China Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

The China Pet Food Market is segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets), by Pets (Cats, Dogs) and by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets). The market volume and value are presented in metric ton and USD respectively. The key data points include the market size of pet food by products, distribution channels, and pets.

China Pet Food Market SIZE & SHARE ANALYSIS - GROWTH TRENDS & FORECASTS UP TO 2030

China Pet Food Market Size

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China Pet Food Market Summary
Study Period 2017 - 2030
Base Year For Estimation 2024
Forecast Data Period 2025 - 2030
Market Size (2025) USD 12.65 Billion
Market Size (2030) USD 20.61 Billion
CAGR (2025 - 2030) 10.25 %
Market Concentration Low

Major Players

China Pet Food Market Major Players

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of China Pet Food Market with other markets in Animal Nutrition & Wellness Industry

Compound Feed

Feed Additives

Pet Care

Animal Farm Services

China Pet Food Market Analysis

The China Pet Food Market size is estimated at 12.65 billion USD in 2025, and is expected to reach 20.61 billion USD by 2030, growing at a CAGR of 10.25% during the forecast period (2025-2030).

The Chinese Pet Food Market is experiencing a significant transformation driven by changing demographics and consumer preferences. A notable shift is occurring in pet ownership patterns, particularly among younger generations, with data showing that 46.3% of pet parents were born after 1990. This demographic shift has led to increased pet humanization, as younger pet owners tend to prioritize their pets' nutrition and well-being. The trend is further supported by rising disposable incomes and urbanization, which have contributed to a 26.1% increase in pet-related expenditure since 2022, reflecting the growing willingness of Chinese consumers to invest in high-quality pet food products.


The distribution landscape of pet food in China has undergone a dramatic evolution, primarily driven by digital transformation. Online channels have emerged as the dominant force, commanding 58.3% of the market share in 2022, as pet owners increasingly prefer the convenience and variety offered by e-commerce platforms. This shift has been accompanied by the development of specialized pet-focused platforms and services, such as Boqii Mall, which provides not only products but also creates communities for China pets parents to share experiences and access pet-related services. The robust veterinary infrastructure, with approximately 22,800 clinics as of 2021, has further supported this ecosystem by providing professional guidance on pet nutrition and health.


Product innovation and premiumization have become key focal points in the China Pet Food Market, with manufacturers responding to sophisticated consumer demands. In 2023, several major players launched innovative products, including Clearlake Capital Group's new range of supplements designed for dogs' daily health benefits and ADM's establishment of a new probiotics facility to enhance pet food nutritional value. Mars Inc.'s establishment of a dedicated pet food R&D center in Asia-Pacific during 2023 further demonstrates the industry's commitment to developing market-specific solutions that cater to local preferences and nutritional requirements.


The China Pet Industry continues to evolve with significant investments in production capabilities and research facilities. The establishment of specialized pet stores, veterinary clinics, and pet cafes has created a comprehensive ecosystem that supports pet ownership and drives demand for premium pet food products. This infrastructure development has been particularly notable in urban areas, where China pet market ownership has seen substantial growth. The industry has also witnessed an increased focus on product quality and safety standards, with manufacturers implementing stringent quality control measures and obtaining necessary certifications to meet regulatory requirements and consumer expectations.

Segment Analysis: PET FOOD PRODUCT

Food Segment in China Pet Food Market

The pet food segment continues to dominate the China pet food market, accounting for approximately 61% of the market share in 2024. This significant market position is primarily driven by the segment being a staple purchase for most pet owners, regardless of their pet's breed, size, or age. Within the food segment, dry pet food holds a commanding position with about 64% share, while wet pet food products are gaining increasing popularity as pet owners recognize the benefits of moisture-rich diets for their pets' health and hydration. The segment's strength is further reinforced by the increasing usage of commercial pet food products among urban households and the rise in disposable income, enabling pet owners to invest in higher-quality food products for their pets.

Market Analysis of China Pet Food Market: Chart for PET FOOD PRODUCT

Pet Treats Segment in China Pet Food Market

The pet treats segment is emerging as the fastest-growing category in the Chinese pet food market, projected to expand at a CAGR of approximately 11% during 2024-2029. This robust growth is driven by the increasing use of treats for training purposes, dental health maintenance, and as rewards for pets. The segment's growth is particularly strong in premium and specialized treats, including dental treats, freeze-dried options, and natural ingredient-based products. The rising trend of pet humanization, where pets are increasingly treated as family members, has led to greater willingness among pet owners to invest in high-quality treats, further driving the segment's growth trajectory.

Remaining Segments in Pet Food Product

The pet veterinary diets and pet nutraceuticals segments complete the market landscape, offering specialized nutrition solutions for pets with specific health needs. Pet veterinary diets are gaining prominence as pet owners become more conscious about managing various health conditions in their pets, including diabetes, digestive sensitivity, and urinary tract diseases. Meanwhile, the pet nutraceuticals segment is evolving with innovative products containing vitamins, minerals, omega-3 fatty acids, and probiotics, addressing the growing demand for preventive care and overall wellness solutions for pets. These segments are particularly important in the premium pet food category, catering to pet owners seeking targeted nutritional solutions for their pets' specific health requirements.

