Europe Heated Mattress Pads Market Size & Share Analysis - Growth Trends & Forecast (2024 - 2029)

The Europe Heated Mattress Pads Market Report is Segmented by Application (Household and Commercial), by Distribution Channel (Online and Offline), and by Country (Germany, France, United Kingdom, and Rest of Europe). The Report Offers Market Size and Forecasts for the Europe Heated Mattress Pads Market in Terms of Revenue (USD) for all the Above Segments.

Europe Heated Mattress Pads Market Size

Europe Heated Mattress Pads Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Market Size (2024) USD 135.18 Million
Market Size (2029) USD 177.94 Million
CAGR (2024 - 2029) 5.65 %
Market Concentration Medium

Major Players

Europe Heated Mattress Pads Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe Heated Mattress Pads Market Analysis

The Europe Heated Mattress Pads Market size is estimated at USD 135.18 million in 2024, and is expected to reach USD 177.94 million by 2029, growing at a CAGR of 5.65% during the forecast period (2024-2029).

The market for heated mattress pads in Europe has been experiencing steady growth. Customers are looking for more and more ways to make their sleep more comfortable. Heated mattress pads provide an additional layer of warmth, which can be especially appealing during colder seasons or in regions with colder climates. Heated mattress pads are often marketed for their potential health benefits. They can help soothe muscle aches and joint pain, improve blood circulation, and provide relief for individuals with certain medical conditions, such as arthritis.

The market has witnessed technological advancements, such as incorporating advanced temperature control systems, timers, and dual-zone heating functionality. These capabilities let users personalize their sleeping spaces and set the temperature to suit their tastes. The rise of e-commerce platforms has made heated mattress pads more accessible to consumers. Online retailers offer a wide range of product options, competitive pricing, and convenient delivery, contributing to the overall market growth.

Europe Heated Mattress Pads Market Trends

Increasing Online Sales is Fuelling the Market

The European market for heated mattress pads is witnessing a surge, primarily driven by the rising trend of online sales. Online purchasing has grown significantly because of its accessibility and convenience. Consumers can now effortlessly browse and buy heated mattress pads from the comfort of their homes at their convenience. This shift has broadened the customer base, appealing to those with limited access to brick-and-mortar stores or who simply favor the convenience of online shopping. Online platforms offer many options, spanning brands, models, sizes, and features from multiple manufacturers and retailers. This vast selection empowers customers to find the perfect fit for their preferences and needs.

Furthermore, online retailers have streamlined delivery networks, ensuring prompt and dependable European product shipments. Notably, reputable online platforms often boast customer-centric return policies, facilitating hassle-free returns or exchanges. These factors collectively enhance the overall shopping experience, further bolstering the preference for online purchases of heated mattress pads.

Europe Heated Mattress Pads Market: Online Sales of Mattress in Europe, In %, 2020-2023

Rise in Heated Mattress Pads Sales in Germany

Germany's large population could create a substantial consumer base for heated mattress pads. Additionally, colder climates in some areas of Germany might drive the demand for products that provide extra warmth and comfort during winter. Germany is known for its strong economy and high standard of living. This could result in a higher disposable income among consumers, allowing them to invest in premium bedding products like heated mattress pads. Germany emphasizes quality sleep and wellness. As a result, there may be a growing awareness among consumers about the benefits of heated mattress pads for improving sleep and relaxation. This increased awareness might drive demand in the market. Growing the market can also be aided by efficient marketing plans and the broad availability of heated mattress pads via various retail outlets, such as brick-and-mortar stores and online retailers.

Europe Heated Mattress Pads Market: Mattress Market in Europe, By Country, In Million USD, In 2023

Europe Heated Mattress Pads Industry Overview

The European heated mattress pad market exhibits a semi-consolidated landscape. Our report focuses on prominent global players in this sector. Presently, a few key players hold significant market shares. Yet, as technology advances and product innovation surges, mid-sized and smaller firms expand their footprint, achieving this by securing fresh contracts and exploring untapped markets. Some prominent players include DreamlandUK, Silentnight, Beurer, Morphy Richards, and Slumberdown.

