Market Trends of Colombia Home Appliances Industry
This section covers the major market trends shaping the Colombia Home Appliances Market according to our research experts:
Demand on Major Appliance in Household Appliances
The convenience the product brings to the consumers' life makes them go for it. Small home appliances come with a shorter lifespan, which makes it easy for the consumer to replace or exchange them for a newer model. Rather than single-utility choices making a transition, they are shifting to an innovative and energy-efficient product for their daily utilization. Products like egg cookers are the best example that explains the increasing manufacturers' interest to focus more on automating people's daily activities by taking a load off their shoulders. They are also imCustomers'ing accuracy and are bringing innovation by producing multi-utility products manufacturers.
Increase in number of Users in Major Household Appliances
In the Household Appliances segment, the number of users is expected to reach 20 million users by 2027. Major Appliances is the top segment which has more than one-third of the total market. User penetration is expected to grow positively in the forecasted period. The eCommerce market sub-segment Household Appliances covers the online sale of long-lasting home appliances that are usually used in private households.
