Market Share of Ethical Label Industry
The ethical label market is consolidated and dominated by a few major players like Archer-Daniels-Midland Company, Cargill Inc., Garden of Life (Nestlé S.A.), etc. The vendors compete based on product quality, clean, free tags, and competitive pricing. Sustainable competitive advantage can be gained through design, technology, and application innovation. Some of the key developments in the market are:
In March 2023, ingredion introduced two citrus fiber texturizers, Fibertex CF 502 and Fibertex CF 102, to its range of functional, clean-label ingredient solutions. This move is in response to the increasing consumer preference for food products containing ingredients they recognize and are familiar with and those that are beneficial to health and have natural, fresh claims. The new citrus-based texturizers are part of the company's effort to meet the accelerated demand for clean-label food and the rising popularity of nutrition, health, and wellness trends.
In March 2022, DSM developed DelvoGuard cultures to meet the needs of producers who want to use clean-label ingredients. This solution also helps to extend the storage life of dairy products like yogurt, cheese, and sour cream.
Ethical Label Market Leaders
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Archer-Daniels-Midland Company
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Cargill Inc
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Garden of Life (Nestlé S.A.)
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The Kraft Heinz Company
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Ingredion Incorporated
*Disclaimer: Major Players sorted in no particular order
