Market Share of Consumer Security Industry
The Consumer Security Market is at a highly fragmented stage as the market currently consists of many players. Several key players in the Consumer Security Market constantly try to bring advancements. A few prominent companies are entering into collaborations and expanding their footprints in developing regions to consolidate their positions in the market. The major player in this market includes RSA Security, Cisco Systems, IBM Corporation, McAfee, NortonLifeLock Inc, and others.
In September 2022, McAfee Corp, a leader in online security worldwide, disclosed the introduction of McAfee+ in Australia. McAfee+ is a new product line that includes all-new identity and privacy protections that let users live their lives online in complete security. Following its debut in the United States, the new McAfee+ product suite is now offered in Australia. It gives customers access to identity restoration, lost wallet support, and award-winning protection against threats and viruses for all their devices.
In January 2022, Avast released a new firewall feature for their free antivirus software. The new Firewall in Avast Free Antivirus protects users from network threats. It is part of the upgrade, reinforcing Avast's commitment to offering advanced and useful security and privacy tools for everyone without charge. For even greater security against data breaches, spoofing attempts, and malicious devices searching for open ports on the user's PC, Avast has incorporated additional sophisticated Firewall features to Avast Premium Security.
Consumer Security Market Leaders
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McAfee Corp
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NortonLifeLock Inc
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Cisco Systems, Inc
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RSA Security LLC
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Trend Micro
*Disclaimer: Major Players sorted in no particular order