Market Trends of Emollient Industry
This section covers the major market trends shaping the Emollient Market according to our research experts:
Increased retail sales for multifunctional and natural emollients
Due to the increased awareness for detrimental effects of the chemical ingredients in the personal care products and development of natural products by the key players in the market, consumers are preferring products having ingredients such as multifunctional and natural emollients. For instance, in Biosynthetic Technologies LLC have launched a new plant-based emollient- BioEstolide. As the emollients are mostly used in personal care products and cosmetic products, these innovations have resulted in an increased trend of retail sales value. For instance, according to the Office for National Statistics (UK) has marked the percentage change in the sales value of cosmetics and toilet articles in Great Britain from 2017 to 2018.
Europe & North America to drive the market
Europe and North America are projected to drive the market owing to the high disposable income of the consumers, especially in the developed countries like United States, Russia, United Kingdom and Germany. Demand for emollients in personal care and cosmetics products have been witnessed to have a rising trend in these countries. Also, factors such as increasing spending more towards cosmetic and personal care, is resulting in the demand to augment the emollients market in Europe and North America.