Segment Analysis: PETS

Dogs Segment in China Pet Food Market

The dogs segment dominates the Chinese pet food market, accounting for approximately 43% of the market share in 2024, driven by higher average expenditure on dogs compared to other pet animals. Despite having a lower pet population share of around 28% in the country, dogs generate significant demand for pet food products, particularly dry pet food, which accounts for nearly 74% of dog food consumption. The segment's leadership position is reinforced by the growing trend of pet humanization, where a significant portion of dog owners treat their pets as family members. Major pet food manufacturers in China have responded to this trend by offering premium products, including specialized veterinary diets and grain-free options, particularly targeting urban pet owners who demonstrate a higher willingness to spend on quality dog food products.

Cats Segment in China Pet Food Market

The cats segment is experiencing remarkable growth in the China pet food market, projected to expand at approximately 13% CAGR during 2024-2029. This accelerated growth is primarily attributed to the increasing adoption of cats in urban areas, particularly among young professionals and millennials who prefer cats for their lower maintenance requirements and adaptability to smaller living spaces. The segment's growth is further fueled by the rising demand for premium cat food products, especially wet food options, which cats typically prefer. Pet food manufacturers are responding to this trend by developing specialized products that cater to various life stages and health conditions of cats, including grain-free formulations and products with higher moisture content that align with cats' natural dietary preferences.

Remaining Segments in Pets

The other pets segment, encompassing birds, fish, small mammals, and reptiles, plays a significant role in shaping the Chinese pet food market dynamics. This segment is particularly notable in urban areas where space constraints make smaller pets more practical choices for pet owners. The segment benefits from the growing trend of exotic pet ownership among younger generations who are attracted to unique pets like ornamental birds and fish. Pet food manufacturers have recognized this opportunity by developing specialized nutrition products tailored to these diverse pet species, including specific formulations for birds, premium fish food, and specialized diets for small mammals.

Segment Analysis: DISTRIBUTION CHANNEL

Online Channel Segment in China Pet Food Market

The online channel has emerged as the dominant distribution channel in China's pet food market, commanding approximately 58% of the market share in 2024. This channel's supremacy is driven by several factors, including the increasing digitalization of retail, the convenience of home delivery, and the wider product selection available to consumers. Major e-commerce platforms offer competitive pricing, detailed product information, and user reviews that help pet owners make informed purchasing decisions. The segment has particularly benefited from the growing preference among millennial and Gen Z pet owners who prefer digital shopping experiences. Additionally, many online platforms have introduced private label brands that offer quality products at competitive prices, further strengthening their market position. The channel is experiencing robust growth and is projected to grow at approximately 12% during 2024-2029, driven by factors such as increasing internet penetration, improved logistics infrastructure, and the rising adoption of mobile shopping among Chinese consumers.

Remaining Segments in Distribution Channel

The remaining distribution channels in China's pet food market include specialty stores, supermarkets/hypermarkets, convenience stores, and other channels such as veterinary clinics and pet shelters. Specialty stores represent a significant channel, offering expert advice and a wide range of premium products, along with customization options for pet owners. Supermarkets and hypermarkets serve as convenient one-stop shopping destinations where pet owners can purchase pet food along with their regular groceries. Convenience stores, while having a smaller market share, provide easy access to pet food products in urban areas. Other channels, including veterinary clinics and pet shelters, play a crucial role in distributing specialized pet food products and veterinary diets. These traditional channels continue to maintain their relevance by offering personalized service, immediate product availability, and expert guidance to pet owners.

China Pet Food Industry Overview

Top Companies in China Pet Food Market

The leading companies in China's pet food market are demonstrating a strong commitment to product innovation and market expansion. Companies are actively developing new formulations focused on natural ingredients, grain-free options, and specialized nutrition for different life stages and health conditions. Operational agility is being enhanced through investments in local manufacturing facilities and R&D centers, particularly in strategic locations like Tianjin. Strategic partnerships with e-commerce platforms, research institutes, and local distributors are being leveraged to improve market penetration and distribution efficiency. Companies are also expanding their presence through both organic growth and acquisitions, with a particular focus on acquiring local pet food manufacturers in China to strengthen their position in the Chinese market. The emphasis on sustainable packaging solutions and the development of premium product lines indicates the industry's response to evolving consumer preferences and environmental concerns.

Mix of Global Leaders and Regional Players

The Chinese pet food market exhibits a highly fragmented competitive landscape with a mix of global multinational corporations and regional players. Global conglomerates like Mars Incorporated, Nestlé, and General Mills maintain significant market presence through their established brands and extensive distribution networks. These companies leverage their international expertise and research capabilities to introduce advanced nutritional products. Regional players, particularly those based in manufacturing hubs like Tianjin, are gaining prominence by offering products tailored to local preferences and maintaining competitive pricing strategies.


