Europe Mild Hybrid Vehicles Market Size (2024 - 2029)

The Europe Mild Hybrid Vehicles Market is poised for growth, driven by increasing demand for fuel-efficient vehicles and stringent emission regulations. The market's expansion is supported by government incentives and a shift towards sustainable transportation solutions. Despite the dominance of strong hybrids and battery electric vehicles in several European countries, the mild hybrid segment is expected to grow, particularly in markets like France, where consumer receptiveness is high. Automotive companies are investing heavily in research and development, technological advancements, and infrastructure to enhance the appeal and adoption of mild hybrid vehicles, contributing to the market's positive trajectory.

Market Size of Europe Mild Hybrid Vehicles Industry

Europe Mild Hybrid Vehicles Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 16.42 Billion
Market Size (2029) USD 20.81 Billion
CAGR (2024 - 2029) 9.25 %
Market Concentration High

Major Players

Europe Mild Hybrid Vehicles Market Major Players

*Disclaimer: Major Players sorted in no particular order

Europe Mild Hybrid Vehicles Market Analysis

The Europe Mild Hybrid Vehicles Market size is estimated at USD 16.42 billion in 2024, and is expected to reach USD 20.81 billion by 2029, growing at a CAGR of 9.25% during the forecast period (2024-2029).

The European mild hybrid vehicles market is experiencing growth, driven by the growing demand for fuel-efficient vehicles, stringent emission regulations, and the transition toward sustainable transportation solutions among consumers. These trends are expected to propel the market forward during the forecast period.

Mild hybrid vehicles offer cost-effective and various environmental benefits while minimizing the need for major infrastructure changes.

Additionally, European governments are supporting the shift toward greener transportation. Incentives such as tax relaxation and subsidies make mild hybrid vehicles more attractive choice to buyers. The regulations aiming to reduce carbon emissions are also pushing both car manufacturers and consumers toward more sustainable options, creating room for mild hybrids to grow.

  • From 2025 onwards, Regulation (EU) 2019/631 will set stricter EU-wide CO2 fleet targets: a 15% reduction by 2025 for both cars and vans and, from 2030, a 50% reduction target for vans and a 55% reduction target for cars, all relative to a 2021 baseline. It will also set a zero-CO2 emission target for new cars and vans from 2035 onwards.

However, the dominance of strong hybrids and battery electric vehicles (BEVs) in European countries such as Germany, France, Sweden, Norway, and the Netherlands is likely to act as a major restraint for the growth of mild hybrid vehicles in the region. The penetration of all-electric vehicles in Europe has showcased considerable growth in recent years, with sales of battery electric vehicles (BEVs) touching 54.7% in July 2023 compared to the same month in 2022. Therefore, the adoption of mild hybrid models, which integrate an internal combustion engine (ICE) in their powertrain, is likely to witness slower growth compared to its counterparts.

France is one of the fastest-growing countries in the European automotive industry. French consumers are highly receptive to mild hybrid vehicles. Thus, companies are focusing on establishing a nationwide distribution network and launching new models.

The top automotive companies, such as Volkswagen and Suzuki, are making huge investments in R&D activities, technological advancements, product launches, and capacity and infrastructure expansions. This move will help make transitions in the automotive industry by launching mild hybrid engines, which are sustainable and fuel-efficient, along with the integration of smart technologies.

  • In September 2023, FIAT presented the Fiat 600 Hybrid, MHEV Mild-Hybrid engine to reduce fuel consumption by up to 15%. The model is available for the Italian market at EUR 19,950 with scrapping and financing.

Thus, such investments made by automotive giants, coupled with various advancements in mild hybrid systems and strategic moves for various production activities, will drive market growth.

Europe Mild Hybrid Vehicles Industry Segmentation

A mild hybrid refers to a vehicle with an internal combustion engine supported by a small electric drive. The electric motor recovers braking energy (recuperation) and makes it available later as additional drive power to reduce fuel consumption. Mild hybridization always requires installing an e-machine with an inverter in the powertrain in addition to the combustion engine.

The European mild hybrid vehicles market is segmented by battery type, vehicle type, and country. By battery type, the market is segmented into less than 48 volt battery, 48 volt battery, and above 48 volt battery. By vehicle type, the market is segmented into passenger cars and commercial vehicles. By country, the market is segmented into Germany, United Kingdom, Italy, France, Spain, and Rest of Europe.

The report offers market size and forecasts for mild hybrid vehicles in value (USD) and volume (units) for all the above segments.

By Battery Type
Less than 48 Volt Battery
48 Volt Battery
Above 48 Volt Battery
By Vehicle Type
Passenger Cars
Commerical Vehicles
By Country
Germany
United Kingdom
Italy
France
Spain
Rest of Europe
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Europe Mild Hybrid Vehicles Market Size Summary

The European mild hybrid vehicles market is poised for significant growth, driven by increasing consumer demand for fuel-efficient and environmentally friendly transportation solutions. This growth is supported by stringent emission regulations and government incentives aimed at promoting greener vehicles. Mild hybrid vehicles, which combine internal combustion engines with electric powertrains, offer a cost-effective alternative to fully electric vehicles, requiring minimal infrastructure changes. The market is further bolstered by the automotive industry's focus on technological advancements and strategic investments in research and development, as major players like Volkswagen and Suzuki launch new models and expand their production capabilities. Despite the challenges posed by the dominance of battery electric vehicles in countries such as Germany and France, the appeal of mild hybrids remains strong due to their fuel efficiency and lower emissions.

The market landscape is characterized by a consolidation of established global and regional players, with companies adopting strategies like new product launches and collaborations to maintain their competitive edge. The rising popularity of mild hybrid SUVs, particularly in Germany, is contributing to market expansion, as these vehicles offer a blend of performance and environmental benefits. The introduction of advanced technologies, such as eTorque systems, is expected to provide lucrative opportunities for market growth. Additionally, the shift in government policies, such as reducing subsidies for electric vehicles, is likely to further enhance the attractiveness of mild hybrids. As the demand for alternative drive options increases, the European mild hybrid vehicles market is set to experience steady growth, supported by ongoing advancements and strategic initiatives within the automotive sector.

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Europe Mild Hybrid Vehicles Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

      1. 1.1.1 Favorable Government Initiatives to Promote the Adoption of Low-emission Mild-hybrid Vehicles

    2. 1.2 Market Restraints

      1. 1.2.1 Increasing Adoption of Battery Electric Vehicles (BEVs) and Plug-in Hybrid Vehicle Can Deter Market Growth

    3. 1.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 1.3.1 Bargaining Power of Suppliers

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Threat of New Entrants

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION (Market Size in Value - USD)

    1. 2.1 By Battery Type

      1. 2.1.1 Less than 48 Volt Battery

      2. 2.1.2 48 Volt Battery

      3. 2.1.3 Above 48 Volt Battery

    2. 2.2 By Vehicle Type

      1. 2.2.1 Passenger Cars

      2. 2.2.2 Commerical Vehicles

    3. 2.3 By Country

      1. 2.3.1 Germany

      2. 2.3.2 United Kingdom

      3. 2.3.3 Italy

      4. 2.3.4 France

      5. 2.3.5 Spain

      6. 2.3.6 Rest of Europe

Europe Mild Hybrid Vehicles Market Size FAQs

The Europe Mild Hybrid Vehicles Market size is expected to reach USD 16.42 billion in 2024 and grow at a CAGR of 9.25% to reach USD 20.81 billion by 2029.

In 2024, the Europe Mild Hybrid Vehicles Market size is expected to reach USD 16.42 billion.

Europe Mild Hybrid Vehicles Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)