Market Size of Global Dental Floss Industry
Study Period | 2019 - 2029 |
Market Size (2024) | USD 683.05 Million |
Market Size (2029) | USD 905.91 Million |
CAGR (2024 - 2029) | 5.81 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
Dental Floss Market Analysis
The Global Dental Floss Market size is estimated at USD 683.05 million in 2024, and is expected to reach USD 905.91 million by 2029, growing at a CAGR of 5.81% during the forecast period (2024-2029).
Populations disproportionately affected by COVID-19 are at higher risk for oral diseases and experience oral health and Oral Care disparities at higher rates. Many studies and organizations within the Oral Care Industry have emphasized the importance of oral health. For instance, in August 2020, The German Society of Dentistry and Oral Medicine (DGZMK) studies revealed the importance of dental health and the systemic relevance of dentistry, especially during the pandemic. The studies highlighted the importance of improved Dental Hygiene during a SARS-CoV-2 infection to reduce the bacterial load in the mouth and the risk of bacterial superinfection. Those patients who were reported to have a severe form of COVID-19 (20%) had associated higher levels of inflammatory markers and bacteria. Therefore, as per the studies, it is recommended that poor Dental Hygiene is considered a risk factor for COVID-19 complications, especially in patients with diabetes, hypertension, or cardiovascular disease. Those comorbidities are associated with altered oral biofilms and periodontal disease. Thus, poor oral hygiene is a major risk factor for serious complications during COVID, which has generated the need for dental floss. This increase in demand is expected to have a significant impact on the Dental Floss Market.
As per the Health Resources and Services Administration, approximately 49 million United States residents live in areas designated as Dental Health Professional Shortage Areas. This shortage has been compounded by the COVID-19 pandemic that has resulted in limited preventive dental services in the interest of public health safety. Nationally, children in low-income families are at higher risk of caries and are less likely to receive sealants than children in higher-income families, at 39% and 46%, respectively. While the pandemic is interrupting the supply chain, many companies, including Dental Floss Manufacturers, will shift to other geographic regions in the future to ensure that products remain available and protect their supply chain. Thus, the supply chain disruption in various areas is creating a significant impact on the Oral Care Market.
The major factors contributing to the market's growth are the increase in the incidence of oral problems and the increasing demand for products in the Dental Hygiene Industry. For instance, in September 2020, as per the Centers for Disease Control and Prevention (CDC), 47.2 percent of adults over 30 years old have some form of periodontal disease. The American Dental Association (ADA) further states that 7.8 percent of adults with gum disease have severe periodontitis.
In addition, there has been increasing awareness about oral health around the world, positively impacting the Oral Hygiene Market. This is backed by initiatives taken by several governments and non-government organizations, impacting the growth of the market studied. For instance, in February 2020, the American Dental Association conducted National Children's Dental Health Month, which brought together thousands of dedicated professionals, healthcare providers, and educators to promote the benefits of good oral health among children and their caregivers.
Furthermore, the Oral Health Foundation, one of the major independent oral health charities based in the United Kingdom, has been conducting various awareness programs on oral health for many years. The foundation planned to conduct an awareness month on oral health between May 17 and June 17, 2021. Also, the high adoption of tobacco products that cause detrimental effects on oral health is one of the major contributors to adopting convenient and easy-to-use products. This factor is also anticipated to fuel the demand for dental floss over the forecast period, thereby driving the Dental Floss Market.
The rising geriatric population is also expected to boost the growth of the Dental Care Market, as this age group is more likely to adopt dental floss. Countries such as Japan, Germany, and the United States have the highest percentage of the elderly population. They are projected to witness the growing penetration of the product due to its effectiveness and compactness. For instance, as per the World Population Prospects 2022, the world's population is projected to reach 8 billion on 15 November 2022. The latest projections by the United Nations suggest that the global population could grow to around 8.5 billion in 2030, 9.7 billion in 2050, and 10.4 billion in 2100. However, the availability of alternatives, like dental picks, is the major restraint for market growth.