The market is witnessing increasing consolidation through strategic acquisitions and partnerships. Major global players are acquiring local manufacturers to expand their manufacturing capabilities and distribution reach in China. Regional players are forming partnerships with international companies to access advanced technologies and expand their product portfolios. The competitive dynamics are further influenced by the emergence of private label brands from major e-commerce platforms, which are gaining market share by offering quality products at competitive prices.

Innovation and Distribution Drive Market Success

Success in the Chinese pet food market increasingly depends on companies' ability to innovate and establish strong distribution networks. Incumbent players need to focus on developing premium products with specialized nutritional benefits while maintaining their mass-market offerings. Investment in research and development facilities within China is becoming crucial for understanding local consumer preferences and developing targeted products. Companies must also strengthen their omnichannel presence, particularly on e-commerce platforms, while maintaining relationships with traditional retail channels and veterinary clinics.


For contenders looking to gain market share, differentiation through unique product offerings and strong brand positioning is essential. This includes focusing on specific market segments such as natural pet food, veterinary diets, or premium treats. Building relationships with local distributors and investing in marketing campaigns to build brand awareness are crucial strategies. Companies must also consider potential regulatory changes regarding pet food safety standards and ingredient requirements, while maintaining flexibility in their supply chains to address potential disruptions. The growing trend of pet humanization presents opportunities for companies to develop innovative products that align with changing consumer preferences.

China Pet Food Market Leaders

  1. ADM

  2. General Mills Inc.

  3. Mars Incorporated

  4. Nestle (Purina)

  5. Virbac

  6. *Disclaimer: Major Players sorted in no particular order
China Pet Food Market Concentration
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China Pet Food Market News

  • May 2023: Nestle Purina launched new cat treats under the Friskies "Friskies Playfuls - treats" brand. These treats are round in shape and are available in chicken and liver and salmon and shrimp flavors for adult cats.
  • April 2023: Mars Incorporated opened its first pet food research and development center in Asia-Pacific. This new facility, called the APAC pet center, will support the company's product development.
  • March 2023: Blue Buffalo, a subsidiary of General Mills Inc., launched its new high-protein dry dog food line, BLUE Wilderness Premier Blend. It is formulated with chicken and a blend of antioxidants, vitamins, and minerals.

Free With This Report

We provide a complimentary and exhaustive set of data points on regional and country-level metrics that present the fundamental structure of the industry. Presented in the form of 90+ free charts, the section covers difficult-to-find data from various countries regarding the expenditure on different pet food products including food, treats, veterinary diets, and nutraceuticals/supplements.

China Pet Food Market
China Pet Food Market
China Pet Food Market
China Pet Food Market

China Pet Food Market Report - Table of Contents

1. EXECUTIVE SUMMARY & KEY FINDINGS

2. REPORT OFFERS

3. INTRODUCTION

  • 3.1 Study Assumptions & Market Definition
  • 3.2 Scope of the Study​
  • 3.3 Research Methodology

4. KEY INDUSTRY TRENDS

  • 4.1 Pet Population
    • 4.1.1 Cats
    • 4.1.2 Dogs
    • 4.1.3 Other Pets
  • 4.2 Pet Expenditure
  • 4.3 Regulatory Framework
  • 4.4 Value Chain & Distribution Channel Analysis

5. MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2030 and analysis of growth prospects)

  • 5.1 Pet Food Product
    • 5.1.1 Food
    • 5.1.1.1 By Sub Product
    • 5.1.1.1.1 Dry Pet Food
    • 5.1.1.1.1.1 By Sub Dry Pet Food
    • 5.1.1.1.1.1.1 Kibbles
    • 5.1.1.1.1.1.2 Other Dry Pet Food
    • 5.1.1.1.2 Wet Pet Food
    • 5.1.2 Pet Nutraceuticals/Supplements
    • 5.1.2.1 By Sub Product
    • 5.1.2.1.1 Milk Bioactives
    • 5.1.2.1.2 Omega-3 Fatty Acids
    • 5.1.2.1.3 Probiotics
    • 5.1.2.1.4 Proteins and Peptides
    • 5.1.2.1.5 Vitamins and Minerals
    • 5.1.2.1.6 Other Nutraceuticals
    • 5.1.3 Pet Treats
    • 5.1.3.1 By Sub Product
    • 5.1.3.1.1 Crunchy Treats
    • 5.1.3.1.2 Dental Treats
    • 5.1.3.1.3 Freeze-dried and Jerky Treats
    • 5.1.3.1.4 Soft & Chewy Treats
    • 5.1.3.1.5 Other Treats
    • 5.1.4 Pet Veterinary Diets
    • 5.1.4.1 By Sub Product
    • 5.1.4.1.1 Diabetes
    • 5.1.4.1.2 Digestive Sensitivity
    • 5.1.4.1.3 Oral Care Diets
    • 5.1.4.1.4 Renal
    • 5.1.4.1.5 Urinary tract disease
    • 5.1.4.1.6 Other Veterinary Diets
  • 5.2 Pets
    • 5.2.1 Cats
    • 5.2.2 Dogs
    • 5.2.3 Other Pets
  • 5.3 Distribution Channel
    • 5.3.1 Convenience Stores
    • 5.3.2 Online Channel
    • 5.3.3 Specialty Stores
    • 5.3.4 Supermarkets/Hypermarkets
    • 5.3.5 Other Channels

