Europe Metal Packaging Market Size (2024 - 2029)

Europe Metal Packaging Market Analysis

The Europe Metal Packaging Market size is estimated at USD 39.83 billion in 2024, and is expected to reach USD 45.85 billion by 2029, growing at a CAGR of 2.85% during the forecast period (2024-2029).

Metal packaging has been considered the best fit for a circular economy that attracts consumers as well as product manufacturers. Metal packaging solutions have applications in all fields, including retail, wholesale, industrial, and commercial. With a proven sustainability and safety record, metal packaging solutions are considered a smart solution for brand owners and fillers.

The recyclability benefit offered by metal packaging contributes to market growth as the properties of the material do not change even after multiple recycling attempts. This gives metal packaging a competitive advantage over other packaging materials. Metal packaging is the most recycled packaging in Europe. It has the highest recycling rate in European countries, according to Metal Packaging Europe, with aluminum cans accounting for around 75% and steel packaging around 83%.

According to Metal Packaging Europe, every European citizen consumes around 4 units of metal packaging solution weekly. The use of advanced technology, along with innovation, results in new product launches, providing market growth in the region.

The increase in the trade of bulk materials such as paints and varnishes drives the demand for metal packaging solutions, including shipping barrels and drums and bulk containers. The use of advanced technologies, such as QR codes, for tracing the drums or containers containing chemical and other hazardous products is significantly helping metal packaging manufacturers to stay ahead of the competition. For instance, Duttenhofer, a German head-tight drum specialist, introduced traceability for drums containing chemicals by investing in integrated technology over the past couple of years. The QR code is printed on a label applied to the drum, containing information about the drum manufacturer, serial number, and others.

The ability of metal packaging to adhere to different technologies makes it popular among brand owners who are looking for appealing packaging products. Digital printing, embossing, and debossing technologies are used to create a visual appeal of the metal. The eye-catching metal packaging solutions help the brand gain an advantage in retail display packaging, gaining consumer attraction in the store.

Moreover, the fluctuating prices of steel and aluminum may create an obstacle for metal packaging manufacturers as this results in the increased prices of the final product. The high investment cost of setting up the metal packaging line may create a growth barrier for small and medium-scale packaging manufacturers.

Europe Metal Packaging Industry Segmentation

Metal packaging includes packaging solutions made from steel or aluminum. Metal packaging's proven safety and sustainability records make it a smart solution for brand owners and fillers. Metal packaging helps in gaining a competitive advantage over other packaging materials. It offers various benefits such as durability, versatility, safety, reusability, and recyclability. The strength and rigid nature of metal packaging help in the speed-filling process, resulting in increasing overall efficiency, including energy and CO2. In addition, the metal packaging is unbreakable, which reduces the risk of leaking or tearing during transportation.

The European metal packaging market is segmented by material type (aluminum, steel), product type (cans [food cans, beverage cans, and aerosol cans], bulk containers, shipping barrels and drums, caps and closures, and other product types), end-user industry (beverage, food, cosmetic and personal care, household, paints and varnishes, and other end-user industries), and country (United Kingdom, Germany, France, Spain, Italy, and Rest of Europe). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.