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Europe Juices Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The Europe Juices Market is segmented by Soft Drink Type (100% Juice, Juice Drinks (up to 24% Juice), Juice concentrates, Nectars (25-99% Juice)), by Packaging Type (Aseptic packages, Disposable Cups, Glass Bottles, Metal Can, PET Bottles), by Distribution Channel (Off-trade, On-trade) and by Country (Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Turkey, United Kingdom). Market Value in USD and Volume in Liters are both presented. Key data points observed include market segmental split by soft drink category, packaging type, distribution channel, and region

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Europe Juices Market Size

Europe Juices Market Summary
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svg icon Study Period 2018 - 2030
svg icon Market Size (2024) USD 37.55 Billion
svg icon Market Size (2030) USD 47.44 Billion
svg icon Largest Share by Soft Drink Type 100% Juice
svg icon CAGR (2024 - 2030) 3.97 %
svg icon Largest Share by Country Germany
svg icon Market Concentration Low

Major Players
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*Disclaimer: Major Players sorted in alphabetical order.

Key Players

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Europe Juices Market Analysis

The Europe Juices Market size is estimated at 37.55 billion USD in 2024, and is expected to reach 47.44 billion USD by 2030, growing at a CAGR of 3.97% during the forecast period (2024-2030).

37.55 Billion

Market Size in 2024 (USD)

47.44 Billion

Market Size in 2030 (USD)

2.96 %

CAGR (2018-2023)

3.97 %

CAGR (2024-2030)

Largest Segment by Soft Drink Type

57.57 %

value share, 100% Juice, 2023

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Growing consumer demand for beverages with nutritional benefits, fewer calories, and less sugar that are made with natural ingredients is driving growth of 100% Juices segment.

Fastest-growing segment by Soft Drink Type

4.62 %

Projected CAGR, Juice concentrates, 2024-2030

Icon image

With their widespread use as an ingredient in soft drinks, jams, jellies, and baby foods the demand for juice concentrates is expected to grow in the forecast period.

Leading Market Player

2.58 %

market share, Eckes-Granini Group GmbH, 2022

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Product quality, unique positioning, sustainable innovations, and a strong focus on consumer needs and expectations are making Eckes Aktiengesellschaft occupy the Company.

Largest Segment by Country

16.59 %

value share, Germany, 2023

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Consumers' preference for less-sweet flavors, sugar content, naturalness, and shifting consumer focus to pricing are some of the factors driving the German market.

Fastest-growing segment by Country

6.46 %

Projected CAGR, Turkey, 2024-2030

Icon image

Juice consumption in Turkey is anticipated to increase with a rise in health and wellness awareness leading to increasing acceptance towards healthier and functional products.

Reduced sugar intake by consumers in the region is driving the growth of the 100% juice segment

  • In 2023, the 100% juice segment dominated the market, capturing the largest market share. In 2022, approximately 50% to 55% of adults actively sought to reduce their sugar intake, highlighting widespread concerns over this ingredient. In the United Kingdom, 53% of females and 45% of males who aimed to cut down on sugar preferred food and drinks with reduced or no sugar content. This trend toward healthier choices extends to night-time drinking occasions, with a growing emphasis on low-sugar and non-sweet flavors.
  • As the demand for juices surged in the region, imports followed suit. In 2022, the Netherlands, France, Germany, the United Kingdom, and Belgium emerged as the top importers, collectively accounting for 80% of European imports. Orange juice leads the pack as the most-produced juice in Europe, accounting for 24% of the market. Other significant juice varieties include juice mixtures (21%), apple juice (15%), and grape juice (8%). Fruit purées and concentrated fruit purées are used in the manufacturing of specific juices (such as strawberry, peach, and apricot). They are obtained by suitable processes; for instance, by sieving, grinding, and milling the edible part of the whole/ peeled fruit, without removing juice.
  • Juice drinks, with juice content up to 24%, are gaining traction and are projected to witness a CAGR of 4.15% during 2024-2030. Companies are increasingly tailoring their juice drink offerings to cater to the preferences of health-conscious consumers. In the United Kingdom, over half of the 16 to 24 age group consumed juice drinks daily in 2021. Orange juice reigns supreme as the most favored juice in the United Kingdom, especially among younger adults. In 2022, the per capita fruit juice consumption in the country stood at approximately 16.1 liters.
Europe Juices Market

Climatic influences with a rise in hectic lifestyles drive the consumption of different juices in the region