6. COMPETITIVE LANDSCAPE

  • 6.1 Key Strategic Moves
  • 6.2 Market Share Analysis
  • 6.3 Company Landscape
  • 6.4 Company Profiles
    • 6.4.1 ADM
    • 6.4.2 Affinity Petcare SA
    • 6.4.3 Alltech
    • 6.4.4 Clearlake Capital Group, L.P. (Wellness Pet Company Inc.)
    • 6.4.5 General Mills Inc.
    • 6.4.6 Mars Incorporated
    • 6.4.7 Nestle (Purina)
    • 6.4.8 PLB International
    • 6.4.9 Schell & Kampeter Inc. (Diamond Pet Foods)
    • 6.4.10 Virbac
  • *List Not Exhaustive

7. KEY STRATEGIC QUESTIONS FOR PET FOOD CEOS

8. APPENDIX

  • 8.1 Global Overview
    • 8.1.1 Overview
    • 8.1.2 Porter’s Five Forces Framework
    • 8.1.3 Global Value Chain Analysis
    • 8.1.4 Market Dynamics (DROs)
  • 8.2 Sources & References
  • 8.3 List of Tables & Figures
  • 8.4 Primary Insights
  • 8.5 Data Pack
  • 8.6 Glossary of Terms
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List of Tables & Figures

