Europe Frozen Food Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Europe Frozen Food Market Analysis

The European frozen food market is projected to register a CAGR of 6.2% over the next five years.

The region has witnessed a growing demand for frozen foods in recent years, owing to the busy lifestyles, changing dietary habits, and increasing disposable income of households. The fast urbanization of certain countries, such as Germany, the Netherlands, and others, has increased the demand for convenience foods like frozen foods, as these can be prepared in less time and stored for a longer period. Additionally, the government's focus on reducing food waste is adding leverage to the frozen food market in some countries. According to a report by the European Commission, household food waste generated in 2020 averaged 31 kilograms per person, and "out-of-home" food waste totaled 0.75 kilograms per person. Most of this waste is produced during the distribution and consumption phases. Because frozen goods have such a long shelf life, they naturally decrease waste across the supply chain, in stores, and at the consumer level.

Moreover, eco-conscious consumers in the region are also interested in new trends in the frozen food market, like clean-label and plant-based frozen foods, owing to the rising veganism in the country. This, in turn, has led the manufacturers to strategize their product offerings to include plant-based food items for the emerging vegan consumer base. In line with this, in April 2021, Aviko and Eurofrits launched a joint venture, namely, NeWind Foods in Spain, to incorporate the production of plant-based frozen food for domestic as well as international consumers.

Europe Frozen Food Market Trends

This section covers the major market trends shaping the Europe Frozen Food Market according to our research experts:

Increasing Demand for Convenience Food

Europe Frozen Food Industry Segmentation

Frozen food products refer to packaged food that is subjected to rapid freezing and is kept frozen until used. The frozen food market in Europe is segmented by product category, product type, distribution channel, and geography. By product category, the market is bifurcated into ready-to-eat, ready-to-cook, and other product categories. By product type, the market is segmented into frozen fruits and vegetables, frozen meat and fish, frozen-cooked ready meals, frozen desserts, frozen snacks, and other product types. Based on distribution channels, the market is fragmented into supermarkets/hypermarkets, convenience stores, online channels, and other distribution channels. By geography, the market is segmented into Spain, Italy, the United Kingdom, Germany, France, Russia, and the Rest of Europe. For each segment, the market sizing and forecasts have been done on the basis of value (in USD million).