| Study Period | 2019 - 2030 |
| Base Year For Estimation | 2024 |
| Forecast Data Period | 2025 - 2030 |
| Historical Data Period | 2019 - 2023 |
| CAGR | 10.13 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
China Cakes, Pastries, & Sweet Pies Market Analysis
The China Cakes, Pastries, and Sweet Pies Market is expected to register a CAGR of 10.13% during the forecast period.
In the first half of 2020, due to the impact of the COVID-19 epidemic, necessary measures were taken to prevent and control the epidemic, resulting in the suspension of production of bread bakery factories, interruption of the supply chain, and closure of offline stores, which caused the industry's supply chain system to be disrupted and reduced production efficiency. The epidemic has caused consumers to increase health awareness. Although offline sales channels had been affected by the epidemic and reduced sales, online sales channels had experienced explosive growth. The impact of the COVID-19 epidemic on small and medium-sized enterprises was even more significant because they could not resist risks.
The market is mainly driven by changing lifestyles and increased consumer taste for premium baked goods. Pastries and Sweet Pies are the largest segments and are witnessing rapid growth.
On the other hand, large industrial manufacturers, high-end or large bakery chains, retail outlets, and luxury hotels incorporated their stronghold in making fancy baked products to satisfy the demand for high quality mostly from the middle to high-income urban families and well-educated young generation. This factor is increasing the competition for international players.
China Cakes, Pastries, & Sweet Pies Market Trends
Expanding Distribution Channel, Driving Sales
Rising expansion in the number of bakeries, convenience stores, supermarkets, and hypermarkets are the factors accelerating the market's growth. Artesian retail pastries are pushing their packaged cakes sales for wider distribution in tier II cities and tier III cities for expansion. Product and packaging innovation in different flavors offered by artesian bakers continues to drive pastries consumption. Many large players are shifting their distribution from modern grocery retails to traditional retail channels in rural and tier-II cities to cater to the demand. Specialist retailers hold the largest market share in the overall distribution channel. They offer a special product category and have an in-depth product knowledge category. In 2020, Fujian Dali Food Co. Ltd accounted for 5.6% of the retail sales of bakery products in China, making it the leading bakery products supplier in the country.
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Growing Preference for Packaged Baked Good Products
The increased prevalence of the western lifestyle and rising income have triggered the baked goods sale in the region. During the forecast period, China is expected to be the largest market for cakes and pastries globally. Despite the demand for the functional bakery, which is dominant in developed countries, the Chinese prefer to buy novel products with a mix of ingredients and different flavors. Cakes, pastries, and sweet pies hold a significant share of China's total bakery and cereal market. Furthermore, the combination of a high young population demanding western-style baked goods and convenience are some of the underlying factors driving the market's growth.
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China Cakes, Pastries, & Sweet Pies Industry Overview
The Chinese cakes, pastries, and sweet pies market is highly fragmented and competitive. Foodservice channels offering customized baked goods are a tough competition to the retail companies. As their key marketing strategy, companies focus on new product launches with healthier ingredients/organic claims. Increased private label brands pose tough competition to the existing players.
Major players operating in the segment are Fujian Dali Food Co Ltd, Paris Baguette, Nestlé SA Grupo Bimbo, and Yamazaki Baking Co., among others.
China Cakes, Pastries, & Sweet Pies Market Leaders
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Nestle S.A.
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Grupo Bimbo
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Yamazaki Baking Co.
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Paris Baguette
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United Biscuits
- *Disclaimer: Major Players sorted in no particular order
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China Cakes, Pastries, & Sweet Pies Market News
In November 2021, the Paris Baguette store opened in Shenyang, China. The store was the first from the bakery chain to open in the city. The store is mainly engaged in making authentic French bread, fresh sandwiches, delicious cake, and pure coffee.
In 2020, Nestle China planned to increase its production capacity of a local biscuit wafer plant in China. The company also planned to expand its manufacturing footprint and widen its production line in China.
In 2018, Grupo Bimbo gained a greater foothold in the Chinese market after completing the acquisition of Mankattan. It includes four production sites owned by Mankattan that serve consumers in the cities of Beijing, Shanghai, Sichuan, and Guangdong.
China Cakes, Pastries, & Sweet Pies Industry Segmentation
Cakes and pastries are among the most popular products in the bakery industry. Cakes are baked using ingredients such as sugar, flour, eggs, margarine, baking powder, and baking soda. On the other hand, a pastry is a dough of flour, water, and oil that can be both sweet and savory. Pastries are often fried or baked and are used as a crust for pies and tarts. Puff, shortcuts, and choux are some of the most common types of pastries available in the market. The Chinese cakes, pastries, and sweet pies market is segmented by product type into cakes, pastries, and sweet pies. Based on distribution channel, the market is segmented into convenience stores, specialist retailers, supermarkets and hypermarkets, and other distribution channels. The report offers market size and forecasts for the cakes, pastries, and sweet pies market in value (USD million) for all the above segments.
| By Product | Cakes |
| Pastries and Sweet Pies | |
| By Distribution Channel | Convenience Stores |
| Specialist Retailers | |
| Supermarkets and Hypermarkets | |
| Other Distribution Channels |
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China Cakes, Pastries, & Sweet Pies Market Research FAQs
What is the current China Cakes, Pastries, and Sweet Pies Market size?
The China Cakes, Pastries, and Sweet Pies Market is projected to register a CAGR of 10.13% during the forecast period (2025-2030)
Who are the key players in China Cakes, Pastries, and Sweet Pies Market?
Nestle S.A., Grupo Bimbo, Yamazaki Baking Co., Paris Baguette and United Biscuits are the major companies operating in the China Cakes, Pastries, and Sweet Pies Market.
What years does this China Cakes, Pastries, and Sweet Pies Market cover?
The report covers the China Cakes, Pastries, and Sweet Pies Market historical market size for years: 2019, 2020, 2021, 2022, 2023 and 2024. The report also forecasts the China Cakes, Pastries, and Sweet Pies Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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China Cakes, Pastries, & Sweet Pies Industry Report
Statistics for the 2025 China Cakes, Pastries, and Sweet Pies market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. China Cakes, Pastries, and Sweet Pies analysis includes a market forecast outlook for 2025 to 2030 and historical overview. Get a sample of this industry analysis as a free report PDF download.
