Market Trends of Dried Processed Food Industry
This section covers the major market trends shaping the Dried Processed Food Market according to our research experts:
Strategic Inclination towards Healthy Processed Food
Dried processed food products, like pasta and noodles, are consumed in several countries as a staple food. Hectic lifestyles and the need for leisure has propelled the need for convenient food products. Dried ready meals, dried noodles and pasta, and several other dried processed food products require less preparation time. Due to the growing health awareness, food manufacturers are concentrating on using natural food additives that are organic, functional, have high effectiveness, and low toxicity in these dried food products. For example, Kraft Foods has announced that by 2016, its boxed noodles products would be colored with natural ingredients, such as annatto, paprika, and turmeric.
Increasing Penetration of Processed Food Globally
The global dried processed food market is dominated by North America, as it is the largest consumer of dried processed food, due to high meat consumption habits in this region; the USA and Canada are the largest consumers. Europe is the second-largest consumer of dried food products; some parts of Europe, like the UK, France, Germany, and Italy are substantial markets. The higher the level of processing, the higher the level of product differentiation, can be attributed to a very sophisticated research and development capability in these developing countries. Dried processed food manufacturers in these countries are able to discover what consumers want and deliver them with the product characteristics that consumers prefer.
In the Asia-Pacific region, China is the largest consumer and producer of dried processed food. The consumption of such products is also growing at a good rate in the developing countries of South America.