  1. Figure 1:  
  2. PET POPULATION OF CATS, NUMBER, CHINA, 2017 - 2022
  1. Figure 2:  
  2. PET POPULATION OF DOGS, NUMBER, CHINA, 2017 - 2022
  1. Figure 3:  
  2. PET POPULATION OF OTHER PETS, NUMBER, CHINA, 2017 - 2022
  1. Figure 4:  
  2. PET EXPENDITURE PER CAT, USD, CHINA, 2017 - 2022
  1. Figure 5:  
  2. PET EXPENDITURE PER DOG, USD, CHINA, 2017 - 2022
  1. Figure 6:  
  2. PET EXPENDITURE PER OTHER PET, USD, CHINA, 2017 - 2022
  1. Figure 7:  
  2. VOLUME OF PET FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 8:  
  2. VALUE OF PET FOOD, USD, CHINA, 2017 - 2029
  1. Figure 9:  
  2. VOLUME OF PET FOOD BY PET FOOD PRODUCT CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 10:  
  2. VALUE OF PET FOOD BY PET FOOD PRODUCT CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 11:  
  2. VOLUME SHARE OF PET FOOD BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 12:  
  2. VALUE SHARE OF PET FOOD BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 13:  
  2. VOLUME OF PET FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 14:  
  2. VALUE OF PET FOOD BY SUB PRODUCT CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 15:  
  2. VOLUME SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 16:  
  2. VALUE SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 17:  
  2. VOLUME OF PET FOOD BY SUB DRY PET FOOD CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 18:  
  2. VALUE OF PET FOOD BY SUB DRY PET FOOD CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 19:  
  2. VOLUME SHARE OF PET FOOD BY SUB DRY PET FOOD CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 20:  
  2. VALUE SHARE OF PET FOOD BY SUB DRY PET FOOD CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 21:  
  2. VOLUME OF KIBBLES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 22:  
  2. VALUE OF KIBBLES, USD, CHINA, 2017 - 2029
  1. Figure 23:  
  2. VALUE SHARE OF KIBBLES BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 24:  
  2. VOLUME OF OTHER DRY PET FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 25:  
  2. VALUE OF OTHER DRY PET FOOD, USD, CHINA, 2017 - 2029
  1. Figure 26:  
  2. VALUE SHARE OF OTHER DRY PET FOOD BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 27:  
  2. VOLUME OF WET PET FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 28:  
  2. VALUE OF WET PET FOOD, USD, CHINA, 2017 - 2029
  1. Figure 29:  
  2. VALUE SHARE OF WET PET FOOD BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 30:  
  2. VOLUME OF PET FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 31:  
  2. VALUE OF PET FOOD BY SUB PRODUCT CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 32:  
  2. VOLUME SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 33:  
  2. VALUE SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 34:  
  2. VOLUME OF MILK BIOACTIVES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 35:  
  2. VALUE OF MILK BIOACTIVES, USD, CHINA, 2017 - 2029
  1. Figure 36:  
  2. VALUE SHARE OF MILK BIOACTIVES BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 37:  
  2. VOLUME OF OMEGA-3 FATTY ACIDS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 38:  
  2. VALUE OF OMEGA-3 FATTY ACIDS, USD, CHINA, 2017 - 2029
  1. Figure 39:  
  2. VALUE SHARE OF OMEGA-3 FATTY ACIDS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 40:  
  2. VOLUME OF PROBIOTICS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 41:  
  2. VALUE OF PROBIOTICS, USD, CHINA, 2017 - 2029
  1. Figure 42:  
  2. VALUE SHARE OF PROBIOTICS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 43:  
  2. VOLUME OF PROTEINS AND PEPTIDES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 44:  
  2. VALUE OF PROTEINS AND PEPTIDES, USD, CHINA, 2017 - 2029
  1. Figure 45:  
  2. VALUE SHARE OF PROTEINS AND PEPTIDES BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 46:  
  2. VOLUME OF VITAMINS AND MINERALS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 47:  
  2. VALUE OF VITAMINS AND MINERALS, USD, CHINA, 2017 - 2029
  1. Figure 48:  
  2. VALUE SHARE OF VITAMINS AND MINERALS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 49:  
  2. VOLUME OF OTHER NUTRACEUTICALS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 50:  
  2. VALUE OF OTHER NUTRACEUTICALS, USD, CHINA, 2017 - 2029
  1. Figure 51:  
  2. VALUE SHARE OF OTHER NUTRACEUTICALS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 52:  
  2. VOLUME OF PET FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 53:  
  2. VALUE OF PET FOOD BY SUB PRODUCT CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 54:  
  2. VOLUME SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 55:  
  2. VALUE SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 56:  
  2. VOLUME OF CRUNCHY TREATS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 57:  
  2. VALUE OF CRUNCHY TREATS, USD, CHINA, 2017 - 2029
  1. Figure 58:  
  2. VALUE SHARE OF CRUNCHY TREATS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 59:  
  2. VOLUME OF DENTAL TREATS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 60:  
  2. VALUE OF DENTAL TREATS, USD, CHINA, 2017 - 2029
  1. Figure 61:  
  2. VALUE SHARE OF DENTAL TREATS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 62:  
  2. VOLUME OF FREEZE-DRIED AND JERKY TREATS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 63:  
  2. VALUE OF FREEZE-DRIED AND JERKY TREATS, USD, CHINA, 2017 - 2029
  1. Figure 64:  
  2. VALUE SHARE OF FREEZE-DRIED AND JERKY TREATS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 65:  
  2. VOLUME OF SOFT & CHEWY TREATS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 66:  
  2. VALUE OF SOFT & CHEWY TREATS, USD, CHINA, 2017 - 2029
