Europe Dashboard Camera Market Size
| Study Period | 2019 - 2029 |
| Base Year For Estimation | 2023 |
| Forecast Data Period | 2024 - 2029 |
| Historical Data Period | 2019 - 2022 |
| CAGR | 10.90 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
Europe Dashboard Camera Market Analysis
Europe Dashboard Camera Market is expected to register a CAGR of 10.9% over the forecast period. The increasing number of road accidents and thefts in the region and the growing use of camera clips for insurance policies are some of the major factors driving the adoption of dashboard cameras in Europe over the forecast period.
- The market expanded rapidly across Europe in the past few years due to a considerable number of accidents and thefts, resulting in governments mandating the installation of dash cams. For instance, a recent report named "Crime in England and Wales," published by the Office of National Statistics, indicated about 77,309 theft or unauthorized taking of pedal cycle incidents in 2020/2021 in the United Kingdom. Furthermore, according to the preliminary figures published by the European Commission, an estimated 19,800 people were killed on the road fatalities for 2021. This was an increase of 1,000 deaths (+5%) compared to 2020, representing almost 3,000 (-13%) fewer fatalities than in 2019.
- A notable trend in the market studied is vendors engaging in product innovation of AI dual dashboard cameras. Garmin recently launched the Dash Cam Tandem, which offers 180-degree views on front and rear-facing lenses that can be controlled by voice. The incorporation of AI into dashboard cameras augmented technological advancements in the market. Several vendors offer smart dashboard cameras that can be used for fleet management.
- The implementation of favorable policies by the insurance companies which offer discounts on insurance to the cars equipped with these cameras that could later serve as evidence in case of any claims for insurance for the companies with increasing road accidents and car thefts is also expected to drive the market for the dashcams industry.
- However, the differences in the opinions of regional governments regarding dashboard camera usage could hinder market growth over the forecast period. The laws for dashcams within Europe are very diverse; such as in Austria, Luxembourg, and Portugal, the usage of recording devices in public has been declared illegal. In contrast, nations such as Belgium and France allow for use only in private spaces and prevent people from uploading footage on media platforms. The use of dashcams in the UK and Spain is entirely legal. Hence, the various laws on the use of dashcams could be the biggest challenge to the market's growth.
- The pandemic has significantly impacted the market, with the operations, production, and sales in the automotive industry to almost a halt globally with the imposing of strict lockdowns and travel restrictions by most European countries. The demand for data and AI-related skills is expected to be in higher order, as the COVID-19 pandemic exposed gaps in AI and data analysis capabilities. This can also lead to the adoption of AI technologies in intelligent dashcams, aiding technological advancements in the market.
Europe Dashboard Camera Market Trends
This section covers the major market trends shaping the Europe Dashboard Camera Market according to our research experts:
Single-Channel Expected to Hold Significant Market Share
- As the name suggests, single-channel dashboard cameras can film only in one direction. These are usually placed at the front of the vehicle. These cameras have Wi-Fi, GPS, parking mode, and night vision features. Additionally, single-channel dashboard cameras are usually available in every possible configuration, ranging from single to multiple lenses that allow simultaneous front and rear recording. The advanced dashcams record sound, support GPS logging and have built-in accelerometers for speed data.
- The demand for single-channel dashboard cameras grows due to the rising demand for them among motorists, owing to their application in filing insurance claims and procuring evidence for civil and criminal lawsuits and other safety concerns. Furthermore, the use of wide-angle lenses in automotive camera modules witnessed increasing adoption due to comprehensive field coverage and enhanced picture quality.
- Adding dual cameras makes a dashcam more expensive and complicated, as it uses more storage space and requires more wiring. They generally come with a six-layer full-glass lens that provides a wide 170-degree angle. Both high dynamic range (HDR) and WDR are supported for good night vision and performance. However, single-channel dashboard cameras are relatively cheaper than dual-channel dashcams. Furthermore, a setup of two single-channel dashcams, one mounted in the rear of the vehicle, would provide better coverage than dual-channel dashcams. This is expected to play a vital role in influencing consumers' opinions.
- The growing demand for electric vehicles in the European region is expected to notably impact the need for dash cams, as EVs usually contain more sophisticated safety and infotainment devices. According to the International Energy Agency (IEA), electric car sales increased in the European region, reporting growth of about 65% year-on-year to reach 2.3 million in 2021. Although, the overall automotive market has not recovered entirely from the pandemic.
Germany to Hold Significant Market Share
- Germany is the leading automotive manufacturing country in the European region. Although the German automotive industry has witnessed a decline, it still continues to hold a strong market presence in Europe. Some top global automotive brands, including Mercedes-Benz, Audi, BMW, Porsche, Volkswagen, etc., are present in the country. As most of these companies offer automobiles in the premium segment, these companies widely use dashboard cameras.
- According to German Trade & Invest (GTAI), Germany accounts for around 25% of all passenger cars manufactured and almost 20 percent of all new vehicle registrations. The country also boasts a large concentration of OEM plants, with about 44 sites in the country. Furthermore, in 2021, the German OEM market share in the EU was more than 55 percent.
- Furthermore, in 2021, German automobile manufacturers produced over 15.6 million vehicles, including more than 3.1 million passenger cars and 351,000 commercial vehicles. Additionally, the German light commercial vehicle and passenger car OEMs generated foreign market revenue of about EUR 274 billion in 2021.