Europe Heated Mattress Pads Market Leaders

  1. DreamlandUK

  2. Silentnight

  3. Beurer

  4. Morphy Richards

  5. Slumberdown

*Disclaimer: Major Players sorted in no particular order

Europe Heated Mattress Pads Market Concentration
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Europe Heated Mattress Pads Market News

  • May 2023: Resortecs joined forces with BekaertDeslee, a prominent mattress textile and sleep solutions industry player. Their collaboration aims to revolutionize mattress cover recycling, elevating the concept of Design for Disassembly from mere fashion to a pioneering solution. By doing so, they aim to tackle the challenge of waste reduction and enhance the recyclability of one of the most intricate textile products in the market.
  • April 2023: Recyc-Matelas Europe, a prominent player in recycling end-of-life mattresses, acquired Ecomatelas, a leading provider of reconditioned bedding in France. This strategic move positions Recyc-Matelas Europe as a pivotal player in France's circular economy. Weinberg Capital Partners and Bpifrance facilitated the acquisition.

Europe Heated Mattress Pads Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

      1. 4.2.1 Growing Demand for Pain Relief Solutions

      2. 4.2.2 Increasing Awareness of Self-care is Driving the Market

    3. 4.3 Market Restraints

      1. 4.3.1 Potential Safety Concerns is Restraining the Market

    4. 4.4 Market Opportunities

      1. 4.4.1 Growing Demand for Innovative Features like Adjustable Temperature Settings, Wireless Connectivity, etc.

    5. 4.5 Value Chain/Supply Chain Analysis

    6. 4.6 Porter's Five Forces Analysis

      1. 4.6.1 Threat of New Entrants

      2. 4.6.2 Bargaining Power of Buyers/Consumers

      3. 4.6.3 Bargaining Power of Suppliers

      4. 4.6.4 Threat of Substitute Products and Services

      5. 4.6.5 Intensity of Competitive Rivalry

    7. 4.7 Insights on Technological Innovations in the Market

    8. 4.8 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Application

      1. 5.1.1 Household

      2. 5.1.2 Commercial

    2. 5.2 By Distribution Channel

      1. 5.2.1 Online

      2. 5.2.2 Offline

    3. 5.3 Europe

      1. 5.3.1 Germany

      2. 5.3.2 United Kingdom

      3. 5.3.3 France

      4. 5.3.4 Rest of Europe

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration

    2. 6.2 Company Profiles

      1. 6.2.1 DreamlandUK

      2. 6.2.2 Silentnight

      3. 6.2.3 Beurer

      4. 6.2.4 Morphy Richards

      5. 6.2.5 Slumberdown

      6. 6.2.6 Lanaform

      7. 6.2.7 Imetec

      8. 6.2.8 ElectroWarmth

      9. 6.2.9 Homefront

      10. 6.2.10 Cosi Home*

    3. *List Not Exhaustive
  7. 7. FUTURE MARKET TRENDS

  8. 8. DISCLAIMER AND ABOUT US

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Europe Heated Mattress Pads Industry Segmentation

A heated mattress pad is an efficient way to ensure a snug and pleasant sleep environment, eliminating the need for excessive heating or bulky layers of blankets. This report will provide a detailed analysis of the European heated mattress pads market. The report delves into the market dynamics, highlights emerging trends in segment and country markets, and offers insights into different product and application categories. It also analyses the key players and the competitive landscape. The European heated mattress pads market is segmented by application, which includes households and commercial; by distribution channel, including online and offline; and by country, including Germany, France, the United Kingdom, and the rest of Europe. The report offers market size and forecasts for the Europe heated mattress pads market in terms of revenue (USD) for all the above segments.

By Application
Household
Commercial
By Distribution Channel
Online
Offline
Europe
Germany
United Kingdom
France
Rest of Europe
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Europe Heated Mattress Pads Market Research FAQs

The Europe Heated Mattress Pads Market size is expected to reach USD 135.18 million in 2024 and grow at a CAGR of 5.65% to reach USD 177.94 million by 2029.

In 2024, the Europe Heated Mattress Pads Market size is expected to reach USD 135.18 million.

DreamlandUK, Silentnight, Beurer, Morphy Richards and Slumberdown are the major companies operating in the Europe Heated Mattress Pads Market.

In 2023, the Europe Heated Mattress Pads Market size was estimated at USD 127.54 million. The report covers the Europe Heated Mattress Pads Market historical market size for years: 2020, 2021, 2022 and 2023. The report also forecasts the Europe Heated Mattress Pads Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Europe Heated Mattress Pads Industry Report

Statistics for the 2024 Europe Heated Mattress Pads market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Heated Mattress Pads analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Europe Heated Mattress Pads Market Size & Share Analysis - Growth Trends & Forecast (2024 - 2029)