  1. Figure 67:  
  2. VALUE SHARE OF SOFT & CHEWY TREATS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 68:  
  2. VOLUME OF OTHER TREATS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 69:  
  2. VALUE OF OTHER TREATS, USD, CHINA, 2017 - 2029
  1. Figure 70:  
  2. VALUE SHARE OF OTHER TREATS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 71:  
  2. VOLUME OF PET FOOD BY SUB PRODUCT CATEGORIES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 72:  
  2. VALUE OF PET FOOD BY SUB PRODUCT CATEGORIES, USD, CHINA, 2017 - 2029
  1. Figure 73:  
  2. VOLUME SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 74:  
  2. VALUE SHARE OF PET FOOD BY SUB PRODUCT CATEGORIES, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 75:  
  2. VOLUME OF DIABETES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 76:  
  2. VALUE OF DIABETES, USD, CHINA, 2017 - 2029
  1. Figure 77:  
  2. VALUE SHARE OF DIABETES BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 78:  
  2. VOLUME OF DIGESTIVE SENSITIVITY, METRIC TON, CHINA, 2017 - 2029
  1. Figure 79:  
  2. VALUE OF DIGESTIVE SENSITIVITY, USD, CHINA, 2017 - 2029
  1. Figure 80:  
  2. VALUE SHARE OF DIGESTIVE SENSITIVITY BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 81:  
  2. VOLUME OF ORAL CARE DIETS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 82:  
  2. VALUE OF ORAL CARE DIETS, USD, CHINA, 2017 - 2029
  1. Figure 83:  
  2. VALUE SHARE OF ORAL CARE DIETS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 84:  
  2. VOLUME OF RENAL, METRIC TON, CHINA, 2017 - 2029
  1. Figure 85:  
  2. VALUE OF RENAL, USD, CHINA, 2017 - 2029
  1. Figure 86:  
  2. VALUE SHARE OF RENAL BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 87:  
  2. VOLUME OF URINARY TRACT DISEASE, METRIC TON, CHINA, 2017 - 2029
  1. Figure 88:  
  2. VALUE OF URINARY TRACT DISEASE, USD, CHINA, 2017 - 2029
  1. Figure 89:  
  2. VALUE SHARE OF URINARY TRACT DISEASE BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 90:  
  2. VOLUME OF OTHER VETERINARY DIETS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 91:  
  2. VALUE OF OTHER VETERINARY DIETS, USD, CHINA, 2017 - 2029
  1. Figure 92:  
  2. VALUE SHARE OF OTHER VETERINARY DIETS BY DISTRIBUTION CHANNEL, %, CHINA, 2022 AND 2029
  1. Figure 93:  
  2. VOLUME OF PET FOOD BY PET TYPE, METRIC TON, CHINA, 2017 - 2029
  1. Figure 94:  
  2. VALUE OF PET FOOD BY PET TYPE, USD, CHINA, 2017 - 2029
  1. Figure 95:  
  2. VOLUME SHARE OF PET FOOD BY PET TYPE, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 96:  
  2. VALUE SHARE OF PET FOOD BY PET TYPE, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 97:  
  2. VOLUME OF PET CAT FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 98:  
  2. VALUE OF PET CAT FOOD, USD, CHINA, 2017 - 2029
  1. Figure 99:  
  2. VALUE SHARE OF PET CAT FOOD BY PET FOOD CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 100:  
  2. VOLUME OF PET DOG FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 101:  
  2. VALUE OF PET DOG FOOD, USD, CHINA, 2017 - 2029
  1. Figure 102:  
  2. VALUE SHARE OF PET DOG FOOD BY PET FOOD CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 103:  
  2. VOLUME OF OTHER PETS FOOD, METRIC TON, CHINA, 2017 - 2029
  1. Figure 104:  
  2. VALUE OF OTHER PETS FOOD, USD, CHINA, 2017 - 2029
  1. Figure 105:  
  2. VALUE SHARE OF OTHER PETS FOOD BY PET FOOD CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 106:  
  2. VOLUME OF PET FOOD SOLD VIA DISTRIBUTION CHANNELS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 107:  
  2. VALUE OF PET FOOD SOLD VIA DISTRIBUTION CHANNELS, USD, CHINA, 2017 - 2029
  1. Figure 108:  
  2. VOLUME SHARE OF PET FOOD SOLD VIA DISTRIBUTION CHANNELS, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 109:  
  2. VALUE SHARE OF PET FOOD SOLD VIA DISTRIBUTION CHANNELS, %, CHINA, 2017 VS 2023 VS 2029
  1. Figure 110:  
  2. VOLUME OF PET FOOD SOLD VIA CONVENIENCE STORES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 111:  
  2. VALUE OF PET FOOD SOLD VIA CONVENIENCE STORES, USD, CHINA, 2017 - 2029
  1. Figure 112:  
  2. VALUE SHARE OF PET FOOD SOLD VIA CONVENIENCE STORES BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 113:  
  2. VOLUME OF PET FOOD SOLD VIA ONLINE CHANNEL, METRIC TON, CHINA, 2017 - 2029
  1. Figure 114:  
  2. VALUE OF PET FOOD SOLD VIA ONLINE CHANNEL, USD, CHINA, 2017 - 2029
  1. Figure 115:  
  2. VALUE SHARE OF PET FOOD SOLD VIA ONLINE CHANNEL BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 116:  
  2. VOLUME OF PET FOOD SOLD VIA SPECIALTY STORES, METRIC TON, CHINA, 2017 - 2029
  1. Figure 117:  
  2. VALUE OF PET FOOD SOLD VIA SPECIALTY STORES, USD, CHINA, 2017 - 2029
  1. Figure 118:  
  2. VALUE SHARE OF PET FOOD SOLD VIA SPECIALTY STORES BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 119:  
  2. VOLUME OF PET FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 120:  
  2. VALUE OF PET FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS, USD, CHINA, 2017 - 2029
  1. Figure 121:  
  2. VALUE SHARE OF PET FOOD SOLD VIA SUPERMARKETS/HYPERMARKETS BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 122:  
  2. VOLUME OF PET FOOD SOLD VIA OTHER CHANNELS, METRIC TON, CHINA, 2017 - 2029
  1. Figure 123:  
  2. VALUE OF PET FOOD SOLD VIA OTHER CHANNELS, USD, CHINA, 2017 - 2029
  1. Figure 124:  
  2. VALUE SHARE OF PET FOOD SOLD VIA OTHER CHANNELS BY PET FOOD PRODUCT CATEGORIES, %, CHINA, 2022 AND 2029
  1. Figure 125:  
  2. MOST ACTIVE COMPANIES BY NUMBER OF STRATEGIC MOVES, COUNT, CHINA, 2017 - 2023
  1. Figure 126:  
  2. MOST ADOPTED STRATEGIES, COUNT, CHINA, 2017 - 2023
  1. Figure 127:  
  2. VALUE SHARE OF MAJOR PLAYERS, %, CHINA

