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Digital Printing Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

Digital Printing Packaging Market Report is Segmented by Technology Type (Liquid Toner Electrography Printing, Nano-Graphic Printing, Inkjet Technology and Other Technologies), by Product Type (Labels, Flexible Packaging, Corrugated Packaging, Folding Cartons, Bottles & Jars and Other Products), by End-User Industry (Food, Beverage, Pharmaceutical, Personal Care & Cosmetics, Electrical, Automotive and Other End-User Industries) and by Geography (North America, Europe, Asia Pacific, South America and Middle East and Africa). The Market Sizing and Forecasts are Provided in Terms of Value (USD) for all the Above Segments.

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Digital Printing Packaging Market Size

Digital Printing Packaging Market Summary
Study Period 2019 - 2029
Market Size (2024) USD 28.55 Billion
Market Size (2029) USD 39.15 Billion
CAGR (2024 - 2029) 6.52 %
Fastest Growing Market Europe
Largest Market North America
Market Concentration Medium

Major Players

Digital Printing Packaging Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Digital Printing Packaging Market with other markets in Packaging Industry

Advanced Packaging

Packaging Equipment

Contract Packaging

Overall Packaging

Packaging Customers

Packaging Forms

Digital Printing Packaging Market Analysis

The Digital Printing Packaging Market size is estimated at USD 28.55 billion in 2024, and is expected to reach USD 39.15 billion by 2029, at a CAGR of 6.52% during the forecast period (2024-2029).

Digital printing packaging utilizes advanced technologies to produce packaging materials including boxes, labels, and flexible packaging. The market is experiencing growth due to high demand from various sectors such as cosmetics, pharmaceuticals, food and beverage, and electrical and electronics.

  • The e-commerce boom has created a need for functional and visually appealing packaging. Digital printing enables companies to create unique packaging that enhances brand identity, even in online shopping experiences. According to the Indian Brand Equity Foundation (IBEF), India has seen a significant increase in internet and smartphone penetration. This growth, coupled with rising incomes, has contributed to the expansion of India's e-commerce sector.
  • E-commerce businesses often require smaller quantities of specialized packaging, which digital printing can accommodate more easily than traditional mass production methods. This trend significantly drives the demand for customized printing packaging.
  • Manufacturers invest in high-speed digital printing machines to handle larger volumes while maintaining quality. These machines enable faster production and shorter turnaround times, crucial for meeting market demands. Given its ability to work with flexible substrates, the increasing demand for flexible packaging in industries such as food, beverages, cosmetics, and healthcare presents a growth opportunity for digital printing.
  • The printing industry has faced pressure to deliver high-quality prints at lower costs over recent decades. Fluctuations in raw material prices have negatively impacted the industry's profitability. These price variations are expected to hinder the growth of the digital printing for packaging market during the forecast period.

Digital Printing Packaging Market Trends

Food Segment is Expected to Dominate the Market

  • The food industry expands as the global population grows and consumer spending rises. The United States Department of Agriculture (USDA) highlights that demand for processed and convenience foods in Europe increasingly drives the food sector. With busier lifestyles, consumers are gravitating towards quick meal options. Consequently, there's a heightened demand for ingredients that boost taste, texture, and shelf life, fueling steady market growth.
  • Digital printing revolutionizes food packaging with an emphasis on customization and personalization. Brands can swiftly adapt designs based on region, demographic, or marketing push, crafting unique packaging for diverse consumer groups. This adaptability proves crucial in the food sector, where seasonal or limited-edition items often necessitate distinct packaging.
  • Moreover, digital printing presents an opportunity to minimize waste in packaging production. Eliminating the need for traditional printing materials like plates lessens environmental repercussions. Additionally, digital printing supports sustainable packaging materials, resonating with the food industry's increasing tilt towards eco-friendly solutions.
  • As European food imports surge, driven by a demand for processed and convenience foods, the appetite for digital printing in packaging grows. In the United Kingdom, a heightened focus on health and wellness has spurred a preference for natural and clean-label ingredients, prompting companies to invest more in food packaging. USDA data reveals that the UK predominantly imports consumer-oriented products from the Netherlands, France, and Italy.
Digital Printing Packaging Market: Imports of Consumer-Oriented Products, In Percentage, United Kingdom