- Increasing investment by the industry stakeholders is expected to support further the growth of the automotive industry, which in turn will drive the demand for dashboard cameras. For instance, in February 2021, Ford Motors announced an investment of about USD 1 billion in an electric vehicle production facility in Cologne, Germany.
Europe Dashboard Camera Industry Overview
The European Dashboard Camera market is Competitive. Some global vendors are increasingly investing in the European market as technology adoption is estimated to increase further. In Europe, most studied market vendors mainly invest in enhancing their product offerings and collaborating with insurance companies to attract more customers. Some key players operating in the region include Vantrue Inc., Nextbase UK, Garmin Ltd, and Samsara Inc.
- September 2022 - 70mai, a leading auto intelligence company having a notable presence in the European region, launched its latest Dash Cam Omni. The dash cam has been designed using the company's patented 360° rotating design, which prevents image distortion due to its large field of view. By leveraging PureCel Plus-S HDR technology, Omni can reduce image noise and easily adjust exposure balance in low-light or high-contrast environments.
- August 2022 - Nextbase Dash Cams, a UK-based dash cam brand, announced a partnership with Grubhub, an online food ordering and delivery platform, to enhance the security and safety of drivers. To allow a seamless integration into Grubhub's driver base, Nextbase has developed a bespoke platform.
Europe Dashboard Camera Market Leaders
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Nextbase UK
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Garmin Ltd.
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RoadHawk (A Trakm8 Brand)
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Samsara Inc.
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Kenwood Europe (JVCKENWOOD Corporation)
*Disclaimer: Major Players sorted in no particular order
Europe Dashboard Camera Market News
- July 2021 - Trakm8 partnered with Stiltz Homelifts to provide the RH600 dashcam and Trakm8 Optimisation platform to the business' 71 fleets. Trakm8 will deploy the RH600 telematics dashcams, which are 4G-enabled dashcams with comprehensive route planning, delivery management, and vehicle dashboard platform.
- June 2021 - Garmin International, Inc., a unit of Garmin Ltd., launched voice-controlled dashcam series with automatic video storage and Live View monitoring options to help drivers capture the moment when incidents occur. The Garmin Dash Cam Mini 2,47, 57, and 67W records and automatically saves video of any detected incidents to Garmin's online Vault, which enables users to review and share video clips.
Europe Dashboard Camera Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
4.2.1 Threat of New Entrants
4.2.2 Bargaining Power of Buyers
4.2.3 Bargaining Power of Suppliers
4.2.4 Threat of Substitute Products
4.2.5 Intensity of Competitive Rivalry
4.3 Industry Value Chain Analysis
4.4 Assessment of Impact of COVID-19 on the Industry
5. MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Increase in the Number of Road Accidents and Thefts
5.1.2 Favorable Insurance Policies
5.2 Market Restraints
5.2.1 Laws Restricting the Use of Dash Cams in Some Countries
6. MARKET SEGMENTATION
6.1 By Technology
6.1.1 Basic
6.1.2 Smart
6.2 By Product Type
6.2.1 Single-Channel
6.2.2 Dual-Channel
6.2.3 Rear-View
6.3 By Country
6.3.1 United Kingdom
6.3.2 Germany
6.3.3 France
6.3.4 Spain
6.3.5 Rest of Europe
7. COMPETITIVE LANDSCAPE
7.1 Company Profiles
7.1.1 Blackvue (Pittasoft Co. Ltd)
7.1.2 MIO (A brand of MiTAC Europe Limited)
7.1.3 Vantrue Inc.
7.1.4 Nextbase UK
7.1.5 Garmin Ltd
7.1.6 RoadHawk (Trakm8 Holdings PLC)
7.1.7 Halfords Group PLC
7.1.8 Kenwood Europe (JVC KENWOOD Corporation)
7.1.9 Samsara Inc.
7.1.10 Steelmate Automotive UK Ltd.
- *List Not Exhaustive
8. INVESTMENT ANALYSIS
9. FUTURE OUTLOOK OF THE MARKET
Europe Dashboard Camera Industry Segmentation
A Dashboard Camera or DashCam is an onboard camera that is used for continuous recording in a vehicle. The scope considers single-unit cameras, which are only mounted on the dashboard or for rear view. Furthermore, the study characterizes the dashboard camera market based on the product type, such as single-channel, dual-channel, and rear-view, and by technology, which includes basic and smart dashboard cameras and is focused on key countries, such as the United Kingdom, Germany, France, and Spain, among others.
| By Technology | |
| Basic | |
| Smart |
| By Product Type | |
| Single-Channel | |
| Dual-Channel | |
| Rear-View |
| By Country | |
| United Kingdom | |
| Germany | |
| France | |
| Spain | |
| Rest of Europe |
Europe Dashboard Camera Market Research FAQs
What is the current Europe Dashboard Camera Market size?
The Europe Dashboard Camera Market is projected to register a CAGR of 10.90% during the forecast period (2024-2029)
Who are the key players in Europe Dashboard Camera Market?
Nextbase UK, Garmin Ltd., RoadHawk (A Trakm8 Brand), Samsara Inc. and Kenwood Europe (JVCKENWOOD Corporation) are the major companies operating in the Europe Dashboard Camera Market.
What years does this Europe Dashboard Camera Market cover?
The report covers the Europe Dashboard Camera Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Europe Dashboard Camera Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.
Europe Dash Cam Industry Report
Statistics for the 2024 Europe Dash Cam market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Europe Dash Cam analysis includes a market forecast outlook to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.
