Market Share of Cloud Integration Software Industry
The cloud integration software market is fragmented and is a highly competitive market with no dominant player present in the market. Many mergers and acquisitions are taking place in the market, further leading to the market's growth. Some major players in the market are Microsoft Corporation, Oracle Corporation, Informatica Corporation, SAP SE, and SnapLogic Inc.
In January 2023, Attentive, the conversational commerce platform, announced it had launched Attentive SMS for Salesforce Commerce Cloud on Salesforce AppExchange, empowering brands to personalize every SMS message and drive higher conversions with their e-commerce data. This new integration complements Attentive's existing integrations with Salesforce Marketing Cloud and Salesforce Service Cloud. In September 2022, Avochato announced the launch of Salesforce Marketing Cloud Integration to give marketers the ability to text consumers through Salesforce's Journey Builder marketing automation platform.
Cloud Integration Software Market Leaders
-
Microsoft Corporation
-
Oracle Corporation
-
Informatica Corporation
-
SAP SE
-
SnapLogic Inc.
*Disclaimer: Major Players sorted in no particular order