Digital Assurance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

The Global Digital Assurance Services Market is Segmented by Testing Type (Functional Testing Solution, Performance and Usability Testing, Security Testing, API Testing, and Network Testing), Testing Mode (Manual Testing Deployment, Test Automation Deployment), End-user Verticals (Government, BFSI, Healthcare, Manufacturing, IT & Telecommunication, Media & Entertainment) and Geography.

Digital Assurance Market Size & Share Analysis - Growth Trends & Forecasts (2025 - 2030)

Digital Assurance Market Size

Digital Assurance Market
Study Period 2019 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
CAGR 12.90 %
Fastest Growing Market Asia Pacific
Largest Market North America
Market Concentration Medium

Major Players

Digital Assurance Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Digital Assurance Market with other markets in Technology, Media and Telecom Industry

Automation

Digital Commerce

Electronics

Information Technology

Media and Entertainment

Security & Surveillance

Digital Assurance Market Analysis

The Digital Assurance Market is expected to register a CAGR of 12.9% during the forecast period.

  • Digital assurance is not confined to testing applications across social, mobile, analytics & cloud (SMAC), IoT, and big data, among others. It also ensures that the desired business outcomes are achieved as a result of the digital transformation initiatives adopted. For instance, digital assurance solutions go beyond the functional validations required for applications such as SMAC and perform various aspects such as network capability, optimal performance, interoperability, and enhanced security. This instance enables the business to adopt digital assurance over traditional Quality Assurance (QA) testing.
  • In the current market scenario, organizations must focus more on creating consistent and seamless experiences apart from meeting the customer's demands for products and services. By leveraging digital assurance omnichannel capabilities, organizations can deliver automated solutions that offer better accessibility, seamless experience, and lesser wait time.
  • Due to the increasing demand for digitalization, it is used in nearly every enterprise. For businesses going through a digital transition, digital assurance is a technique for ensuring smooth interactions between various parts of the digital ecosystem and networks. The World Economic Forum estimates that by 2025, digital transformation will have increased the global economy by USD 100 trillion. The market for digital assurance is therefore driven by IT businesses' expanding digital transformation projects.
  • The open-source and as-a-service solutions are broadly available and straightforward to use. Still, it can be difficult to exchange and connect data across many repositories, resulting in a lack of quality transparency at the business level, negatively impacting the trust of the overall Digital Assurance market and becoming a challenge for market growth.
  • Additionally, COVID-19 has brought about a reactive yet deliberate transformation of enterprises' digital presence and support to the customers. Also, the economic scenarios have increased the pressure on the business to ensure a memorable online experience. Creating and disseminating digital content has increased significantly due to the growing push for digital engagement. According to a study of 1,600 marketing and creative professionals by Bynder in 2021, the digital transformation initiatives have gained traction during the pandemic, and owing to this, generating more digital content and creative output, implementing new digital experience technologies, and investing in customer data and analytics are the focal points of marketing departments. This is expected to have a positive impact on the market.

Digital Assurance Industry Overview

Digital Assurance Market is moderately consolidated, with prominent vendors in the market leveraging new product development, investments, and partnerships to gain competitive advantages. In addition, the COVID-19 situation helps businesses to give priority to their digital transformation by offering services at an aggressive price and thereby maintaining their competitive position in the market.

  • October 2021 - Sauce Labs Inc., one of the leading providers of continuous testing solutions, announced that API testing and monitoring were added to its continuous testing cloud. The new data-driven API testing and monitoring tools aid agile and DevOps teams speed up debugging and remediation, reducing release cycles, and delivering quality at scale. The Sauce Labs cloud's new API testing features are completely integrated with Sauce Connect tunnels, allowing organizations to test and monitor internal and public APIs more confidently.
  • September 2021 - Rey Assurance, Indonesia's first dedicated and integrated health, life, and critical illness insurance technology company, launched its AI-based proprietary product options for individual and group members and its unique health and wellness ecosystem. Rey raised USD 1 million in pre-seed funding from the Trans-Pacific Technology Fund.
  • June 2021 - Reliance Jio Infocomm (RJio), a wholly-owned subsidiary of Reliance Industries Ltd (RIL), began field-testing its 5G network in four circles across India. The tests are being carried out in collaboration with partners and using their technology. In Mumbai, trials are undertaken using its technology, while those in Delhi collaborate with Ericsson, Nokia in Pune, and Samsung in Gujarat.