  • In Europe, the fruit juices market is witnessing a surge in demand for chilled organic variants, driven by a growing consumer preference for natural products. Consumers are becoming increasingly informed and able to distinguish the quality of products, influenced by factors like climate, premiumization, and evolving lifestyles. The increase in fast-paced lifestyles presents an opportunity for "on-the-go" juice consumption. Health-conscious and ethically-minded consumers are gravitating toward fruit juices in the 100% juice format, which accounted for a 62.56% value share in 2023.
  • Among European countries, Germany led in terms of juice consumption by value in 2023. The country's beverage culture, coupled with a rising number of juice processing units, is fueling the demand for juices. However, in terms of consumption volume, the Netherlands took the lead and is expected to maintain the lead throughout the study period. Taste preferences, followed closely by health benefits, drive juice consumption in the Netherlands. For instance, in 2022, a significant majority (80%) of Dutch consumers cited taste as the primary reason for consuming fruit juices, while an additional 33% highlighted health benefits.
  • Turkey stands out as the fastest-growing market, and it is projected to record a CAGR of 6.46% in value from 2023 to 2030. This growth is partly attributed to a regulation that bans the sale of nectars in schools. This policy shift has prompted many nectar producers to pivot toward fruit juice production, ensuring their continued presence in school establishments.

Europe Juices Market Trends

Juices are perceived as healthier than other soft drinks, which is driving sales in the segment

  • In Europe, especially the United Kingdom, more than half of people aged 16 to 24 consumed juice drinks at least once a day in 2022. Orange juice is the most popular type of juice in the UK, and it is consumed more frequently by younger adults.
  • Many consumers are looking for juices that are high in vitamins, minerals, and antioxidants, and low in sugar and calories and avoid juices containing artificial sweeteners and added sugar.
  • The sales of the juice segment are related to the health and wellness trends in the country. European demand for orange juice could decline due to the penetration of other flavors in the market in addition to the changing consumer preference towards innovative flavors.
  • The majority of adults around 57% are actively taking steps to limit/reduce their sugar intake, reflecting widespread concerns over this ingredient.

OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT

  • The incorporation of healthy ingredients are trending in the market, owing to the growing focus on health and wellness
  • Caprisun dominates the market owing to its innovative packaging and portable format making it a popular choice among consumers

Europe Juices Industry Overview

The Europe Juices Market is fragmented, with the top five companies occupying 8.32%. The major players in this market are Britvic PLC, Eckes-Granini Group GmbH, Maspex Wadowice Grupa, Suntory Holdings Limited and Tropicana Brands Group (sorted alphabetically).

Europe Juices Market Leaders

  1. Britvic PLC

  2. Eckes-Granini Group GmbH

  3. Maspex Wadowice Grupa

  4. Suntory Holdings Limited

  5. Tropicana Brands Group

Europe Juices Market Concentration

Other important companies include Brynwood Partners, Conserve Italia - Consorzio Italiano Fra Cooperative Agricole Soc Coop Agricola, Keurig Dr Pepper, Inc., La Linea Verde Societa' Agricola S.p.A., Ocean Spray Cranberries, Inc., PepsiCo, Inc., Rauch Fruchtsäfte GmbH & Co OG, The Coca-Cola Company, The Kraft Heinz Company.

*Disclaimer: Major Players sorted in alphabetical order.

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Europe Juices Market News

  • September 2023: Conserve Italia an Ace flavor juice available in the 1500ml format with a unique combination of orange, carrot, and lemon.
  • June 2023: Capri-Sun launched new Jungle Drink in 6 flavours including Guava, Pineapple, Passionfruit, Orange & Lemon.
  • June 2023: Derbi Blue launched an zero-added juice drink in various flavors such as Ace, Red Ace, Multifruits, Pineapple, Blood orange, and Red Fruits.

Free with this Report

We provide a comprehensive and exhaustive set of data pointers for global, regional, and country-level metrics that illustrate the fundamentals of the soft drinks industry. With the help of 45+ free charts, clients can access in-depth market analysis based on price trend analysis of per capita spending on various soft drinks, through granular-level segmental information supported by a repository of market data, trends, and expert analysis. Data and analysis on soft drink category, packaging type, distribution channel insights into consumer preferences and purchasing patterns, an overview of key market players, etc., are available in the form of comprehensive reports as well as excel-based data worksheets.

