Market Share of Europe Ready-to-Drink Beverages
Some of the leading manufacturers operating in the Europe ready-to-drink market are Suntory Beverages & Food Limited, Nestle SA, The Coca-Cola Company, Monster Beverage Corporation, and Red Bull GmbH, among others. These companies are investing in research and development to maintain their positions in the market through new product innovations and increase their brand presence in the region. Thus, Manufacturers are increasingly introducing new varieties of RTD beverages, in terms of ingredients, flavor, functionality, price, packaging size, and format. For instance, in March 2022, Arctic Blue Beverages, a Finland-based company launched their first oat-based ready-to-drink (RTD) called Hang Oat Vanilla. The company is planning to launch the product throughout the Europe region by the end of this year.
Europe Ready to Drink Beverages Market Leaders
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Nestle SA
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Suntory Holdings Limited
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PepsiCo Inc.
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Red Bull GmbH
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Monster Beverage Corporation
*Disclaimer: Major Players sorted in no particular order