China Pet Food Industry Segmentation

Food, Pet Nutraceuticals/Supplements, Pet Treats, Pet Veterinary Diets are covered as segments by Pet Food Product. Cats, Dogs are covered as segments by Pets. Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets are covered as segments by Distribution Channel.
Pet Food Product Food By Sub Product Dry Pet Food By Sub Dry Pet Food Kibbles
Other Dry Pet Food
Wet Pet Food
Pet Nutraceuticals/Supplements By Sub Product Milk Bioactives
Omega-3 Fatty Acids
Probiotics
Proteins and Peptides
Vitamins and Minerals
Other Nutraceuticals
Pet Treats By Sub Product Crunchy Treats
Dental Treats
Freeze-dried and Jerky Treats
Soft & Chewy Treats
Other Treats
Pet Veterinary Diets By Sub Product Diabetes
Digestive Sensitivity
Oral Care Diets
Renal
Urinary tract disease
Other Veterinary Diets
Pets Cats
Dogs
Other Pets
Distribution Channel Convenience Stores
Online Channel
Specialty Stores
Supermarkets/Hypermarkets
Other Channels
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Market Definition

  • FUNCTIONS - Pet foods are usually intended to provide complete and balanced nutrition to the pet but are primarily used as functional products. The scope includes the food and supplements consumed by pets including veterinary diets. Supplements/nutraceuticals that are directly supplied to pets are considered within the scope.
  • RESELLERS - Companies engaged in reselling of pet food without value addition have been excluded from the market scope, in order to avoid double counting.
  • END CONSUMERS - Pet owners are considered to be the end-consumers in the market studied.
  • DISTRIBUTION CHANNELS - Supermarkets/hypermarkets, specialty stores, convenience stores, online channels and other channels are considered within the scope. The stores which are exclusively providing pet related basic and custom products are considered within the scope of specialty stores.
Keyword Definition
Pet Food The scope of pet food includes the food that is eatable by pets including food, treats, veterinary diets, and nutraceuticals/supplements.
Food Food is animal feed intended for consumption by pets. It is formulated to provide essential nutrients and meet the dietary needs of various types of pets, including dogs, cats, and other animals. These are generally segmented into dry and wet pet foods.
Dry Pet Food Dry pet foods may be extruded/baked (kibbles) or flaked. They have a lower moisture content, typically around 12-20%.
Wet Pet Food Wet pet food, also known as canned pet food or moist pet food, generally has a higher moisture content compared to dry pet food, often ranging from 70-80%.
Kibbles Kibbles are dry, processed pet food in small, bite-sized pieces or pellets. They are specifically formulated to provide balanced nutrition for various domestic animals, such as dogs, cats, and other animals.
Treats Pet Treats are special food items or rewards given to pets, to show affection, and encourage good behavior. They are especially used during training. Pet treats are made from various combinations of meat or meat-derived materials with other ingredients.
Dental Treats Pet dental treats are specialized treats that are formulated to promote good oral hygiene in pets.​
Crunchy Treats It is a type of pet treat that has a firm and crispy texture which can be a good source of nutrition for pets.​
Soft and chewy treats Soft and Chewy pet treats are a type of pet food product that is formulated to be easy to chewy and digest. They are usually made from soft and pliable ingredients, such as meat, poultry, or vegetables, that have been blended and formed into bite-sized pieces or strips.​
Freeze-dried & Jerky Treats Freeze-dried and jerky treats are snacks given to pets, that are prepared through a special preservation process, without damaging the nutritional content, resulting in long-lasting, nutrient-rich treats.
Urinary Tract Disease Diets These are commercial diets that are specifically formulated to promote urinary health and reduce the risk of urinary tract infections and other urinary problems.​
Renal Diets These are specialized pet foods formulated to support the health of pets with kidney disease or renal insufficiency.​
Digestive Sensitivity Diets Digestive-sensitive diets are specially formulated to meet the nutritional needs of pets with digestive issues such as food intolerances, allergies, and sensitivities. These diets are designed to be easily digestible and to reduce the symptoms of digestive problems in pets. ​
Oral Care Diets Oral care diets for pets are specially formulated diets produced to promote oral health and hygiene in pets.​
Grain-Free Pet Food Pet food that does not contain common grains like wheat, corn, or soy. Grain-free diets are often preferred by pet owners seeking alternative options or if their pets have specific dietary sensitivities.
Premium Pet Food High-quality pet food formulated with superior ingredients often offers additional nutritional benefits compared to standard pet food.
Natural Pet Food Pet food made from natural ingredients, with minimal processing and without artificial preservatives.
Organic Pet Food Pet food is produced using organic ingredients, free from synthetic pesticides, hormones, and genetically modified organisms (GMOs).
Extrusion A manufacturing process used to produce dry pet food, where ingredients are cooked, mixed, and shaped under high pressure and temperature.
Other Pets Other pets include birds, fish, rabbits, hamsters, ferrets, and reptiles.
Palatability The taste, texture, and aroma of pet food influence its appeal and acceptance by pets.
Complete and Balanced Pet Food Pet food that provides all essential nutrients in appropriate proportions to meet the nutritional needs of pets without additional supplementation.
Preservatives These are the substances that are added to pet food to extend its shelf life and prevent spoilage.
Nutraceuticals Food products that offer health benefits beyond basic nutrition, often contain bioactive compounds with potential therapeutic effects.
Probiotics Live beneficial bacteria that promote a healthy balance of gut flora, supporting digestive health and immune function in pets.
Antioxidants Compounds that help neutralize harmful free radicals in the body, promoting cellular health and supporting the immune system in pets.
Shelf-Life The duration of which pet food remains safe and nutritionally viable for consumption after its production date.
Prescription diet Specialized pet food formulated to address specific medical conditions under veterinary supervision.
Allergen A substance that can cause allergic reactions in some pets, leading to food allergies or sensitivities.
Canned food Wet pet food that is packed in cans and contains higher moisture content than dry food.
Limited ingredient diet (LID) Pet food formulated with a reduced number of ingredients to minimize potential allergens.
Guaranteed Analysis The minimum or maximum levels of certain nutrients present in pet food.
Weight management Pet food designed to help pets maintain a healthy weight or support weight loss efforts.
Other Nutraceuticals It includes prebiotics, antioxidants, digestive fiber, enzymes, essential oils and herbs.
Other Veterinary Diets It includes weight management diets, skin and coat health, cardiac care, and joint care.
Other Treats It includes rawhides, mineral blocks, lickables, and catnips.
Other Dry Foods It includes cereal flakes, mixers, meal toppers, freeze-dried foods, and air-dried foods.
Other Animals It includes birds, fish, reptiles, and small animals (rabbits, ferrets, hamsters).
Other Distribution Channels It includes veterinary clinics, local unregulated stores, and feed and farm stores.
Proteins and Peptides Proteins are large molecules composed of basic units called amino acids which help in the growth and development of pets. Peptides are the short string of 2 to 50 amino acids.
Omega-3 fatty acids Omega-3 fatty acids are essential polyunsaturated fats that play a crucial role in the overall health and well-being of Pets
Vitamins Vitamins are the essential organic compounds that are essential for vital physiological functioning.
Minerals Minerals are naturally occurring inorganic substances that are essential for various physiological functions in pets.
CKD Chronic Kidney Disease
DHA Docosahexaenoic Acid
EPA Eicosapentaenoic Acid
ALA Alpha-linolenic Acid
BHA Butylated Hydroxyanisol
BHT Butylated Hydroxytoluene
FLUTD Feline Lower Urinary Tract Disease
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Research Methodology