Europe Juices Market
Europe Juices Market
Europe Juices Market
Europe Juices Market

Europe Juices Market Report - Table of Contents

  1. EXECUTIVE SUMMARY & KEY FINDINGS

  2. REPORT OFFERS

  3. 1. INTRODUCTION

    1. 1.1. Study Assumptions & Market Definition

    2. 1.2. Scope of the Study​

    3. 1.3. Research Methodology

  4. 2. KEY INDUSTRY TRENDS

    1. 2.1. Consumer Buying Behaviour

    2. 2.2. Innovations

    3. 2.3. Brand Share Analysis

    4. 2.4. Regulatory Framework

  5. 3. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

    1. 3.1. Soft Drink Type

      1. 3.1.1. 100% Juice

      2. 3.1.2. Juice Drinks (up to 24% Juice)

      3. 3.1.3. Juice concentrates

      4. 3.1.4. Nectars (25-99% Juice)

    2. 3.2. Packaging Type

      1. 3.2.1. Aseptic packages

      2. 3.2.2. Disposable Cups

      3. 3.2.3. Glass Bottles

      4. 3.2.4. Metal Can

      5. 3.2.5. PET Bottles

    3. 3.3. Distribution Channel

      1. 3.3.1. Off-trade

        1. 3.3.1.1. Convenience Stores

        2. 3.3.1.2. Online Retail

        3. 3.3.1.3. Supermarket/Hypermarket

        4. 3.3.1.4. Others

      2. 3.3.2. On-trade

    4. 3.4. Country

      1. 3.4.1. Belgium

      2. 3.4.2. France

      3. 3.4.3. Germany

      4. 3.4.4. Italy

      5. 3.4.5. Netherlands

      6. 3.4.6. Russia

      7. 3.4.7. Spain

      8. 3.4.8. Turkey

      9. 3.4.9. United Kingdom

      10. 3.4.10. Rest of Europe

  6. 4. COMPETITIVE LANDSCAPE

    1. 4.1. Key Strategic Moves

    2. 4.2. Market Share Analysis

    3. 4.3. Company Landscape

    4. 4.4. Company Profiles

      1. 4.4.1. Britvic PLC

      2. 4.4.2. Brynwood Partners

      3. 4.4.3. Conserve Italia - Consorzio Italiano Fra Cooperative Agricole Soc Coop Agricola

      4. 4.4.4. Eckes-Granini Group GmbH

      5. 4.4.5. Keurig Dr Pepper, Inc.

      6. 4.4.6. La Linea Verde Societa' Agricola S.p.A.

      7. 4.4.7. Maspex Wadowice Grupa

      8. 4.4.8. Ocean Spray Cranberries, Inc.

      9. 4.4.9. PepsiCo, Inc.

      10. 4.4.10. Rauch Fruchtsäfte GmbH & Co OG

      11. 4.4.11. Suntory Holdings Limited

      12. 4.4.12. The Coca-Cola Company

      13. 4.4.13. The Kraft Heinz Company

      14. 4.4.14. Tropicana Brands Group

  7. 5. KEY STRATEGIC QUESTIONS FOR SOFT DRINK CEOS

  8. 6. APPENDIX

    1. 6.1. Global Overview

      1. 6.1.1. Overview

      2. 6.1.2. Porter’s Five Forces Framework

      3. 6.1.3. Market Dynamics (DROs)

