Market Trends of Europe Modified Atmosphere Packaging Industry
This section covers the major market trends shaping the Europe Modified Atmosphere Packaging Market according to our research experts:
Poultry, Seafood & Meat Products are Expected to Hold a Significant Share in the European Market
- Poultry, fish & meat products, especially raw fish and meat are prone to spoil due to significant microbial growth due to the increased moisture and nutrient content. In the case of beef, pork, or poultry, decay initiates from the time of slaughter and after slaughtering. Moreover, the extraordinary hygiene standards and long-lasting cooling and modified atmospheres can help extend the shelf life of meat and poultry products.
- Carbon Dioxide is one of the important among the protective gases for poultry and meat-related products. At concentrations of above 20%, CO2 can substantially decrease microbial growth. In the case of red meat like beef and pork, there is a major possibility of oxidation of the red pigment parts. The oxidation is predominantly prominent with beef. A decreased level of carbon monoxide content (near to 0.5 %) can also help to retain the red color of these kinds of meats.
- According to the OECD-FAO estimations, in 2019, poultry meat consumption of Europe stands at 21.06 million metric tonnes & is expected to reach 22.08 million metric tonnes in 2028. This considerable growth is expected to accentuate the segment’s growth in the coming years as well.
- Moreover, fish and seafood are also having the risk of quickly lessening in meat quality and started spoiling shortly after the catch. Modified atmospheres packaging (MAP) with a minimum of 20% carbon dioxide can slow down the growth of bacteria up to a certain extent. As Europe’s fish consumption per capita is on the rise, the region’s modified atmosphere packaging market will have an opportunity to penetrate better over the forecast period.
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United Kingdom Country Segment is Expected to Grow at a Significant Rate Throughout the Forecast Period
- The MAP manufacturers in the United Kingdom are investing heavily in research and development activities to develop advanced MAP technologies. For instance, in February 2019, Air Products and Chemicals, Inc. had developed a new range of scented modified atmosphere packaging “Freshline Aroma MAP.”
- The gas sensor providers in the country segment are also investing more in the development of sensor technologies suited for MAP requirements. For example, Edinburgh Sensors is offering “GasCard” and “Guardian” series of real-time gas sensors to detect carbon dioxide, which is majorly suited for bulk MAP necessities.
- Furthermore, Cranfield University, UK, is developing a cost-effective next-generation MAP for extended storage and improved management of fresh food products across the supply chain. These increasing investments across the United Kingdom will drive the growth of the country segment in the coming years.
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