E-Books Market in Europe Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Europe E-Books Market is Segmented by Content Type (professional, Educational, General), by Device (smartphone, Tablet). The Market Sizes and Forecasts are Provided in Terms of Value (USD).

Europe E-Book Market Size

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Europe E-Book Market Summary
Study Period 2019-2029
Base Year For Estimation 2023
Market Size (2024) USD 9.27 Billion
Market Size (2029) USD 11.52 Billion
CAGR (2024 - 2029) 4.43 %
Market Concentration Low

Major Players

Europe E-Book Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Europe E-Book Market Analysis

The Europe E-Book Market size is estimated at USD 9.27 billion in 2024, and is expected to reach USD 11.52 billion by 2029, growing at a CAGR of 4.43% during the forecast period (2024-2029).

The growing number of devices capable of providing digital media and the increasing internet penetration have allowed consumers to access the media content of their choice. This transformation from offline to online is driving the European e-books market.

  • The widespread availability and rising popularity of e-books are transforming the publishing industry, while the nature and scope of e-books changes differ significantly from company to company and genre to genre. With interactive e-books, and animated e-books, e-publishing businesses have enabled many publishers and authors to get their works to market faster and more advanced.
  • Consumers were given the possibility to access media content of their own choice, with regards to information, entertainment or Social Activities, wherever they may be due to an increase in devices that are able to provide digital media and a rise in Internet penetration.
  • Easy access to a wide selection of e-book libraries via applications or online services is growing internet consumption, resulting in low-cost alternatives to traditional delivery methods. e-book-related services, such as e-lending, have also aided in the acceptance of e-books throughout the region.
  • Printed textbooks typically cost more than e-books. The selling costs of the textbooks include the expense of producing and publishing printed books. Books for higher education are likewise costly. This finally prompted customers to switch from expensive books to their digital counterparts, which are easier to use and affordable for users on a tight budget.
  • COVID-19 triggered a massive increase in online content consumption, and the current levels were maintained. While libraries were shut down due to lockdowns, readers switched to e-books. European Research Council joined the Online library and publication platform. The ERC aimed to promote investigator-driven, frontier research in all domains based on superior science while promoting the best caliber research in Europe through financing competitions.OAPEN encouraged publishers to deposit books into the OAPEN Library on behalf of authors.

Europe E-Book Market Trends

Increasing Internet Penetration Levels And Content Consumption Through Mobile Devices to Witness the Growth

  • Mobile devices have evolved into individual points of sale, allowing users to browse an unlimited selection of books and content, ranging from new releases to backlist titles to long-out-of-print titles. 
  • Digital is expanding the reading and learning experience, offering publishers new ground for talent scouting and providing authors and illustrators with new avenues for expression. For instance, Hachette Livre has been at the forefront of the book industry’s response to technical developments and innovations. It has adapted to new kinds of reading and developing consumer behavior. On the other hand, Hachette Livre is keen to guarantee that each book’s genuine value is recognized as the custodian of its authors’ financial interests.
  • The proliferation of mobile devices, such as smartphones, tablets, and laptops in the market is expected to drive the growth of e-books in the market. According to Ericsson, in 2027 number of estimated mobile/cellular subscriptions will account for 78 million in Western Europe and 69 million in Central and Eastern Europe. These numbers are expected to increase, which will create increased demand for digital reading subscriptions.
  • Various features help drive mobile devices adoption in the market. For instance, users can reduce the brightness when reading e-books on a mobile device with an LCD screen. For a better reading experience, users can change the text and background colors. Further, most e-book readers and apps allow the user to read PDF, EPUB, and Mobi files and help transfer them to the user’s device, and they will appear in the books library.
Europe E-Book Market: Digital publishing revenue by category in United Kingdom from 2021 to 2027, in million USD

United Kingdom Dominates the Market

  • For e-book consumption, various devices are adopted, comprising e-book readers, smartphones, and tablets. This is part of an expansive trend of digitalization across markets and industries. 
  • While many consumers still prefer to buy and read physical books, e-book consumption on devices that allow for access and storage is more in keeping up with modern mobility and travel patterns, daily schedules, and accessing literature on the go.
  • Moreover, With smartphones, tablets, and e-readers reaching mass adoption over the past few years, the market for e-books is analyzed to grow at a significant rate. 
  • The outbreak of COVID-19 significantly increased the adoption of e-books in the country as Academic libraries have been shut down, forcing library customers to rely on e-books rather than traditional literature. 
  • Some of the prominent providers of e-books in Italy include Amazon, Ibs.it, LA Feltrinelli, Google Play Store, Mondadori Store, Apple iBooks, RakutenKobo, Ebooksitalia, Hoepli.it, BookRepublic, Libreria Rizzoli, Scuolabook, Street Lib, etc.
Europe E-Book Market: Smartphone Adoption Rate Worldwide in 2021, 2022, 2025 and 2030, by Region, In Percentage

Europe E-Book Industry Overview

The e-book market is fragmented due to many independent authors and publishers. However, the market is dominated by players such as Kindle Direct Publishing (Amazon.com), Barnes & Noble Inc., and Georg von Holtzbrinck GmbH & Co. KG, to name a few. These businesses' primary growth tactics to survive the fierce competition include subscription-based programs, substantial investment in research and development, collaborations, and acquisitions.

In June 2023 - Pearson announced that connections connections academy its K-12 online school program will expand its slate of college and career readiness initiatives for middle and high school students. The initiatives feature partnerships with, coursera the global online learning platform, acadeum

In July 2022, KITABOO partnered with Amazon Polly to create interactive eBooks for children. The collaboration will facilitate 100% automated support for English and European languages. KITABOO is a cutting-edge digital publishing platform that helps create mobile-ready interactive e-books.

