Market Share of Europe Fats and Oil Industry
The major focus of the companies is on offering products with a wider application range, aiding the feed, food and beverage, and industrial sectors, and providing tailored products, thereby, catering to consumers' preferences efficiently. For instance, in March 2019, Cargill launched its latest premium filling fat range, CremoFLEX, across the European market. The new fat range can be used in several applications, including filled biscuits and sandwich cookies, wafers, filled chocolates tablets, and pralines. The major companies have also adopted continuous expansion as their strategy to achieve competitive advantage in the market. The companies like ADM and Olam International sell vegetable oil under the segments Oilseed and Food Staples and Packaged Foods, respectively. Sustainable approach and certifications achieved by the companies in recent years are major catalysts in expanding their market shares.
Europe Fats and Oils Market Leaders
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Cargill Inc.
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Bunge Limited
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Archer Daniels Midland Company
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Wilmar International Limited
*Disclaimer: Major Players sorted in no particular order