    2. 6.2. Sources & References

    3. 6.3. List of Tables & Figures

    4. 6.4. Primary Insights

    5. 6.5. Data Pack

    6. 6.6. Glossary of Terms

List of Tables & Figures

  1. Figure 1:  
  2. CONSUMER BUYING BEHAVIOUR
  1. Figure 2:  
  2. INNOVATIONS
  1. Figure 3:  
  2. BRAND SHARE ANALYSIS
  1. Figure 4:  
  2. VOLUME OF JUICES MARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 5:  
  2. VALUE OF JUICES MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 6:  
  2. VOLUME OF JUICES MARKET BY SOFT DRINK TYPE, LITRES, EUROPE, 2018 - 2030
  1. Figure 7:  
  2. VALUE OF JUICES MARKET BY SOFT DRINK TYPE, USD, EUROPE, 2018 - 2030
  1. Figure 8:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 9:  
  2. VOLUME SHARE OF JUICES MARKET SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 10:  
  2. VOLUME OF 100% JUICE MARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 11:  
  2. VALUE OF 100% JUICE MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 12:  
  2. VALUE SHARE OF 100% JUICE MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 13:  
  2. VOLUME OF JUICE DRINKS (UP TO 24% JUICE) MARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 14:  
  2. VALUE OF JUICE DRINKS (UP TO 24% JUICE) MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 15:  
  2. VALUE SHARE OF JUICE DRINKS (UP TO 24% JUICE) MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 16:  
  2. VOLUME OF JUICE CONCENTRATES MARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 17:  
  2. VALUE OF JUICE CONCENTRATES MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 18:  
  2. VALUE SHARE OF JUICE CONCENTRATES MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 19:  
  2. VOLUME OF NECTARS (25-99% JUICE) MARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 20:  
  2. VALUE OF NECTARS (25-99% JUICE) MARKET, USD, EUROPE, 2018 - 2030
  1. Figure 21:  
  2. VALUE SHARE OF NECTARS (25-99% JUICE) MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 22:  
  2. VOLUME OF JUICES MARKET BY PACKAGING TYPE, LITRES, EUROPE, 2018 - 2030
  1. Figure 23:  
  2. VALUE OF JUICES MARKET BY PACKAGING TYPE, USD, EUROPE, 2018 - 2030
  1. Figure 24:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 25:  
  2. VOLUME SHARE OF JUICES MARKET SPLIT BY PACKAGING TYPE, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 26:  
  2. VOLUME OF JUICES MARKET SOLD VIA ASEPTIC PACKAGES, LITRES, EUROPE, 2018 - 2030
  1. Figure 27:  
  2. VALUE OF JUICES MARKET SOLD VIA ASEPTIC PACKAGES, USD, EUROPE, 2018 - 2030
  1. Figure 28:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA ASEPTIC PACKAGES, SPLIT BY SOFT DRINK TYPE %, EUROPE, 2023 VS 2030
  1. Figure 29:  
  2. VOLUME OF JUICES MARKET SOLD VIA DISPOSABLE CUPS, LITRES, EUROPE, 2018 - 2030
  1. Figure 30:  
  2. VALUE OF JUICES MARKET SOLD VIA DISPOSABLE CUPS, USD, EUROPE, 2018 - 2030
  1. Figure 31:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA DISPOSABLE CUPS, SPLIT BY SOFT DRINK TYPE %, EUROPE, 2023 VS 2030
  1. Figure 32:  
  2. VOLUME OF JUICES MARKET SOLD VIA GLASS BOTTLES, LITRES, EUROPE, 2018 - 2030
  1. Figure 33:  
  2. VALUE OF JUICES MARKET SOLD VIA GLASS BOTTLES, USD, EUROPE, 2018 - 2030
  1. Figure 34:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA GLASS BOTTLES, SPLIT BY SOFT DRINK TYPE %, EUROPE, 2023 VS 2030
  1. Figure 35:  
  2. VOLUME OF JUICES MARKET SOLD VIA METAL CAN, LITRES, EUROPE, 2018 - 2030
  1. Figure 36:  
  2. VALUE OF JUICES MARKET SOLD VIA METAL CAN, USD, EUROPE, 2018 - 2030
  1. Figure 37:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA METAL CAN, SPLIT BY SOFT DRINK TYPE %, EUROPE, 2023 VS 2030
  1. Figure 38:  
  2. VOLUME OF JUICES MARKET SOLD VIA PET BOTTLES, LITRES, EUROPE, 2018 - 2030
  1. Figure 39:  
  2. VALUE OF JUICES MARKET SOLD VIA PET BOTTLES, USD, EUROPE, 2018 - 2030
  1. Figure 40:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA PET BOTTLES, SPLIT BY SOFT DRINK TYPE %, EUROPE, 2023 VS 2030
  1. Figure 41:  
  2. VOLUME OF JUICES MARKET BY DISTRIBUTION CHANNEL, LITRES, EUROPE, 2018 - 2030
  1. Figure 42:  
  2. VALUE OF JUICES MARKET BY DISTRIBUTION CHANNEL, USD, EUROPE, 2018 - 2030
  1. Figure 43:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 44:  
  2. VOLUME SHARE OF JUICES MARKET SPLIT BY DISTRIBUTION CHANNEL, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 45:  
  2. VOLUME OF JUICES MARKET SOLD VIA OFF-TRADE CHANNELS, LITRES, EUROPE, 2018 - 2030
  1. Figure 46:  
  2. VALUE OF JUICES MARKET SOLD VIA OFF-TRADE CHANNELS, USD, EUROPE, 2018 - 2030
  1. Figure 47:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA OFF-TRADE CHANNELS, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 48:  
  2. VOLUME SHARE OF JUICES MARKET SOLD VIA OFF-TRADE CHANNELS, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 49:  
