| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2019 - 2023 |
| CAGR | 8.70 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Europe Free From Food Market Analysis
The Europe Free From Food Market is expected to register a CAGR of 8.7% during the forecast period.
- According to the survey co-conducted by Food Marketing Institute in 2019, about 86% of consumers agreed to have higher sense of trust for food products or brands that provide access to complete and 'easy to understand' ingredient listed at their labels. Nonetheless, many food companies have led the practice to provide deep insights of their formulation especially when involved in marketing of 'Free-From' products.
- Moreover, organizations like the Association of European Coeliac Societies, are encouraging label transparency and supporting manufacturers by rolling out production methods and guidelines to produce gluten-free food products in the region. The association offers Crossed Grain Trademark safety guarantee for products to be claimed as Gluten-Free, in order to boost consumers' confidence toward claims
- Europe having one of the most celiac diagnosed consumers holds most promising market for gluten-free, however, elevated prices associated with gluten-free products is restricting consumers with low-income groups to progressively buy the product, further serving as a major roadblock for the market growth.
- By distribution channel, online retailing remained fastest growing segment and a foremost contributors to the sales of free from food products, owing to major factors, like time and cost savings. Consumers are relying on online grocery shopping, such as Amazon, Sainsbury's etc, as it provides the leisure of browsing through diverse product range while sticking to the home comfort.
Europe Free From Food Market Trends
Consumer Inclination Towards Gluten Free Soups and Sauces
The growth in the gluten-free soup market in Europe is majorly driven by both, consumers that have medical conditions that require free-from diet, and also those who prefer a healthier lifestyle. Free from diet has significanly triggered the demand for gluten free soups. The consumers in the region are actively seeking for grab and go convenince allergy free food options that helps them in meeting their daily nutritional reuqirement. As soups infused with veggies or chicken are percieve to be healrier, the manufacturers are seen expanding their product portfolio in ready to eat gluten free soups. For isnatnce in 2017, Bol, a London based natural food company launched a range of gab and go soups in United Kingdom. These vegan friendly, dairy and gluten free soups include Smokey Tomato &Lentil, Mushroom & Miso, Sweet Potato & Cauliflower. The veganism is an on-going trend in the country and demand for clean labelled/organic soups have registered a significant demand in the past couple of years. Thus the availbility of vegan soups with better for you claims such as Gluten free, lactose free, vegan, organis, Kosher and others through robuts distribution is expected to gain greatmomentum during the forecast period across the region.
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United Kingdom Held the Largest Share in The Market
In the United Kingdom, the 'Free-from' claims are regulated in accordance with the provisions of the General Food Law (Regulation (EC) No 178/2002) and rules relating to gluten are regulated by Regulation (EU) No 1169/2011 and set out in Commission implementing Regulation (EU) No 828/2014. In the United Kingdom, soy milk is one of the most popular alternatives to dairy milk. However, with the rise in incidences of soy allergies and availability of healthy alternatives, manufacturers are introducing other non-dairy options, such as pea, cashew, and oats. A more recent foray into dairy free eating in the United Kingdom is the plant-based cheeses. In order to grab this opportunity, Sainsbury's launched its vegan range of cheese under the brand name Gary in the United Kingdom.
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Europe Free From Food Industry Overview
The Europe free from food market is a highly competitive market and comprises of regional and international competitors. Some of the major manufacturers in the market includes, DANONE SA, Dr. Schär AG / SPA, Inc. General Mills Inc, and Arla Foods amba., among others. The major strategies adopted by the companies in the market are new product launches, agreements/partnerships, expansions, mergers, and acquisitions. The merger or acquisition of companies, in order to utilize the respective key strengths, such as intense R&D activities, distribution network, and the development of new products, to enhance the portfolio and capture the on- going inetrest among consumers such as orgainc, plant based products and others. Owing to the changing tastes and preferences of consumers, there have been considerable developments of products by various global players
Europe Free From Food Market Leaders
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Dr. Schär AG / SPA
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Arla Foods amba
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Daiya Foods Inc.
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Oatly AB
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DANONE SA
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General Mills
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Unilever.
- *Disclaimer: Major Players sorted in no particular order
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Europe Free From Food Industry Segmentation
The Europe The free-from-food market is segmented by type into gluten free, dairy free, allergen free and other types. By end product the market is segmented into bakery and confectionery, dairy free foods, snacks, beverages, and other end products. The different distribution channel helping the manufacturers to penetrate in the market studied includes, supermarkets/hypermarkets, online retail stores, convenience stores and other distribution channels. The market is studied thoroughly for different countres under the European region such as United Kingdom, Germany, Italy, Spain and Rest of Europe.
| By Type | Gluten Free |
| Dairy Free | |
| Allergen Free | |
| Other Types | |
| By End Product | Bakery and Confectionery |
| Dairy-free Foods | |
| Snacks | |
| Beverages | |
| Other End Products | |
| By Distribution Channel | Supermarkets/Hypermarkets |
| Online Retail Stores | |
| Convenience Stores | |
| Other Distribution Channels | |
| By Geography | United Kingdom |
| Italy | |
| Germany | |
| France | |
| Spain | |
| Rest of Europe |
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Europe Free From Food Market Research FAQs
What is the current Europe Free From Food Market size?
The Europe Free From Food Market is projected to register a CAGR of 8.7% during the forecast period (2025-2030)
Who are the key players in Europe Free From Food Market?
Dr. Schär AG / SPA, Arla Foods amba, Daiya Foods Inc., Oatly AB, DANONE SA, General Mills and Unilever. are the major companies operating in the Europe Free From Food Market.
What years does this Europe Free From Food Market cover?
The report covers the Europe Free From Food Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Europe Free From Food Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Europe Free From Food Industry Report
Statistics for the 2025 Europe Free From Food market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Free From Food analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