Mordor Intelligence follows a four-step methodology in all our reports.

  • Step-1: IDENTIFY KEY VARIABLES: In order to build a robust forecasting methodology, the variables and factors identified in Step-1 are tested against available historical market numbers. Through an iterative process, the variables required for market forecast are set and the model is built on the basis of these variables.
  • Step-2: Build a Market Model: Market-size estimations for the forecast years are in nominal terms. Inflation is not a part of the pricing, and the average selling price (ASP) is kept constant throughout the forecast period.
  • Step-3: Validate and Finalize: In this important step, all market numbers, variables and analyst calls are validated through an extensive network of primary research experts from the market studied. The respondents are selected across levels and functions to generate a holistic picture of the market studied.
  • Step-4: Research Outputs: Syndicated Reports, Custom Consulting Assignments, Databases & Subscription Platforms
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China Pet Food Market Research FAQs

How big is the China Pet Food Market?

The China Pet Food Market size is expected to reach USD 12.65 billion in 2025 and grow at a CAGR of 10.25% to reach USD 20.61 billion by 2030.

What is the current China Pet Food Market size?

In 2025, the China Pet Food Market size is expected to reach USD 12.65 billion.

Who are the key players in China Pet Food Market?

ADM, General Mills Inc., Mars Incorporated, Nestle (Purina) and Virbac are the major companies operating in the China Pet Food Market.

Which segment has the biggest share in the China Pet Food Market?

In the China Pet Food Market, the Dogs segment accounts for the largest share by pets.

Which is the fastest growing segment in the China Pet Food Market?

In 2025, the Cats segment accounts for the fastest growing by pets in the China Pet Food Market.

What years does this China Pet Food Market cover, and what was the market size in 2025?

In 2025, the China Pet Food Market size was estimated at 12.65 billion. The report covers the China Pet Food Market historical market size for years: 2017, 2018, 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the China Pet Food Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.

China Pet Food Market Research

Mordor Intelligence provides a comprehensive analysis of the China pet food market. We leverage our extensive experience in the Chinese pet food industry to deliver insightful research. Our detailed report examines the rapidly evolving landscape of pets in China. It includes insights into Chinese dog food brands and pet food manufacturers in China. The analysis covers the full spectrum of China pet food production line capabilities. This ranges from high-protein OEM pet food manufacturing in China to premium product development.

Stakeholders gain valuable insights through our examination of China pet food market by sales channel dynamics. We also explore emerging trends in the Chinese pet food market. The report, available as an easy-to-download PDF, provides an in-depth analysis of pet food market size by country. It places particular focus on the Chinese dog food segment. Our research supports strategic decision-making for businesses operating in the China pet industry. We offer actionable intelligence on pet care market opportunities and growth potential in the Chinese animal food market.

China Pet Food Market Report Snapshots