  2. VOLUME OF JUICES MARKET SOLD VIA CONVENIENCE STORES, LITRES, EUROPE, 2018 - 2030
  1. Figure 50:  
  2. VALUE OF JUICES MARKET SOLD VIA CONVENIENCE STORES, USD, EUROPE, 2018 - 2030
  1. Figure 51:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA CONVENIENCE STORES SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 52:  
  2. VOLUME OF JUICES MARKET SOLD VIA ONLINE RETAIL, LITRES, EUROPE, 2018 - 2030
  1. Figure 53:  
  2. VALUE OF JUICES MARKET SOLD VIA ONLINE RETAIL, USD, EUROPE, 2018 - 2030
  1. Figure 54:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA ONLINE RETAIL SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 55:  
  2. VOLUME OF JUICES MARKET SOLD VIA SUPERMARKET/HYPERMARKET, LITRES, EUROPE, 2018 - 2030
  1. Figure 56:  
  2. VALUE OF JUICES MARKET SOLD VIA SUPERMARKET/HYPERMARKET, USD, EUROPE, 2018 - 2030
  1. Figure 57:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA SUPERMARKET/HYPERMARKET SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 58:  
  2. VOLUME OF JUICES MARKET SOLD VIA OTHER DISTRIBUTION CHANNEL, LITRES, EUROPE, 2018 - 2030
  1. Figure 59:  
  2. VALUE OF JUICES MARKET SOLD VIA OTHER DISTRIBUTION CHANNEL, USD, EUROPE, 2018 - 2030
  1. Figure 60:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA OTHERS SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 61:  
  2. VOLUME OF JUICES MARKET SOLD VIA ON-TRADE CHANNEL, LITRES, EUROPE, 2018 - 2030
  1. Figure 62:  
  2. VALUE OF JUICES MARKET SOLD VIA ON-TRADE CHANNEL, USD, EUROPE, 2018 - 2030
  1. Figure 63:  
  2. VALUE SHARE OF JUICES MARKET SOLD VIA ON-TRADE CHANNEL, SPLIT BY SOFT DRINK TYPE, %, EUROPE, 2023 VS 2030
  1. Figure 64:  
  2. VOLUME OF JUICES MARKET BY COUNTRY, LITRES, EUROPE, 2018 - 2030
  1. Figure 65:  
  2. VALUE OF JUICES MARKET BY COUNTRY, USD, EUROPE, 2018 - 2030
  1. Figure 66:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY COUNTRY, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 67:  
  2. VOLUME SHARE OF JUICES MARKET SPLIT BY COUNTRY, %, EUROPE, 2018 VS 2024 VS 2030
  1. Figure 68:  
  2. VOLUME OF JUICES MARKET, LITRES, BELGIUM, 2018 - 2030
  1. Figure 69:  
  2. VALUE OF JUICES MARKET, USD, BELGIUM, 2018 - 2030
  1. Figure 70:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, BELGIUM, 2023 VS 2030
  1. Figure 71:  
  2. VOLUME OF JUICES MARKET, LITRES, FRANCE, 2018 - 2030
  1. Figure 72:  
  2. VALUE OF JUICES MARKET, USD, FRANCE, 2018 - 2030
  1. Figure 73:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, FRANCE, 2023 VS 2030
  1. Figure 74:  
  2. VOLUME OF JUICES MARKET, LITRES, GERMANY, 2018 - 2030
  1. Figure 75:  
  2. VALUE OF JUICES MARKET, USD, GERMANY, 2018 - 2030
  1. Figure 76:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, GERMANY, 2023 VS 2030
  1. Figure 77:  
  2. VOLUME OF JUICES MARKET, LITRES, ITALY, 2018 - 2030
  1. Figure 78:  
  2. VALUE OF JUICES MARKET, USD, ITALY, 2018 - 2030
  1. Figure 79:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, ITALY, 2023 VS 2030
  1. Figure 80:  
  2. VOLUME OF JUICES MARKET, LITRES, NETHERLANDS, 2018 - 2030
  1. Figure 81:  
  2. VALUE OF JUICES MARKET, USD, NETHERLANDS, 2018 - 2030
  1. Figure 82:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, NETHERLANDS, 2023 VS 2030
  1. Figure 83:  
  2. VOLUME OF JUICES MARKET, LITRES, RUSSIA, 2018 - 2030
  1. Figure 84:  
  2. VALUE OF JUICES MARKET, USD, RUSSIA, 2018 - 2030
  1. Figure 85:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, RUSSIA, 2023 VS 2030
  1. Figure 86:  
  2. VOLUME OF JUICES MARKET, LITRES, SPAIN, 2018 - 2030
  1. Figure 87:  
  2. VALUE OF JUICES MARKET, USD, SPAIN, 2018 - 2030
  1. Figure 88:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, SPAIN, 2023 VS 2030
  1. Figure 89:  
  2. VOLUME OF JUICES MARKET, LITRES, TURKEY, 2018 - 2030
  1. Figure 90:  
  2. VALUE OF JUICES MARKET, USD, TURKEY, 2018 - 2030
  1. Figure 91:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, TURKEY, 2023 VS 2030
  1. Figure 92:  
  2. VOLUME OF JUICES MARKET, LITRES, UNITED KINGDOM, 2018 - 2030
  1. Figure 93:  
  2. VALUE OF JUICES MARKET, USD, UNITED KINGDOM, 2018 - 2030
  1. Figure 94:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, UNITED KINGDOM, 2023 VS 2030
  1. Figure 95:  
  2. VOLUME OF JUICES MARKET, LITRES, REST OF EUROPE, 2018 - 2030
  1. Figure 96:  
  2. VALUE OF JUICES MARKET, USD, REST OF EUROPE, 2018 - 2030
  1. Figure 97:  
  2. VALUE SHARE OF JUICES MARKET SPLIT BY SUB DISTRIBUTION CHANNEL, %, REST OF EUROPE, 2023 VS 2030
  1. Figure 98:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, EUROPE, 2020 - 2023
  1. Figure 99:  
  2. MOST ADOPTED STRATEGIES, COUNT, EUROPE, 2020 - 2023
  1. Figure 100:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, EUROPE, 2022

