China Cakes, Pastries, and Sweet Pies Market Size (2024 - 2029)

The market size of the Chinese cakes, pastries, and sweet pies sector is experiencing significant growth, driven by evolving consumer lifestyles and a heightened preference for premium baked goods. Despite challenges posed by the COVID-19 pandemic, which disrupted supply chains and affected offline sales, the market has seen a surge in online sales. The pastries and sweet pies segments are particularly expanding rapidly. Competition is intensifying as large industrial manufacturers, bakery chains, and luxury hotels cater to the demand for high-quality products, primarily from middle to high-income urban families and well-educated young consumers.

Market Size of China Cakes, Pastries, and Sweet Pies Industry

Market Snapshot1
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 10.13 %
Market Concentration Low

Major Players

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*Disclaimer: Major Players sorted in no particular order

China Cakes, Pastries, & Sweet Pies Market Analysis

The Chinese cakes, pastries, and sweet pies market is expected to register a CAGR of 10.13% over the forecast period (2022-2027).

In the first half of 2020, due to the impact of the COVID-19 epidemic, necessary measures were taken to prevent and control the epidemic, resulting in the suspension of production of bread bakery factories, interruption of the supply chain, and closure of offline stores, which caused the industry's supply chain system to be disrupted and reduced production efficiency. The epidemic has caused consumers to increase health awareness. Although offline sales channels had been affected by the epidemic and reduced sales, online sales channels had experienced explosive growth. The impact of the COVID-19 epidemic on small and medium-sized enterprises was even more significant because they could not resist risks.

The market is mainly driven by changing lifestyles and increased consumer taste for premium baked goods. Pastries and Sweet Pies are the largest segments and are witnessing rapid growth.

On the other hand, large industrial manufacturers, high-end or large bakery chains, retail outlets, and luxury hotels incorporated their stronghold in making fancy baked products to satisfy the demand for high quality mostly from the middle to high-income urban families and well-educated young generation. This factor is increasing the competition for international players.

China Cakes, Pastries, & Sweet Pies Industry Segmentation

Cakes and pastries are among the most popular products in the bakery industry. Cakes are baked using ingredients such as sugar, flour, eggs, margarine, baking powder, and baking soda. On the other hand, a pastry is a dough of flour, water, and oil that can be both sweet and savory. Pastries are often fried or baked and are used as a crust for pies and tarts. Puff, shortcuts, and choux are some of the most common types of pastries available in the market. The Chinese cakes, pastries, and sweet pies market is segmented by product type into cakes, pastries, and sweet pies. Based on distribution channel, the market is segmented into convenience stores, specialist retailers, supermarkets and hypermarkets, and other distribution channels. The report offers market size and forecasts for the cakes, pastries, and sweet pies market in value (USD million) for all the above segments.

By Product
Cakes
Pastries and Sweet Pies
By Distribution Channel
Convenience Stores
Specialist Retailers
Supermarkets and Hypermarkets
Other Distribution Channels
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China Cakes, Pastries, and Sweet Pies Market Size Summary

The Chinese cakes, pastries, and sweet pies market is experiencing significant growth, driven by evolving consumer lifestyles and a growing preference for premium baked goods. The market is characterized by a rapid expansion of pastries and sweet pies, which are the largest segments. The COVID-19 pandemic initially disrupted the industry by affecting production and supply chains, but it also accelerated the shift towards online sales channels. This shift has been particularly beneficial for large industrial manufacturers, high-end bakery chains, and luxury hotels, which are catering to the demand for high-quality baked products from middle to high-income urban families and the well-educated young generation. The market's growth is further fueled by the increasing number of bakeries, convenience stores, and supermarkets, along with product and packaging innovations that appeal to consumers in tier II and tier III cities.

The market is highly competitive and fragmented, with specialist retailers holding a significant share due to their in-depth product knowledge and special product offerings. The prevalence of a western lifestyle and rising incomes have boosted the sales of baked goods, making China a leading market for cakes and pastries globally. Despite the dominance of functional bakery products in developed countries, Chinese consumers prefer novel products with diverse ingredients and flavors. Major players like Fujian Dali Food Co Ltd, Paris Baguette, Nestlé SA, Grupo Bimbo, and Yamazaki Baking Co. are actively expanding their presence and product offerings in China. The market is also seeing increased competition from private label brands and foodservice channels offering customized baked goods, prompting companies to focus on new product launches with healthier and organic ingredients.

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China Cakes, Pastries, and Sweet Pies Market Size - Table of Contents

  1. 1. MARKET DYNAMICS

    1. 1.1 Market Drivers

    2. 1.2 Market Restraints

    3. 1.3 Porter's Five Forces Analysis

      1. 1.3.1 Threat of New Entrants

      2. 1.3.2 Bargaining Power of Buyers/Consumers

      3. 1.3.3 Bargaining Power of Suppliers

      4. 1.3.4 Threat of Substitute Products

      5. 1.3.5 Intensity of Competitive Rivalry

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Cakes

      2. 2.1.2 Pastries and Sweet Pies

    2. 2.2 By Distribution Channel

      1. 2.2.1 Convenience Stores

      2. 2.2.2 Specialist Retailers

      3. 2.2.3 Supermarkets and Hypermarkets

      4. 2.2.4 Other Distribution Channels

China Cakes, Pastries, and Sweet Pies Market Size FAQs

The China Cakes, Pastries, and Sweet Pies Market is projected to register a CAGR of 10.13% during the forecast period (2024-2029)

Nestle S.A., Grupo Bimbo, Yamazaki Baking Co., Paris Baguette and United Biscuits are the major companies operating in the China Cakes, Pastries, and Sweet Pies Market.

China Cakes, Pastries, & Sweet Pies Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)