Electricity Retailing Market - Growth, Trends, and Forecast (2025 - 2030)

The electricity retailing market is segmented by End-User (Residential, Commercial, and Industrial) and Geography (North America, Europe, Asia-Pacific, South America, and Middle-East & Africa). The report offers the market size and forecasts for the electricity retailing market in revenue (USD) for all the above segments.

Electricity Retailing Market - Growth, Trends, and Forecast (2025 - 2030)

Market Snapshot

Electricity Retailing Market
Study Period 2020 - 2030
Market Size (2025) USD 575.49 Billion
Market Size (2030) USD 741.50 Billion
CAGR (2025 - 2030) 5.20 %
Fastest Growing Market Asia Pacific
Largest Market Asia Pacific
Market Concentration Medium

Major Players

Electricity Retailing Market  Major Players

*Disclaimer: Major Players sorted in no particular order

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Market Overview

The Electricity Retailing Market size is estimated at USD 575.49 billion in 2025, and is expected to reach USD 741.50 billion by 2030, at a CAGR of 5.2% during the forecast period (2025-2030).

  • Over the medium period, the increase in the demand for electricity and the rising adoption of electric vehicles is expected to drive the market in the forecast period.
  • On the other hand, new sources of distributed electricity generation are expected to restrain the market's growth.
  • Nevertheless, advancements in the technology of the electricity retail market, like advanced meter and the requirement of power in the sub-Saharan Africa region, is expected to create opportunity for the market in the forecast period.
  • Asia-Pacific is expected to dominate the market in the forecast period owing to the highest demand for electricity consumption in 2022.

Competitive Landscape

The global electricity retailing market is moderately fragmented. Some of the major companies (in no particular order) include Engie SA, AGL Energy Ltd., China Huadian Corporation LTD. (CHD), Duke Energy Corporation., and Electricite de France SA., among others.

Major Players

  1. AGL Energy Ltd.

  2. China Huadian Corporation LTD. (CHD)

  3. Electricite de France SA.

  4. Engie SA

  5. Duke Energy Corporation

  6. *Disclaimer: Major Players sorted in no particular order
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Recent Development

  • July 2023: Adani Power started supplying electricity from its Godda in Jharkhand plant to Bangladesh. The company has commissioned the first 800 MW ultra-super-critical thermal power generation unit at Godda in Jharkhand. The plant has started supplying 748 MW of power to Bangladesh.
  • November 2022: Enel North America started its retail energy business in select deregulated US states, starting with Texas. The company will help commercial and industrial (C&I) organizations purchase competitively priced renewable energy directly from Enel's generation assets.

Table of Contents

1. INTRODUCTION

  • 1.1 Scope of Study
  • 1.2 Market Definition
  • 1.3 Study Assumptions

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET OVERVIEW

  • 4.1 Introduction
  • 4.2 Market Size and Demand Forecast in USD billion, till 2028
  • 4.3 Recent Trends and Developments
  • 4.4 Government Policies and Regulations
  • 4.5 Market Dynamics
    • 4.5.1 Drivers
    • 4.5.1.1 Increase in the Demand for Electricity
    • 4.5.1.2 Rising Adoption of Electric Vehicles
    • 4.5.2 Restraints
    • 4.5.2.1 New Sources of Distributed Electricity Generation
  • 4.6 Supply Chain Analysis
  • 4.7 Porter's Five Forces Analysis
    • 4.7.1 Bargaining Power of Suppliers
    • 4.7.2 Bargaining Power of Consumers
    • 4.7.3 Threat of New Entrants
    • 4.7.4 Threat of Substitutes Products and Services
    • 4.7.5 Intensity of Competitive Rivalry

5. MARKET SEGMENTATION

  • 5.1 End-User
    • 5.1.1 Residential
    • 5.1.2 Commercial
    • 5.1.3 Industrial
  • 5.2 Geography
    • 5.2.1 North America
    • 5.2.1.1 United States of America
    • 5.2.1.2 Canada
    • 5.2.1.3 Rest of the North America
    • 5.2.2 Europe
    • 5.2.2.1 United Kingdom
    • 5.2.2.2 France
    • 5.2.2.3 Italy
    • 5.2.2.4 Germany
    • 5.2.2.5 Rest of the Europe
    • 5.2.3 Asia-Pacific
    • 5.2.3.1 China
    • 5.2.3.2 India
    • 5.2.3.3 Japan
    • 5.2.3.4 South Korea
    • 5.2.3.5 Rest of the Asia-Pacific
    • 5.2.4 South America
    • 5.2.4.1 Brazil
    • 5.2.4.2 Argentina
    • 5.2.4.3 Rest of the South America
    • 5.2.5 Middle-East & Africa
    • 5.2.5.1 United Arab Emirates
    • 5.2.5.2 Saudi Arabia
    • 5.2.5.3 Rest of the Middle-East & Africa

6. COMPETITIVE LANDSCAPE

  • 6.1 Mergers & Acquisitions, Joint Ventures, Collaborations, and Agreements
  • 6.2 Strategies Adopted by Leading Players
  • 6.3 Company Profiles
    • 6.3.1 Engie SA
    • 6.3.2 AGL Energy Ltd.
    • 6.3.3 China Huadian Corporation LTD. (CHD)
    • 6.3.4 Duke Energy Corporation
    • 6.3.5 Electricite de France SA.
    • 6.3.6 Enel S.p.A.
    • 6.3.7 Keppel Electric Pte. Ltd.
    • 6.3.8 Tata Power Co. Ltd.
    • 6.3.9 E.ON SE
    • 6.3.10 Iberdrola SA
  • *List Not Exhaustive

7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  • 7.1 Using Digital Technologies in Electricity Retailing to Improve Customer Engagement
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Scope of the Report

Electricity retailing is the final sale of electricity from generation to the end-use consumer. This is the fourth major step in electricity delivery, including generation, transmission, and distribution.

The electricity retailing market is segmented by end-user and geography (North America, Europe, Asia-Pacific, South America, and Middle-East & Africa). By end-user, the market is segmented into residential, commercial, and industrial. The report also covers the market size and forecasts for the electricity retail market across major regions. The market sizing and forecasts have been done for each segment based on revenue (USD).

End-User Residential
Commercial
Industrial
Geography North America United States of America
Canada
Rest of the North America
Europe United Kingdom
France
Italy
Germany
Rest of the Europe
Asia-Pacific China
India
Japan
South Korea
Rest of the Asia-Pacific
South America Brazil
Argentina
Rest of the South America
Middle-East & Africa United Arab Emirates
Saudi Arabia
Rest of the Middle-East & Africa
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Frequently Asked Questions

How big is the undefined?

The undefined size is expected to reach USD 575.49 billion in 2025 and grow at a CAGR of 5.20% to reach USD 741.50 billion by 2030.

What is the current undefined size?

In 2025, the undefined size is expected to reach USD 575.49 billion.

Who are the key players in undefined?

AGL Energy Ltd., China Huadian Corporation LTD. (CHD), Electricite de France SA., Engie SA and Duke Energy Corporation are the major companies operating in the undefined.

Which is the fastest growing region in undefined?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in undefined?

In 2025, the Asia Pacific accounts for the largest market share in undefined.

What years does this undefined cover, and what was the market size in 2024?

In 2024, the undefined size was estimated at USD 545.56 billion. The report covers the undefined historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the undefined size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Electricity Retailing Market Industry Report

Statistics for the 2025 Electricity Retailing market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Electricity Retailing analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.