Europe Juices Industry Segmentation

100% Juice, Juice Drinks (up to 24% Juice), Juice concentrates, Nectars (25-99% Juice) are covered as segments by Soft Drink Type. Aseptic packages, Disposable Cups, Glass Bottles, Metal Can, PET Bottles are covered as segments by Packaging Type. Off-trade, On-trade are covered as segments by Distribution Channel. Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Turkey, United Kingdom are covered as segments by Country.

  • In 2023, the 100% juice segment dominated the market, capturing the largest market share. In 2022, approximately 50% to 55% of adults actively sought to reduce their sugar intake, highlighting widespread concerns over this ingredient. In the United Kingdom, 53% of females and 45% of males who aimed to cut down on sugar preferred food and drinks with reduced or no sugar content. This trend toward healthier choices extends to night-time drinking occasions, with a growing emphasis on low-sugar and non-sweet flavors.
  • As the demand for juices surged in the region, imports followed suit. In 2022, the Netherlands, France, Germany, the United Kingdom, and Belgium emerged as the top importers, collectively accounting for 80% of European imports. Orange juice leads the pack as the most-produced juice in Europe, accounting for 24% of the market. Other significant juice varieties include juice mixtures (21%), apple juice (15%), and grape juice (8%). Fruit purées and concentrated fruit purées are used in the manufacturing of specific juices (such as strawberry, peach, and apricot). They are obtained by suitable processes; for instance, by sieving, grinding, and milling the edible part of the whole/ peeled fruit, without removing juice.
  • Juice drinks, with juice content up to 24%, are gaining traction and are projected to witness a CAGR of 4.15% during 2024-2030. Companies are increasingly tailoring their juice drink offerings to cater to the preferences of health-conscious consumers. In the United Kingdom, over half of the 16 to 24 age group consumed juice drinks daily in 2021. Orange juice reigns supreme as the most favored juice in the United Kingdom, especially among younger adults. In 2022, the per capita fruit juice consumption in the country stood at approximately 16.1 liters.
Soft Drink Type
100% Juice
Juice Drinks (up to 24% Juice)
Juice concentrates
Nectars (25-99% Juice)
Packaging Type
Aseptic packages
Disposable Cups
Glass Bottles
Metal Can
PET Bottles
Distribution Channel
Off-trade
Convenience Stores
Online Retail
Supermarket/Hypermarket
Others
On-trade
Country
Belgium
France
Germany
Italy
Netherlands
Russia
Spain
Turkey
United Kingdom
Rest of Europe
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Market Definition

