Market Share of Europe Hair Colorants Industry
The European hair colorants market is highly competitive, with many domestic and multinational players competing for market share. Key players dominating the regional market include L'Oréal S.A., Henkel AG & Co. KGaA, Revlon, Inc., Coty, Inc., and Kao Corporation. Emphasis is given to the companies' mergers, expansions, acquisitions, partnerships, and new product developments as strategic approaches adopted by the leading companies to boost their brand presence among consumers. Apart from product innovations and mergers and acquisitions, considering global environmental and human health issues, the players are also adopting sustainable initiatives to accelerate the hair care and coloring industry's progress in addressing plastic waste. For instance, Umberto Giannini relaunched its packaging. The company switched to more sustainable packaging and made its packaging 100% recyclable.
Europe Hair Colorants Market Leaders
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L'Oréal S.A.
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Henkel AG & Co. KGaA
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Revlon, Inc.
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Coty Inc.
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Kao Corporation
*Disclaimer: Major Players sorted in no particular order
