Market Size of Egypt Major Home Appliances Industry
Study Period | 2020 - 2029 |
Base Year For Estimation | 2023 |
Market Size (2024) | USD 4.48 Billion |
Market Size (2029) | USD 6.83 Billion |
CAGR (2024 - 2029) | 8.82 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
Egypt Major Home Appliances Market Analysis
The Egypt Major Home Appliances Market size is estimated at USD 4.48 billion in 2024, and is expected to reach USD 6.83 billion by 2029, growing at a CAGR of 8.82% during the forecast period (2024-2029).
The Egyptian major household appliance market is experiencing rapid growth, influenced by changing consumer lifestyles and economic pressures. Technologically advanced appliances are gaining popularity, particularly with the integration of digital technologies. These innovations have led to the development of energy-efficient appliances that offer improved performance while reducing energy costs. Key factors driving the growth of household appliances include increased disposable income, improved living standards, and a growing demand for convenience. The market for advanced appliances is expanding, supported by increased consumer spending on home improvement. The availability of various brands and products across supermarkets and other retail channels further contributes to market growth.
The demand for smart, intelligent, and premium large household appliances is increasing, primarily due to rising consumer disposable incomes. This trend extends beyond Egypt, with regions worldwide experiencing growth in household expenditures corresponding to increased disposable incomes. Consequently, the major household appliance market is expected to grow significantly in the coming years. The Egyptian major household appliance market has maintained steady growth, supported by population increase, rising disposable incomes, and ongoing urbanization.
Egypt Major Home Appliances Industry Segmentation
Major domestic appliance (MDA), commonly called in the industry, is made up of household appliances that are large or large-sized. A large appliance is a home or commercial air conditioning system, clothes dryers, clothes washers, dishwashers, freezers, microwave ovens, ovens, refrigerators, furnaces, boilers, humidifiers, water heaters, or stoves.
The Egyptian major home appliances market is segmented by product and distribution channel. By product, the market is segmented into refrigerators and freezers, washing machines, air conditioners, microwave ovens, cooking appliances (ranges/hobs), dishwashers, and other products. By distribution channel, the market is segmented into supermarkets/hypermarkets, specialty stores, online, and other distribution channels. The report offers market size and forecasts for the Egyptian major home appliances market in value (USD) for all the above segments.
By Product | |
Refrigerators and Freezers | |
Washing Machines | |
Air Conditioners | |
Microwave Ovens | |
Cooking Appliances (Ranges/Hobs) | |
Dishwashers | |
Other Products |
By Distribution Channel | |
Supermarkets/Hypermarkets | |
Specialty Stores | |
Online | |
Other Distribution Channels |
Egypt Major Home Appliances Market Size Summary
The Egypt Major Home Appliances Market is experiencing significant growth, driven by government support and strategic initiatives to boost local manufacturing and exports. The industry, relatively new in Egypt, has seen the emergence of key players like Bahgat Group and Kiriazi, alongside the establishment of military factories to support large-scale production. These factories benefit from government incentives such as tax exemptions and material subsidies, particularly in new cities. To maintain competitive pricing amid currency fluctuations, manufacturers are sourcing raw materials from countries known for quality and affordability, including European nations and increasingly from Far East countries like China and Taiwan. The growing residential housing sector and increased home renovation activities are further propelling demand for major home appliances, enhancing the market's growth prospects.
The refrigeration segment, in particular, holds a substantial share of the market, with companies like Samsung and LG leading the way in smart refrigerator innovations. These advancements are expected to drive future market growth, as refrigerators become essential household items. The strategic location of Egypt, at the crossroads of major continents, facilitates its role as a key player in international trade, boosting exports. The market also presents opportunities for new entrants and online distributors, with major international players like Bosch and Kitchen Line expanding their presence. Recent developments, such as Bosch's new factory in Ramadan City and Raya Electronics' expansion plans, underscore the dynamic nature of the market and its potential for further growth.
Egypt Major Home Appliances Market Size - Table of Contents
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1. MARKET DYNAMICS AND INSIGHTS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Rising Home Improvement Projects are Driving the Growth of the Market
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1.2.2 A Positive Trend in Real Estate Industry also Helps in Boosting the Growth
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1.3 Market Restraints
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1.3.1 Changing Consumer Preferences and Lifestyle Trends Influencing Demand for Certain Appliances
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1.3.2 Fluctuating Economic Conditions Such As Inflation Rates, Raw Materials which Impacts Consumer Purchasing Power
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1.4 Market Opportunities
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1.4.1 The Growing Penetration of Internet and the Rise of E-Commerce
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1.4.2 Smart Home Integration is an Opportunity for the Market
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1.5 Industry Value Chain Analysis
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1.6 Industry Attractiveness - Porter's Five Forces Analysis
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1.6.1 Bargaining Power of Suppliers
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1.6.2 Bargaining Power of Buyers
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1.6.3 Threat of New Entrants
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1.6.4 Threat of Substitutes
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1.6.5 Intensity of Competitive Rivalry
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1.7 Insights on Key Trends and Technological Innovation in the Market
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1.8 Impact of COVID-19 on the Market
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2. MARKET SEGMENTATION
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2.1 By Product
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2.1.1 Refrigerators and Freezers
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2.1.2 Washing Machines
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2.1.3 Air Conditioners
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2.1.4 Microwave Ovens
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2.1.5 Cooking Appliances (Ranges/Hobs)
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2.1.6 Dishwashers
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2.1.7 Other Products
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2.2 By Distribution Channel
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2.2.1 Supermarkets/Hypermarkets
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2.2.2 Specialty Stores
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2.2.3 Online
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2.2.4 Other Distribution Channels
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Egypt Major Home Appliances Market Size FAQs
How big is the Egypt Major Home Appliances Market?
The Egypt Major Home Appliances Market size is expected to reach USD 4.48 billion in 2024 and grow at a CAGR of 8.82% to reach USD 6.83 billion by 2029.
What is the current Egypt Major Home Appliances Market size?
In 2024, the Egypt Major Home Appliances Market size is expected to reach USD 4.48 billion.