  • Carbonated Soft Drinks (CSDs) - Carbonated soft drinks (CSDs) refer to non-alcoholic beverages that are carbonated and typically flavored, containing dissolved carbon dioxide to create effervescence. These beverages commonly include cola, lemon-lime, orange, and various fruit-flavored sodas. Marketed in cans, bottles, or fountain dispense.
  • Juices - We have considered packaged juices which encompass non-alcoholic beverages derived from fruits, vegetables, or a combination thereof, processed and sealed in various packaging formats such as bottles, cartons, or pouches. Excluding fresh juices, this market segment involves commercially prepared and preserved juices, often with added preservatives and flavors.
  • Ready-to-Drink (RTD) Tea and RTD Coffee - Ready-to-Drink (RTD) tea and RTD coffee are pre-packaged, non-alcoholic beverages that are brewed and prepared for consumption without further dilution. RTD tea typically includes various tea varieties, infused with flavors and sweeteners, and comes in bottles, cans, or cartons. Similarly, RTD coffee involves pre-brewed coffee formulations, often mixed with milk, sugar, or flavorings, and is conveniently packaged for on-the-go consumption.
  • Energy Drinks - Energy drinks are non-alcoholic beverages formulated to provide a quick boost of energy and alertness. Whereas, sports drinks are beverages designed to hydrate and replenish electrolytes, particularly after physical exertion, exercise, or intense activity
Keyword Definition
Carbonated Soft Drinks Carbonated soft drinks (CSDs) are a combination of carbonated water and flavouring, sweetened by sugar or a non-sugar sweeteners.
Standard Cola Standard Cola is defined as the original flavor of cola soda.
Diet Cola A cola-based soft drink containing no or low amounts of sugar
Fruit Flavored Carbonates A carbonated beverage prepared from fruit juice/fruit flavor with carbonated water and containing sugar, dextrose, invert sugar or liquid glucose either singly or in combination. It may contain peel oil and fruit essences.
Juice Juice is a drink made from the extraction or pressing of the natural liquid contained in fruit and vegetables.
100% Juice Fruit/vegetable juice made from fruit in the form of its juice with no water added to make up the volume. It is not permitted to add sugars, sweeteners, preservatives, flavourings or colourings to fruit juice.
Juice Drinks (up to 24% Juice) Fruit/vegetable juice drinks with up to 24% fruits/vegetable extract.
Nectars (25-99% Juice) Juices that can have between 25 and 99% of fruit, with the minimum legal limits defined depending on the type of fruit
Juice concentrates Juice Concentrates are those form of juices when most of this liquid is removed resulting in a thick, syrupy product known as juice concentrate.
RTD Coffee Packaged coffee beverages that are sold in a prepared form and are ready for consumption at the time of purchase.
Iced Coffee An iced coffee is a cold version of coffee, usually a combination of hot espresso and milk with ice added to it.
Cold Brew Coffee Cold brew also called cold water extraction or cold pressing is made by steeping ground coffee in room-temperature water for several hours.
RTD Tea Ready-to-drink (RTD) tea is a packaged tea product ready for immediate consumption without brewing or preparation
Iced Tea Ice tea or iced tea is a drink made from tea without milk but with sugar and sometimes fruit flavourings, drunk cold.
Green Tea Green tea is a tea beverage which promotes mental alertness, relieving digestive symptoms and promoting weight loss.
Herbal Tea Herbal tea beverages are made from the infusion or decoction of herbs, spices, or other plant material in hot water.
Energy Drink A type of drink containing stimulant compounds, usually caffeine, which is marketed as providing mental and physical stimulation. They may or may not be carbonated and may also contain sugar, other sweeteners, or herbal extracts, among numerous possible ingredients.
Sugar-free or Low-calories Energy Drinks Sugar-free or Low-calories Energy Drinks are sugar-free, artificially sweetened energy drinks with few or no calories.
Traditional Energy Drink Traditional Energy Drinks are functional soft drinks containing ingredients designed to boost the consumer's energy.
Natural/Oraganic Energy Drinks Natural/Organic energy drinks are energy drinks free of artificial sweeteners and synthetic colorings. Instead, they contain naturally derived ingredients such as green tea, yerba mate, and botanical extracts.
Energy Shots A small but highly concentrated energy drink that contains large amounts of caffeine and/or other stimulants. The quantity is comparatively smaller compared to energy drinks.
Sports Drink Sports drinks are beverages designed specifically for the rapid supply of fluid, carbohydrates, and electrolytes before, during or after exercise.
Isotonic Isotonic drinks contain similar concentrations of salt and sugar as in the human body, and are designed to quickly replace fluids lost during exercise but with an increase of carbohydrate.
Hypertonic Hypertonic drinks have a higher concentration of salt and sugar than the human body. They are best drunk after exercise as it is important to replace glycogen levels quickly after exercise.
Hypotonic Hypotonic drinks are designed to quickly replace fluids lost during exercise. They have very low carbohydrate content and a lower concentration of salt and sugar than the human body.
Electrolyte-Enhanced Water Electrolyte water is water infused with electrically-charged minerals, such as sodium, potassium, calcium, and magnesium.
Protein-based Sport Drinks Protein-based sports drinks are those sports drinks which has added protein in it that will improve performance and reduce muscle protein breakdown.
On-Trade The on-trade refers to places that sell beverages for immediate consumption on the premises like bars, restaurants, and pubs