In July 2022, the Education Committee and the Undergraduate Education Subcommittee of the ESR (Europen Society of Radiology) jointly developed the eBook for Undergraduate Education in Radiology project. The e-book will help medical students and residents in their first year of training and academic lecturers across Europe to understand and teach radiology as a single discipline.

Europe E-Book Market Leaders

  1. Kindle Direct Publishing (Amazon.com)

  2. Rakuten Kobo Inc.

  3. Barnes & Noble Inc.

  4. Lulu Press Inc.

  5. Georg von Holtzbrinck GmbH & Co. KG

*Disclaimer: Major Players sorted in no particular order

Europe E-Book Market Concentration
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Europe E-Book Market News

  • September 2023 - Pearson today launched its GSL - a first of its kind scale which will bring unparalleled clarity and simplicity to language learning in different languages. The Global Scale of Languages will initially cover French, Italian and Spanish, with German and other languages to follow, where Students benefit as they can now pinpoint their proficiency in different languages on a common scale, set themselves personalised learning targets and benchmark progress as they move from beginner to fluency.
  • March 2023: Koji launched a tool for selling e-books. The tool will also assist users in selling audiobooks and e-books on social media platforms and the web. Readers can download their purchase and view it on Koji's native reader, audio player, and other apps like Amazon kindle.
  • February 2023: Spotify launched its audiobook service in UK and Ireland. Consumers in these markets will have access to around 0.3 million titles like those in the US market. The key features will include downloading titles for offline listening, rating titles, adjusting the playback speed, and listening across devices.
  • January 2023: Europe Comics announced its exit from online publicity presence, which means the publisher will no longer be active on the website, social media, newsletters, and events. The book release will continue and be available to consumers through preferred online retailers.
  • October 2022: BootBeat, the provider of e-books in Europe, expanded its services in Italy and Spain. For further business expansion, Boot beat is looking forward to collaborating with local publishers so that users can access a constantly expanding catalog of front and backlist titles.

Europe E-Book Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Europe E-book Market Overview

    2. 4.2 Industry Stakeholder Analysis

    3. 4.3 Publishing Regulations and Pricing Analysis

    4. 4.4 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Intensity of Competitive Rivalry

    5. 4.5 Assessment of the Impact of COVID-19 on the Market

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Increasing Internet Penetration Levels And Content Consumption Through Mobile Devices

      2. 5.1.2 Recent Changes in Consumer Lifestyles has Lead to Increased Consumption through Nonphysical Means

    2. 5.2 Market Challenges

      1. 5.2.1 Increasing Piracy of e-books, Increasing Acceptance of Audible Content, etc.

    3. 5.3 E-books Ecosystem

    4. 5.4 Regulatory Landscape

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Content

      1. 6.1.1 Professional

      2. 6.1.2 Educational

      3. 6.1.3 General

    2. 6.2 By device type

      1. 6.2.1 Smartphone

      2. 6.2.2 Tablet

    3. 6.3 Geography

      1. 6.3.1 Germany

      2. 6.3.2 United Kingdom

      3. 6.3.3 France

      4. 6.3.4 Spain

      5. 6.3.5 Russia

      6. 6.3.6 Italy

      7. 6.3.7 Netherlands

      8. 6.3.8 Poland

      9. 6.3.9 Rest of the Europe

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Kindle Direct Publishing (amazon.com)

      2. 7.1.2 Rakuten Kobo Inc.

      3. 7.1.3 Barnes & Noble Inc.

      4. 7.1.4 Lulu Press Inc.

      5. 7.1.5 Georg Von Holtzbrinck Gmbh & Co. Kg

      6. 7.1.6 Hachette Livre

      7. 7.1.7 Harpercollins Publishers LLC

      8. 7.1.8 Usborne Publishing

      9. 7.1.9 Pearson Publishing

      10. 7.1.10 Penguin Random House LLC

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS AND MARKET OUTLOOK

    1. 8.1 Investment Analysis

    2. 8.2 Market Outlook

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Europe E-Book Industry Segmentation

An E-Book, or electronic book, is a text that is presented in digital format. This text remains non-editable, and the user needs an electronic device like a smartphone, tablet, or desktop to read this displayed text. These e-books can be accessed through multiple devices, most downloadable. From the author's perspective, e-books reduce production costs as they are not required to be printed. Portability and surging internet demand are favoring the e-books business.

The Europe e-books market is segmented by content type (professional, educational, general), device type (smartphone, tablet) and geography (Germany, United Kingdom, France, Spain, Russia, Italy, Netherlands, Poland, Rest of the Europe) The market sizes and forecasts are provided in terms of value (USD).

By Content
Professional
Educational
General
By device type
Smartphone
Tablet
Geography
Germany
United Kingdom
France
Spain
Russia
Italy
Netherlands
Poland
Rest of the Europe
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Europe E-Book Market Research FAQs

The Europe E-Book Market size is expected to reach USD 9.27 billion in 2024 and grow at a CAGR of 4.43% to reach USD 11.52 billion by 2029.

In 2024, the Europe E-Book Market size is expected to reach USD 9.27 billion.

Kindle Direct Publishing (Amazon.com), Rakuten Kobo Inc., Barnes & Noble Inc., Lulu Press Inc. and Georg von Holtzbrinck GmbH & Co. KG are the major companies operating in the Europe E-Book Market.

In 2023, the Europe E-Book Market size was estimated at USD 8.86 billion. The report covers the Europe E-Book Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe E-Book Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Europe E-Book Industry Report

Statistics for the 2024 Europe E-Book market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe E-Book analysis includes a market forecast outlook to for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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E-Books Market in Europe Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)