Market Trends of Denmark Data Center Rack Industry
E-commerce segment to show at a faster pace in coming years
- Denmark is well-positioned for continued growth in e-commerce. The region is ranked by the World Bank as one of the top five countries with the best business relations.
- It is easy for international distributors to understand Danish e-commerce logistics and payments and build a local business.
- Furthermore, the high penetration of the internet and smartphones in the region is paving the way for the e-commerce market.
- Online payments are card-based in Denmark and are the most preferred online shopping option. International merchants offer comprehensive card payment capabilities to reach as many consumers as possible and capture local market share.
Full rack segment to hold major share in the market
- In Denmark, full racks occupy a large market share as the space shortage among various companies is becoming more acute.
- BFSI's economic sector is expanding. In recent years, the use of online and mobile banking has increased in Denmark. This will require the construction of complete data center facilities as the demand for e-banking and online transactions increases.
- Tier-3 and Tier-4 data centers are growing in popularity as the number of conglomerates continues to grow with the advent of 24/7 business continuity services. This increases the number of racks and indicates using the entire rack for consolidating such data.
- In order to better serve customers, with the proliferation of equipment, customers need more racks in data centers.
- Additionally, with the launch of 5G, we need to ensure adequate speed availability. As a result, the country has adopted cloud computing, increased the number of internet users, and adopted fiber optic technology. With the introduction of such technologies and the increase in data usage, the use of full-rack data centers is increasing in the country.