its market leadership over the forecast period. The region has witnessed a significant rise in the construction of new buildings, residential as well as commercial, on the back of low-interest rates, good economic growth, and pent-up needs. The aforementioned factors have significantly contributed to the growth of home furnishing.
- The rise in the number of residential houses or complexes, due to an increasing number of nuclear families, caused the residential segment to hold a large share over commercial applications. In the present scenario, wall panels and wallpapers, which are sub-segments of wall coverings, are the dominant products.
- The European population has been concerned about the home furniture and décor systems. Owing to the increasing number of high-income population, the spending on home furnishing has increased over the past few years. Due to this demand, European companies are investing significantly in innovative wall coverings. For instance, Kobe's library offers a wide range of fabrics and wall coverings to create one's own personal statement in interiors.
- High inventory costs have been one of the biggest challenges to the growth of the wall coverings industry. Distributors are needed to stockpile the number of patterns, styles, and raw materials, and store them in controlled environments to protect them from various climatic conditions. Such storage requirements are coupled with very low inventory turnover rates.
Europe Wall Coverings Industry Segmentation
Wall coverings protect the wall surface from accidental marks or scratches, besides imparting an air of quality and grandeur to uncovered walls. Wall coverings further help in neutralizing interiors of a building and customizing it with the help of various colors and patterns. These coverings are also cost-effective. The European wallcoverings market report is segmented based on products, applications, and countries. Based on the type of product, the market is divided into wallpaper, wall panel, decorative tile, metal, and other products. Based on application, the market is largely divided into commercial and non-commercial segments. The commercial application segment includes, official, commercial, institutional, industrial, and other non-residential buildings.
By Product | |
Wallpaper | |
Wall Panel | |
Decorative Tile | |
Metal Panel | |
Other Products |
By Application | |
Commercial | |
Non-commercial |
Geography | ||||||||||||
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Europe Wall Coverings Market Size Summary
The European wall coverings market is poised for significant growth, driven by a surge in construction activities across residential and commercial sectors. This growth is attributed to favorable economic conditions, such as low-interest rates and robust economic expansion, which have spurred the demand for home furnishings. The market is characterized by a strong preference for wall panels and wallpapers, with the residential segment holding a substantial share due to the increasing number of nuclear families. The rising disposable income among the European population has led to increased spending on home décor, prompting companies to invest in innovative and customized wall covering solutions. Despite the challenges posed by high inventory costs and the need for controlled storage environments, the market continues to thrive, supported by shifting consumer trends and a growing demand for premium real estate.
The competitive landscape of the European wall coverings market is marked by the presence of several major players who are actively expanding their market share through strategic collaborations and acquisitions. These companies are focusing on enhancing their product offerings and reaching new customer bases across Europe. Notable mergers, such as that of Ahlstrom and Munksjo, have further strengthened the market's footprint, highlighting the potential for growth in this sector. The market's expansion is also supported by trends such as off-site construction and increased home renovations, particularly in countries like the United Kingdom, which boasts a significant construction industry. As the demand for sophisticated designs and luxury interiors continues to rise, the European wall coverings market is expected to maintain its leadership position and achieve substantial growth in the coming years.
Europe Wall Coverings Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Introduction to Market Drivers and Restraints
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1.3 Market Drivers
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1.3.1 Higher Demand for Home Furnishing among the European Countries
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1.3.2 Availability of Styled Products
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1.4 Market Restraints
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1.4.1 High Inventory Costs and Premium Pricing
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1.5 Industry Attractiveness - Porter's Five Forces Analysis
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1.5.1 Threat of New Entrants
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1.5.2 Bargaining Power of Buyers/Consumers
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1.5.3 Bargaining Power of Suppliers
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1.5.4 Threat of Substitute Products
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1.5.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION
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2.1 By Product
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2.1.1 Wallpaper
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2.1.2 Wall Panel
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2.1.3 Decorative Tile
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2.1.4 Metal Panel
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2.1.5 Other Products
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2.2 Interior Paints Market
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2.3 By Application
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2.3.1 Commercial
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2.3.2 Non-commercial
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2.4 Geography
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2.4.1 Europe
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2.4.1.1 UK
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2.4.1.2 France
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2.4.1.3 Germany
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2.4.1.4 Spain
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2.4.1.5 The Netherlands
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2.4.1.6 Belgium
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2.4.1.7 Portugal
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2.4.1.8 Russia
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2.4.1.9 Poland
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2.4.1.10 Italy
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Europe Wall Coverings Market Size FAQs
What is the current Europe Wall Coverings Market size?
The Europe Wall Coverings Market is projected to register a CAGR of 4.34% during the forecast period (2024-2029)
Who are the key players in Europe Wall Coverings Market?
Grandeco Wallfashion Group, Walker Greenbank PLC, A.S. Création Tapten AG and AkzoNobel NV are the major companies operating in the Europe Wall Coverings Market.