Off-Trade Off-trade usually means places like liquor stores, supermarkets and other places where you don't consume the beverage right away.
Convenience Store A retail business that provides the public with a convenient location to quickly purchase a wide variety of consumable products and services, generally food and gasoline.
Specialty store A specialty store is a shop/store that carries a deep assortment of brands, styles, or models within a relatively narrow category of goods
Online Retail Online retail is a type of eCommerce whereby a business sells goods or services directly to consumers from a website.
Aseptic Packaging Aseptic packaging refers to the filling of a cold, commercially sterile product under sterile conditions into a presterilized container and closure under sterile conditions to form a seal that effectively excludes microorganisms. These includes tetra packs, cartons, pouches etc.
PET Bottle PET bottle means a bottle made of polyethylene terephthalate.
Metal Cans Metal containers made of aluminum or tin- plated or zinc-plated steel, which are commonly used for packaging food, beverages or other products.
Disposable Cups Disposable Cup means a cup or other container designed for single use to serve beverages, such as water, cold drinks, hot drinks and alcoholic beverages.
Gen Z A way of referring to the group of people who were born in the late 1990s and early 2000s.
Millenial Anyone born between 1981 and 1996 (ages 23 to 38 in 2019) is considered a Millennial
Taurine Taurine is an amino acid that supports immune health and nervous system function.
Bars & Pubs It is a drinking establishment licensed to serve alcoholic drinks for consumption on the premises.
Café It is a foodservice establishment serving refreshments (mainly coffee) and light meals.
On the go It means doing / dealing with while busily engaged with something and not diverting plans in order to accommodate.
Internet Penetration The Internet Penetration Rate corresponds to the percentage of the total population of a given country or region that uses the Internet.
Vending Machine A machine that dispenses small articles such as food, drinks, or cigarettes when a coin or token is inserted
Discount store A discount store or discounter offers a retail format in which products are sold at prices that are in principle lower than an actual or supposed "full retail price". Discounters rely on bulk purchasing and efficient distribution to keep down costs.
Clean Label Clean label on the beverage market are drinks that are made from few ingredients of natural origin and are not or only slightly processed.
Caffeine An alkaloid compound which is a stimulant of the central nervous system. It is mainly used recreationally, as a mild cognitive enhancer to increase alertness and attentional performance.
Extreme sport Action sports, adventure sports or extreme sports are activities perceived as involving a high degree of risk.
High-intensity interval training It incorporates several rounds that alternate between several minutes of high intensity movements to significantly increase the heart rate to at least 80% of one's maximum heart rate, followed by short periods of lower intensity movements.
Shelf life The length of time for which an item remains usable, fit for consumption, or saleable.
Cream Soda Cream soda is a sweet soft drink. Generally flavored with vanilla and based on the taste of an ice cream float
Root Beer Root beer is a sweet North American soft drink traditionally made using the root bark of the sassafras tree Sassafras albidum or the vine of Smilax ornata as the primary flavor. Root beer is typically, but not exclusively, non-alcoholic, caffeine-free, sweet, and carbonated.
Vanilla Soda A carbonated soft drink flavoured with vanilla.
Dairy-Free A product that does not contain any milk or milk products from cows, sheep or goats.
Caffeine-Free Energy Drinks Caffeine-free energy drinks rely on other ingredients to boost the energy. Popular choices include amino acids, B vitamins, and electrolytes.
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step 1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set, and the model is built on the basis of these variables.
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period for each country.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables, and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.​
  • Step-4: Research Outputs: Syndicated reports, custom consulting assignments, databases & subscription platforms
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Europe Juices Market Research FAQs

The Europe Juices Market size is expected to reach USD 37.55 billion in 2024 and grow at a CAGR of 3.97% to reach USD 47.44 billion by 2030.

In 2024, the Europe Juices Market size is expected to reach USD 37.55 billion.

Britvic PLC, Eckes-Granini Group GmbH, Maspex Wadowice Grupa, Suntory Holdings Limited and Tropicana Brands Group are the major companies operating in the Europe Juices Market.

In the Europe Juices Market, the 100% Juice segment accounts for the largest share by soft drink type.

In 2024, Germany accounts for the largest share by country in the Europe Juices Market.

In 2023, the Europe Juices Market size was estimated at 37.55 billion. The report covers the Europe Juices Market historical market size for years: 2018, 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Juices Market size for years: 2024, 2025, 2026, 2027, 2028, 2029 and 2030.

Europe Juices Industry Report

Statistics for the 2023 Europe Juices market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Juices analysis includes a market forecast outlook to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.

Europe Juices Market Report Snapshots

Europe Juices Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030