Market Trends of Dishwasher Industry
Product Innovations are Augmenting the Market Growth
Product innovations and technological developments allow key players to promote their products and services by considering country-specific requirements, which are likely to change market dynamics in the upcoming years. The developments that are being made in the dishwashers are providing better mechanics for dishwashing, manufacturing machines that produce minimum sound, incorporating sensors and features that will enable them to connect to smartphones, and developing a system that will help in monitoring the detergent level and the alert notifications of the dishwasher cycles. The rising influence of printed or online documentation, websites, advertising campaigns, and other marketing communication materials for dishwashers is influencing the sales of dishwashers.
Furthermore, key players are focusing on product innovation in dishwashers, including pre-soak cycles, removable trays, fold-down tines, adjustable racks, better spray arms, and improved wash and dry systems in the final product, which is likely to support market growth. In developed economies, increasing consumer inclination to replace an old dishwasher or undergo a kitchen renovation is also anticipated to drive demand during the forecast period.
Rising Demand for Dishwashers in the Asia-Pacific Region
In Asia-Pacific, the increasing preference for a hustle-free lifestyle and the growing industrial application of dishwashers are supporting the growth of the dishwasher market in the region. Significant changes in living standards and growing urbanization in developing countries in India and China are expected to boost the sales of freestanding and built-in dishwashers in the region.
In the Asia-Pacific region, China is likely to continue its dominance due to the growing demand for dishwashers and various kitchen appliances. The launch of new and innovative products is expected to accelerate the regional dishwasher market's growth. For example, Haier Group Corporation introduced its Chinese-style 45 cm and 60 cm Hybrid series dishwashers, tailored as per the kitchens of China. The seamless shopping experience, with the dominance of private label brands and rising internet penetration, is further encouraging consumers to buy dishwashers online in the region.