North America Expected to Hold High Market Share

  • In North America, consumer demand for personalized packaging has fueled the region's digital printing boom. Brands leverage digital printing to craft bespoke packaging, catering to individual tastes, limited-edition releases, or special occasions. The short-run capability of digital printing makes it economically viable for smaller batches and tailored designs, a boon for brands eyeing niche markets or promotional pushes.
  • North American companies increasingly prioritize sustainable packaging to cut waste and adopt eco-friendly materials. Digital printing bolsters these sustainability initiatives by curtailing material usage (like ink and plates), lessening energy consumption during production and facilitating recyclable and biodegradable materials. Furthermore, brands harness digital printing to embed sustainability messages, resonating with environmentally-conscious consumers.
  • Regional manufacturers are keen on pioneering innovations within the digital printing realm. A case in point: In November 2024, Arrow Systems Inc. introduced its Fiery Impress Digital Front End (DFE) technology, set to drive the new ArrowJet UV Label Printer. This groundbreaking duo promises to redefine benchmarks in speed, efficiency, and quality for the label and packaging sector.
Digital Printing Packaging Market: Market CAGR (%), By Region, Global

Digital Printing Packaging Industry Overview

The Digital Printing Packaging market is moderately consolidated with the presence of players such as HP Inc., DS Smith, ePac Holdings LLC, and Mondi PLC vying for higher market share. These players are investing to make sustainable and environment-friendly packaging solutions. These companies are actively pursuing a larger global market share through research & development, mergers & acquisitions, product innovation, and market expansion to promote sustainable innovations and enhance their global customer base.

Digital Printing Packaging Market Leaders

  1. DS Smith

  2. HP Inc.

  3. Mondi PLC

  4. Huhtamaki Oyj

  5. ePac Holdings LLC

*Disclaimer: Major Players sorted in no particular order

Digital Printing Packaging Market Concentration
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Digital Printing Packaging Market News

  • June 2024: Domino Printing Sciences introduced a thermal inkjet solution tailored for flexible packaging production lines. This new offering, part of the Domino GX-series range, serves as an efficient and cost-effective alternative to conventional thermal transfer overprinting methods.
  • November 2024: HP India, in collaboration with Technova Imaging Systems, showcased its comprehensive lineup of HP Indigo presses and solutions for the labels and packaging industry at Labelexpo India 2024. The company presented its latest advancements in digital printing technologies, emphasizing the speed and versatility of their solutions.

Digital Printing Packaging Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS

    1. 4.1 Market Overview

    2. 4.2 Industry Value Chain Analysis

    3. 4.3 Industry Attractiveness - Porter's Five Forces Analysis

      1. 4.3.1 Bargaining Power of Suppliers

      2. 4.3.2 Bargaining Power of Buyers

      3. 4.3.3 Threat of New Entrants

      4. 4.3.4 Threat of Substitutes products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET DYNAMICS

