Market Size of Europe Drinkable Yogurt Industry
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 3.50 % |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Need a report that reflects how COVID-19 has impacted this market and its growth?
Europe Drinkable Yogurt Market Analysis
The Europe drinkable yogurt market is forecasted to grow at a CAGR of 3.5% during the forecast period (2020-2025).
- The market is mainly driven by the rising demand for probiotic foods and healthier snacking food products among health-conscious consumers including both adults and children. Also, recent launches of formulated functional products with new flavors have further fueled the global market, such as drinkable yogurt fortified with omega 3, collagen, aloe vera, plant sterols, and soy isoflavones.
- Furthermore, the region's growing population has strongly contributed to the growth of dairy-free yogurts and the number of flavor combinations available in the yogurt market, such as coconut, cranberry, pineapple, strawberry, and others, are also accelerating the market for flavored dairy-free yogurts at a faster pace.
- The distribution channels, primarily online channels, which holds the major share, followed by supermarkets/hypermarkets are offering a wide range of new varieties of yogurts from Icelandic to coconut-based yogurts, which, in turn, is capturing the taste pallets and nutritional requirements of the consumers, under different age groups.
Europe Drinkable Yogurt Industry Segmentation
The drinkable yogurt market in Europe has been segmented by category into dairy-based and non-dairy based; by type into plain and flavored yogurt; and by distribution into hypermarket/supermarket, convenience stores, specialty stores, online channel and others. Also, the study provides an analysis of the drinkable yogurt market in the emerging and established markets across Europe, including the United Kingdom, Germany, France, Spain, Russia, Italy, and the Rest of Europe.
| By Category | |
| Dairy-based yogurt | |
| Non-dairy based yogurt |
| By Type | |
| Plain yogurt | |
| Flavored yogurt |
| By Distribution Channel | |
| Supermarkets/Hypermarkets | |
| Convenience Stores | |
| Specialty Stores | |
| Online Retailers | |
| Others |
| By Country | |
| United Kingdom | |
| Germany | |
| France | |
| Spain | |
| Russia | |
| Italy | |
| Rest of Europe |
Europe Drinkable Yogurt Market Size Summary
The Europe drinkable yogurt market is experiencing a steady expansion, driven by the increasing consumer preference for probiotic and healthier snacking options. This trend is evident among both adults and children who are becoming more health-conscious. The market is further bolstered by the introduction of innovative functional products featuring new flavors and added health benefits, such as omega 3, collagen, and plant sterols. The growing popularity of dairy-free yogurts, with a variety of flavors like coconut and strawberry, is also contributing to market growth. Distribution channels, particularly online platforms, are playing a significant role in this expansion by offering a diverse range of yogurt varieties, from Icelandic to coconut-based, catering to the nutritional and taste preferences of consumers across different age groups.
The shift towards vegan diets in Europe has led to a notable increase in the availability and consumption of flavored dairy-free and drinkable yogurts, such as those made from almond, coconut, and soy. This trend is reflected in the supermarket shelves, where plant-based yogurt options are gaining a substantial market share. The European market, particularly in countries like the United Kingdom, Germany, Italy, and France, is characterized by a competitive and fragmented landscape with numerous regional and domestic players. Companies are focusing on strategic initiatives such as mergers, acquisitions, and partnerships to enhance their market presence. Key players like Benecol, Cie Gervais Danone, and Tesco.com are leading the market, supported by the growing trend of online grocery shopping, which offers convenience and competitive pricing for yogurt products.
Europe Drinkable Yogurt Market Size - Table of Contents
-
1. MARKET DYNAMICS
-
1.1 Market Drivers
-
1.2 Market Restraints
-
1.3 Porter's Five Forces Analysis
-
1.3.1 Threat of New Entrants
-
1.3.2 Bargaining Power of Buyers/Consumers
-
1.3.3 Bargaining Power of Suppliers
-
1.3.4 Threat of Substitute Products
-
1.3.5 Intensity of Competitive Rivalry
-
-
-
2. MARKET SEGMENTATION
-
2.1 By Category
-
2.1.1 Dairy-based yogurt
-
2.1.2 Non-dairy based yogurt
-
-
2.2 By Type
-
2.2.1 Plain yogurt
-
2.2.2 Flavored yogurt
-
-
2.3 By Distribution Channel
-
2.3.1 Supermarkets/Hypermarkets
-
2.3.2 Convenience Stores
-
2.3.3 Specialty Stores
-
2.3.4 Online Retailers
-
2.3.5 Others
-
-
2.4 By Country
-
2.4.1 United Kingdom
-
2.4.2 Germany
-
2.4.3 France
-
2.4.4 Spain
-
2.4.5 Russia
-
2.4.6 Italy
-
2.4.7 Rest of Europe
-
-
Europe Drinkable Yogurt Market Size FAQs
What is the current Europe Drinkable Yogurt Market size?
The Europe Drinkable Yogurt Market is projected to register a CAGR of 3.5% during the forecast period (2024-2029)
Who are the key players in Europe Drinkable Yogurt Market?
Benecol, Cie Gervais Danone, Esteson Corporation, Tesco.com and Materne SAS are the major companies operating in the Europe Drinkable Yogurt Market.