Digital Assurance Market Leaders

  1. Capgemini SE

  2. Micro Focus

  3. TATA Consultancy Services Limited

  4. Cigniti Technologies

  5. Atos

  6. *Disclaimer: Major Players sorted in no particular order
Digital Assurance Market
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Digital Assurance Market News

  • September 2022 - A new born intensive care unit (NICU) and special newborn care unit (SNCU) facility was recently opened at the Mother and Child Health Center (MCHC) in Hyderabad's Nalgonda district by Cigniti Technologies, an AI and IP-led digital assurance and engineering services company. The digital company claimed that it worked with the non-profit Nirmaan to address the shortage of NICU/SNCU beds, medical equipment such radiant warmers, phototherapy machines, pulse oximeters, syringe and infusion pumps, multipara monitors, HFNC devices, and ward air conditioners.
  • February 2022 - ProArch purchased Enhops, a USA-based cloud consulting, data, cybersecurity, and product engineering services provider. The 120 Enhops employees would join the ProArch team to boost its quality assurance competence. Through this acquisition, ProArch would be able to expand its software and quality assurance capabilities, as well as its product engineering practice. Software testing and quality assurance firm Enhops is situated in the USA.

Digital Assurance Market Report - Table of Contents

1. INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness- Porter's Five Forces Analysis
    • 4.2.1 Threat of New Entrants
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Bargaining Power of Suppliers
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment of COVID-19 Impact on the Industry

5. MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Need of API Monitoring in the Digital Economy
    • 5.1.2 The Increasing Use of Test Automation Leads to Lower the Operational Costs and Enhance the QA
  • 5.2 Market Challenges
    • 5.2.1 Shadow IT is A Major Risk Area for Organizations
    • 5.2.2 Lack of Expertise and Reluctance to Adopting New Testing Methods

6. MARKET SEGMENTATION

  • 6.1 By Testing Type
    • 6.1.1 Functional Testing Solution
    • 6.1.2 Performance & Usability Testing
    • 6.1.3 Security Testing
    • 6.1.4 API Testing
    • 6.1.5 Network Testing
  • 6.2 Testing Mode
    • 6.2.1 Manual Testing Deployment
    • 6.2.2 Test Automation Deployment
  • 6.3 End-user Verticals
    • 6.3.1 Government
    • 6.3.2 BFSI
    • 6.3.3 Healthcare
    • 6.3.4 Manufacturing
    • 6.3.5 IT & Telecommunication
    • 6.3.6 Media & Entertainment
    • 6.3.7 Others End-Users
  • 6.4 Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia Pacific
    • 6.4.4 Latin America
    • 6.4.5 Middle East & Africa

7. COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Atos SE
    • 7.1.2 Capgemini SE
    • 7.1.3 TATA Consultancy Services Limited
    • 7.1.4 Hexaware Technologies
    • 7.1.5 Micro Focus
    • 7.1.6 Accenture plc
    • 7.1.7 Cigniti Technologies
    • 7.1.8 Wipro Limited
    • 7.1.9 DXC Technology Company
    • 7.1.10 Software Quality Systems AG
    • 7.1.11 Maven Infosoft Pvt Ltd
    • 7.1.12 Sixth Gear Studios
    • 7.1.13 Thinksys Inc
  • *List Not Exhaustive

8. INVESTMENT ANALYSIS

9. FUTURE OF THE MARKET

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Digital Assurance Industry Segmentation

Digital assurance refers to solutions that ensure the digital transformation projects attain the objectives led by the businesses. The assurance of the quality of digital transformation projects involves a testing host of technological paradigms such as mobility, and cloud, among others. The use of digital assurance across the end-users (government, healthcare, industrial, BFSI, manufacturing, IT and telecommunications, among other verticals) is analyzed in various geographies. The report also covers the analysis of the impact of COVID-19 on the market and the stakeholders, and the same has been considered for the current market estimation and future projections.

By Testing Type Functional Testing Solution
Performance & Usability Testing
Security Testing
API Testing
Network Testing
Testing Mode Manual Testing Deployment
Test Automation Deployment
End-user Verticals Government
BFSI
Healthcare
Manufacturing
IT & Telecommunication
Media & Entertainment
Others End-Users
Geography North America
Europe
Asia Pacific
Latin America
Middle East & Africa
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Digital Assurance Market Research FAQs

What is the current Digital Assurance Market size?

The Digital Assurance Market is projected to register a CAGR of 12.9% during the forecast period (2025-2030)

Who are the key players in Digital Assurance Market?

Capgemini SE, Micro Focus, TATA Consultancy Services Limited, Cigniti Technologies and Atos are the major companies operating in the Digital Assurance Market.

Which is the fastest growing region in Digital Assurance Market?

Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2025-2030).

Which region has the biggest share in Digital Assurance Market?

In 2025, the North America accounts for the largest market share in Digital Assurance Market.

What years does this Digital Assurance Market cover?

The report covers the Digital Assurance Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Digital Assurance Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

Digital Assurance Industry Report

Statistics for the 2025 Digital Assurance market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Digital Assurance analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.