    1. 5.1 Market Drivers

      1. 5.1.1 Rapidly Growing E-Commerce Industry

      2. 5.1.2 Investment in High Speed Machines by Manufacturers

    2. 5.2 Market Challenge

      1. 5.2.1 Fluctuations in Raw Material Costs

  6. 6. INDUSTRY REGULATION, POLICY AND STANDARDS

  7. 7. MARKET SEGMENTATION

    1. 7.1 By Technology Type

      1. 7.1.1 Liquid Toner Electrography Printing

      2. 7.1.2 Nano-Graphic Printing

      3. 7.1.3 Inkjet Technology

      4. 7.1.4 Other Technologies

    2. 7.2 By Product Type

      1. 7.2.1 Labels

      2. 7.2.2 Flexible Packaging

      3. 7.2.3 Corrugated Packaging

      4. 7.2.4 Folding Cartons

      5. 7.2.5 Bottles & Jars

      6. 7.2.6 Other Products

    3. 7.3 By End-User Industry

      1. 7.3.1 Food

      2. 7.3.2 Beverage

      3. 7.3.3 Pharmaceutical

      4. 7.3.4 Personal Care & Cosmetics

      5. 7.3.5 Electrical

      6. 7.3.6 Automotive

      7. 7.3.7 Other End-User Industries

    4. 7.4 By Geography***

      1. 7.4.1 North America

        1. 7.4.1.1 United States

        2. 7.4.1.2 Canada

      2. 7.4.2 Europe

        1. 7.4.2.1 Germany

        2. 7.4.2.2 France

        3. 7.4.2.3 Italy

        4. 7.4.2.4 Spain

      3. 7.4.3 Asia

        1. 7.4.3.1 China

        2. 7.4.3.2 India

        3. 7.4.3.3 Japan

      4. 7.4.4 Australia and New Zealand

      5. 7.4.5 Latin America

        1. 7.4.5.1 Brazil

        2. 7.4.5.2 Mexico

      6. 7.4.6 Middle East and Africa

        1. 7.4.6.1 Saudi Arabia

        2. 7.4.6.2 United Arab Emirates

        3. 7.4.6.3 South Africa

  8. 8. COMPETITIVE LANDSCAPE

    1. 8.1 Company Profiles

      1. 8.1.1 DS Smith

      2. 8.1.2 WS Packaging Group

      3. 8.1.3 HP Inc.

      4. 8.1.4 Mondi PLC

      5. 8.1.5 Huhtamaki Oyj

      6. 8.1.6 ePac Holdings LLC

      7. 8.1.7 Pacman Packaging

      8. 8.1.8 Graphic Packaging International Inc.

    2. *List Not Exhaustive

    3. 8.2 Heat Map Analysis

    4. 8.3 Competitor Analysis - Emerging vs. Established Players

  9. 9. RECYCLING & SUSTAINABILITY LANDSCAPE

  10. 10. FUTURE OUTLOOK

**Subject to Availability
***In the final report, Asia, Australia, and New Zealand will be studied together as 'Asia Pacific' and the Geography section will also include Rest of Europe, Asia Pacific, Latin America and Middle East and Africa.
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Digital Printing Packaging Industry Segmentation

Digital printing allows for greater customization of packaging designs, which is crucial in the market where personalized experiences matter to consumers. Digital printing packaging refers to using digital printing technology to create packaging materials, such as labels, boxes, bags, and other containers. The research also examines underlying growth influencers and significant industry vendors, all of which help to support market estimates and growth rates throughout the anticipated period. The market estimates and projections are based on the base year factors and arrived at top-down and bottom-up approaches.

The digital printing packaging market is segmented by technology type (Liquid Toner Electrography Printing, Nano-Graphic Printing, Inkjet Technology and Other Technologies), by product type (Labels, Flexible Packaging, Corrugated Packaging, Folding Cartons, Bottles & Jars and Other Products), by end-user industry (Food, Beverage, Pharmaceutical, Personal Care & Cosmetics, Electrical, Automotive and Other End-User Industries) and by geography (North America, Europe, Asia Pacific, South America and Middle East and Africa). The market sizing and forecasts are provided in terms of value (USD) for all the above segments.

By Technology Type
Liquid Toner Electrography Printing
Nano-Graphic Printing
Inkjet Technology
Other Technologies
By Product Type
Labels
Flexible Packaging
Corrugated Packaging
Folding Cartons
Bottles & Jars
Other Products
By End-User Industry
Food
Beverage
Pharmaceutical
Personal Care & Cosmetics
Electrical
Automotive
Other End-User Industries
By Geography***
North America
United States
Canada
Europe
Germany
France
Italy
Spain
Asia
China
India
Japan
Australia and New Zealand
Latin America
Brazil
Mexico
Middle East and Africa
Saudi Arabia
United Arab Emirates
South Africa
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Digital Printing Packaging Market Research FAQs

The Digital Printing Packaging Market size is expected to reach USD 28.55 billion in 2024 and grow at a CAGR of 6.52% to reach USD 39.15 billion by 2029.

In 2024, the Digital Printing Packaging Market size is expected to reach USD 28.55 billion.

DS Smith, HP Inc., Mondi PLC, Huhtamaki Oyj and ePac Holdings LLC are the major companies operating in the Digital Printing Packaging Market.

Europe is estimated to grow at the highest CAGR over the forecast period (2024-2029).

In 2024, the North America accounts for the largest market share in Digital Printing Packaging Market.

In 2023, the Digital Printing Packaging Market size was estimated at USD 26.69 billion. The report covers the Digital Printing Packaging Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Digital Printing Packaging Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Digital Printing Packaging Industry Report

Statistics for the 2024 Digital Printing Packaging market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Digital Printing Packaging analysis includes a market forecast outlook for 2024 to 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Digital Printing Packaging Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)