Market Size of Europe Kiwi Fruit Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Market Size (2024) | USD 3.01 Billion |
| Market Size (2029) | USD 3.45 Billion |
| CAGR (2024 - 2029) | 2.70 % |
Europe Kiwi Fruit Market Analysis
The Europe Kiwi Fruit Market size in terms of premium value is expected to grow from USD 3.01 billion in 2024 to USD 3.45 billion by 2029, at a CAGR of 2.70% during the forecast period (2024-2029).
The increasing awareness of healthy lifestyles and the nutritional benefits of fruits and vegetables has led to a surge in demand for kiwi in Europe. The European kiwi market is projected to grow in the coming years as consumers continue to seek nutritious food options.
According to Food and Agriculture Organization (FAO) 2024 Crops and Livestock Products statistics, kiwi fruit acreage in Europe has consistently increased over the past four years due to significant global demand. The harvested area grew from 46.0 thousand hectares in 2020 to 46.18 thousand hectares in 2022. Italy, France, Greece, Portugal, and Spain are the leading producers, possessing the resources and expertise to efficiently grow kiwi fruit and meet the rising demand.
European kiwi fruit, particularly from Italy and Greece, has gained favor for its high quality and distinctive taste. Europe is one of the largest kiwi producers globally, with Italy being a major exporter. Greece has rapidly expanded its kiwi production and export capacity in recent years, focusing on high-quality fruit to meet increasing global demand. According to the International Trade Center (ITC) Trademap, European kiwi fruit exports reached 755.4 thousand metric tons in 2023. The export value of kiwi fruit increased from USD 1.50 billion to USD 1.74 billion during the same period, reflecting the growing international market for European kiwi.
Therefore, several factors contribute to the growth of the market, including improved agricultural practices, expanded cultivation areas, and increasing global demand.
Europe Kiwi Fruit Industry Segmentation
Kiwifruit, also known as Chinese gooseberry, is an edible berry of several species of woody vines in the genus Actinidia. It is enriched with vital nutrients, such as vitamin E, copper, vitamin K, choline, magnesium, and phosphorus. The European kiwi fruit market is segmented by geography (Germany, Italy, France, United Kingdom, Russia, and Spain). The report includes production analysis (volume), consumption analysis (value and volume), export analysis (value and volume), import analysis (value and volume), and price trend analysis. The report offers market estimation and forecasts in value (USD) and volume (Metric Tons) for the above-mentioned segments.
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Europe Kiwi Fruit Market Size Summary
The European kiwi market is experiencing robust growth, driven by increasing consumer demand for healthy and nutritious foods. This demand is fueled by the growing trend towards healthier lifestyles and the rising awareness of the health benefits associated with kiwi consumption. The fruit's year-round availability and rich nutrient profile, including vitamins, minerals, and antioxidants, make it a popular choice among health-conscious consumers. European countries such as Italy, Greece, and France are leading producers, benefiting from favorable climates and agricultural expertise. These nations are well-positioned to meet the expanding demand both domestically and internationally, with kiwi fruit being a key ingredient in various food products, including juices, smoothies, jams, and salads.
The export market for European kiwi fruit is significant, with Italy being the largest exporter in Europe and a major player globally. The fruit's high quality and distinctive taste have contributed to its popularity, and its consumption is on the rise across Europe. The kiwi's health benefits, such as its high vitamin C content and dietary fiber, make it an attractive option for consumers seeking to improve their health and wellness. As a result, the market is expected to continue its upward trajectory, supported by the increasing demand for natural and healthy products in the fruit juice industry and beyond.
Europe Kiwi Fruit Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Rising Health Consciousness Drives Kiwi Demand in Europe
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1.2.2 Kiwi Export Growth Driving the Market
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1.2.3 Increasing Kiwi Production
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1.3 Market Restraints
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1.3.1 Competition from Non-European Countries
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1.3.2 Rising Climate Challenges
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1.4 Value Chain/Supply Chain Analysis
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2. MARKET SEGMENTATION (Production Analysis, Consumption Analysis by Value & Volume, Import Analysis by Value & Volume, Export Analysis by Value & Volume and Price Trend Analysis)
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2.1 Geography
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2.1.1 Europe
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2.1.1.1 Germany
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2.1.1.2 United Kingdom
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2.1.1.3 France
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2.1.1.4 Spain
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2.1.1.5 Italy
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Europe Kiwi Fruit Market Size FAQs
How big is the Europe Kiwi Fruit Market?
The Europe Kiwi Fruit Market size is expected to reach USD 3.01 billion in 2024 and grow at a CAGR of 2.70% to reach USD 3.45 billion by 2029.
What is the current Europe Kiwi Fruit Market size?
In 2024, the Europe Kiwi Fruit Market size is expected to reach USD 3.01 billion.
