Education Software Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The Education Software Market Report is Segmented by Type (K-12 Educational Software, University Education Software, Adult Education Software, Elderly Education Software), by Deployment (Cloud, On-Premises), by End-User (Academics Institutes, Corporates, Individuals, Other End-Users), by Geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The Market Sizes and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

Education Software Market Size

Education Software Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 25.17 Billion
Market Size (2029) USD 41.39 Billion
CAGR (2024 - 2029) 10.46 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Low

Major Players

Education Software Market Major Players

*Disclaimer: Major Players sorted in no particular order

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Education Software Market Analysis

The Education Software Market size is estimated at USD 25.17 billion in 2024, and is expected to reach USD 41.39 billion by 2029, at a CAGR of 10.46% during the forecast period (2024-2029).

  • In 2024, the education software market, particularly within the EdTech sector, is rapidly evolving, propelled by technological advancements and shifting educational demands. Early 2024 witnessed a surge in investments within the EdTech sector, with 402 deals amassing a whopping USD 1.5 billion in funding during just the first half of the year. This trend underscores the escalating interest in pioneering educational solutions that promise enhanced learning outcomes.
  • There's a pronounced shift towards personalized learning. Companies emphasizing personalization are reaping the rewards, boasting revenues 40% higher than their more traditional counterparts. Furthermore, AI-driven platforms are now adept at customizing learning trajectories, leveraging real-time data on student performance and preferences.
  • Microlearning, characterized by its delivery of content in brief, concentrated bursts, is witnessing a surge in popularity. This is especially true for Gen Z learners, who favor succinct information that seamlessly integrates into their packed schedules. Such a trend underscores the demand for adaptable learning solutions catering to diverse attention spans.
  • The appetite for hybrid learning models, blending face-to-face and online instruction, is on the rise. Data reveals that around 65% of teenagers value in-person interactions during their studies. This preference is spurring the creation of tools designed to ensure smooth transitions between digital and traditional learning environments.
  • Platforms like "Roblox" are witnessing an 87% uptick in educational interest, highlighting the potential of gaming in imparting programming and design skills. Additionally, video-centric learning is on the rise, with platforms such as Khan Academy leading the charge, offering captivating content that empowers students to learn at their own pace.
  • However, the market isn't without its challenges. Budgetary limitations pose a significant hurdle for numerous educational institutions, especially public ones. These financial constraints curtail their capacity to embrace modern educational technologies and infrastructure.
  • The pandemic catalyzed a transition to hybrid learning, merging traditional and online methods. This evolution not only enhances flexibility and accessibility but also caters to a spectrum of learning preferences. Consequently, platforms championing hybrid learning, like Google Classroom and Zoom, have cemented their roles in educational frameworks. The post-COVID-19 era has not only reshaped the education software landscape but has also spotlighted the importance of hybrid models, personalized learning, and data-centric strategies.

Education Software Market Trends

K-12 Academics to Hold Significant Growth

  • K-12 education encompasses the system from kindergarten through 12th grade, emphasizing the learning and development of children and adolescents prior to their college or university journey. Educational software aids schools, academies, and libraries in saving time and money while enhancing teaching and learning experiences.
  • Provider such asSEAtS Software offers tailored software solutions for K-12, addressing key priorities. Their focus ranges from enhancing student outcomes to optimizing campus management, aiming to enrich every facet of the educational journey.
  • Cloud-based K-12 software provides both faculty and students the freedom to teach and learn from any location. It empowers teachers to adjust their instructional methods in real-time based on student performance, leading to better outcomes. Providers like WizIQ present schools with a swift, cost-effective, and low-risk approach to transitioning their learning operations online.
  • In the U.S., heightened government investment in K-12 education is driving a surge in demand for educational publishing. Data from the U.S. Census Bureau showcases a significant milestone: the high school graduation rate in 2023 surpassed 91%. While AI offers numerous advantages in K-12 settings, it's crucial to recognize and tackle its potential challenges. Cisco's Principles for Responsible Artificial Intelligence lay out a comprehensive governance framework for AI in K-12, emphasizing transparency, fairness, accountability, privacy, security, and reliability.
  • Companies like Kaltura lead the charge in the digital classroom evolution, impacting hundreds of thousands of students daily. By partnering with both K-12 and higher education institutions, Kaltura crafts tools that emphasize educational priorities. With the adoption of cutting-edge technologies, the academic sector's market is set for substantial expansion, driven by these dynamics.
Education Software Market: Educational Attainment Distribution in the United States, High School Graduate, in %, 2020-2023

North America is Expected to Hold a Major Share of the Market

  • North America's education technology (EdTech) sector is witnessing robust growth, fueled by the rising adoption of digital learning tools and platforms in K-12 and higher education institutions.
  • AI is emerging as a pivotal element in educational tools, with 60% of U.S. teachers already incorporating AI into their classrooms. This integration not only personalizes learning by tailoring content to individual student needs but also streamlines administrative tasks like grading and feedback.
  • According to Forbes, 65% of American undergraduates believe AI will enhance student learning, underscoring a strong endorsement for tech-driven education. Furthermore, interest in personalized educational methods is evident, with searches for 'adaptive learning' surging by 81% in the last five years.
  • In Canada, there's a pronounced demand for personalized and flexible learning methods, bolstered by increasing government support for digital solutions. The country boasts numerous institutions offering premier online education. Athabasca University, a pioneer in online learning, provides a full range of undergraduate and graduate programs online. Additionally, renowned public universities like UBC and McGill have introduced online versions of their most popular programs.
  • Investment-wise, in December 2023, Achieve Partners, a private equity firm, unveiled a USD 167 million fund. This fund is dedicated to revolutionizing technological methods in K-12 schools and universities, with the goal of improving learning outcomes. In conclusion, the embrace of advanced technologies not only enriches educational experiences but also harnesses data to customize learning journeys for students, propelling significant growth in the market.
Education Software Market: Market CAGR (%), By Region, Global

Education Software Industry Overview

The Education Software market is highly competitive and fragmented, primarily driven by the presence of major players. These key players employ strategies such as mergers, acquisitions, and product innovations to maintain a competitive edge and broaden their global footprint. Key player include Cleveroad, Inc., InVeritasoft, LLC, Oxagile, LLC and others.