Dental Floss Industry Segmentation
Dental floss is a cord of thin filaments used to remove food and dental plaque from between teeth in areas a toothbrush cannot reach. The dental floss market is segmented by product (waxed floss, unwaxed floss, and other products), sales channel (retail pharmacies, hospital pharmacies, and online), and geography (North America, Europe, Asia-Pacific, Middle East & Africa, and South America). The report offers the value (in USD million) for the above segments.
By Product | |
Waxed Floss | |
Unwaxed Floss | |
Other Products |
By Sales Channel | |
Retail Pharmacies | |
Hospital Pharmacies | |
Online |
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Global Dental Floss Market Size Summary
The dental floss market is poised for significant growth over the forecast period, driven by increasing awareness of oral health and the rising incidence of oral diseases. The COVID-19 pandemic has underscored the importance of oral hygiene, as poor oral health has been linked to severe complications in COVID-19 patients, particularly those with comorbidities like diabetes and cardiovascular diseases. This has heightened the demand for dental floss as a preventive measure. Additionally, the shortage of dental health professionals in certain regions, exacerbated by the pandemic, has led to a greater emphasis on at-home oral care solutions, further propelling market growth. The market is also influenced by initiatives from governments and organizations promoting oral health, as well as the growing geriatric population, which is more likely to use dental floss.
North America is expected to maintain a dominant position in the dental floss market, supported by a well-established healthcare infrastructure and a high prevalence of oral diseases. The region's market growth is also fueled by increasing awareness of oral hygiene's impact on overall health and the availability of dental care products. The market is moderately competitive, with key players focusing on product innovation and sustainability, such as the introduction of biodegradable dental flossers. The demand for waxed dental floss, known for its effectiveness and added benefits, is particularly strong, driven by its ability to remove plaque and its appeal to the aging population. As the market continues to evolve, companies are investing in natural ingredients and new technologies to enhance their product offerings and capture a larger market share.
Global Dental Floss Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Market Overview
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1.2 Market Drivers
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1.2.1 Rising Awareness of Oral Hygiene
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1.2.2 Increasing Demand for Oral Care Products and the Increasing Oral Problems
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1.3 Market Restraints
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1.3.1 Availability of Alternatives such as Floss Picks
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1.4 Porter's Five Forces Analysis
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1.4.1 Threat of New Entrants
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1.4.2 Bargaining Power of Buyers/Consumers
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1.4.3 Bargaining Power of Suppliers
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1.4.4 Threat of Substitute Products
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1.4.5 Intensity of Competitive Rivalry
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2. MARKET SEGMENTATION (Market Size by Value - USD million)
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2.1 By Product
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2.1.1 Waxed Floss
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2.1.2 Unwaxed Floss
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2.1.3 Other Products
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2.2 By Sales Channel
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2.2.1 Retail Pharmacies
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2.2.2 Hospital Pharmacies
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2.2.3 Online
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2.3 Geography
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2.3.1 North America
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2.3.1.1 United States
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2.3.1.2 Canada
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2.3.1.3 Mexico
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2.3.2 Europe
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2.3.2.1 Germany
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2.3.2.2 United Kingdom
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2.3.2.3 France
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2.3.2.4 Italy
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2.3.2.5 Spain
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2.3.2.6 Rest of Europe
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2.3.3 Asia-Pacific
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2.3.3.1 China
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2.3.3.2 Japan
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2.3.3.3 India
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2.3.3.4 Australia
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2.3.3.5 South Korea
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2.3.3.6 Rest of Asia-Pacific
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2.3.4 Middle East & Africa
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2.3.4.1 GCC
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2.3.4.2 South Africa
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2.3.4.3 Rest of Middle East & Africa
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2.3.5 South America
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2.3.5.1 Brazil
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2.3.5.2 Argentina
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2.3.5.3 Rest of South America
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Global Dental Floss Market Size FAQs
How big is the Global Dental Floss Market?
The Global Dental Floss Market size is expected to reach USD 683.05 million in 2024 and grow at a CAGR of 5.81% to reach USD 905.91 million by 2029.
What is the current Global Dental Floss Market size?
In 2024, the Global Dental Floss Market size is expected to reach USD 683.05 million.