The education software market is witnessing transformative changes characterized by the integration of AI, personalized learning experiences, gamification, and immersive technologies. As educational institutions increasingly adopt these innovations, they aim to enhance student engagement and improve learning outcomes. With significant investments flowing into the EdTech sector, the future looks promising for education software as it continues to evolve to meet the needs of modern learners.

Education Software Market Leaders

  1. Cleveroad, Inc.

  2. InVeritasoft, LLC

  3. Oxagile, LLC

  4. Matellio, Inc.

  5. Inoxoft, LLC

*Disclaimer: Major Players sorted in no particular order

Education Software Market Concentration
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Education Software Market News

  • October 2024: ArtygenSpace presented its immersive education technology at GITEX 2024, showcasing a vision to transform learning paradigms through innovative educational solutions. The company is showcasing a versatile immersive education platform that spans various industries and educational sectors, allowing participants to get firsthand experience of the benefits of immersive learning through augmented reality (AR) technology.
  • June 2024: CBSE has inaugurated a state-of-the-art video recording studio at the Centre of Excellence, Delhi (East), enhancing digital education through high-quality video production for students, teachers, and parents.

Education Software Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.2.1 Bargaining Power of Suppliers

      2. 4.2.2 Bargaining Power of Consumers

      3. 4.2.3 Threat of New Entrants

      4. 4.2.4 Threat of Substitute Products

      5. 4.2.5 Intensity of Competitive Rivalry

    3. 4.3 Industry Value Chain Analysis

    4. 4.4 Assessment of Impact of macroeconomic trends

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Growing Demand for Digital Learning Solutions

      2. 5.1.2 Increased Investment in EdTech

    2. 5.2 Market Restraints

      1. 5.2.1 Budget Constraints and Data Privacy Concerns

  6. 6. MARKET SEGMENTATION

    1. 6.1 By Type

      1. 6.1.1 K-12 Educational Software

      2. 6.1.2 University Education Software

      3. 6.1.3 Adult Education Software

      4. 6.1.4 Elderly Education Software

    2. 6.2 By Deployment

      1. 6.2.1 Cloud

      2. 6.2.2 On-Premises

    3. 6.3 By End-user

      1. 6.3.1 Academics Institutes

      2. 6.3.2 Corporates

      3. 6.3.3 Individuals

      4. 6.3.4 Other End-users

    4. 6.4 By Geography***

      1. 6.4.1 North America

      2. 6.4.2 Europe

      3. 6.4.3 Asia

      4. 6.4.4 Australia and New Zealand

      5. 6.4.5 Latin America

      6. 6.4.6 Middle East and Africa

  7. 7. COMPETITIVE LANDSCAPE

    1. 7.1 Company Profiles

      1. 7.1.1 Cleveroad, Inc.

      2. 7.1.2 InVeritasoft, LLC

      3. 7.1.3 Oxagile, LLC

      4. 7.1.4 Matellio, Inc.

      5. 7.1.5 Inoxoft, LLC

      6. 7.1.6 Selleo, LLC

      7. 7.1.7 HQSoftware, LLC

      8. 7.1.8 Vention, Inc.

      9. 7.1.9 Miquido, LLC

      10. 7.1.10 Chetu, Inc.

    2. *List Not Exhaustive
  8. 8. INVESTMENT ANALYSIS

  9. 9. FUTURE OUTLOOK OF THE MARKET

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia Pacific'
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Education Software Industry Segmentation

Educational software is a term used for any computer software that is made for an educational purpose. It encompasses different ranges from language learning software to classroom management software to reference software.

The education software market is segmented by type (K-12 educational software, university education software, adult education software, elderly education software), by deployment (cloud, on-premises), by end-user (academics institutes, corporates, individuals, other end-users), by geography (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa). The market sizes and forecasts are provided in terms of value (USD) for all the above segments.

By Type
K-12 Educational Software
University Education Software
Adult Education Software
Elderly Education Software
By Deployment
Cloud
On-Premises
By End-user
Academics Institutes
Corporates
Individuals
Other End-users
By Geography***
North America
Europe
Asia
Australia and New Zealand
Latin America
Middle East and Africa
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Education Software Market Research FAQs

The Education Software Market size is expected to reach USD 25.17 billion in 2024 and grow at a CAGR of 10.46% to reach USD 41.39 billion by 2029.

In 2024, the Education Software Market size is expected to reach USD 25.17 billion.

Cleveroad, Inc., InVeritasoft, LLC, Oxagile, LLC, Matellio, Inc. and Inoxoft, LLC are the major companies operating in the Education Software Market.

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Education Software Market.

In 2023, the Education Software Market size was estimated at USD 22.54 billion. The report covers the Education Software Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Education Software Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Education Software Industry Report

Statistics for the 2024 Education Software market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Education Software analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Education Software Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)