Market Trends of Canned Food Industry
Canned Fish/Seafood Is Consumed Globally
Canned seafood products, including tuna, salmon, sardines, and anchovies, are gaining popularity among consumers. This surge is primarily due to their rich nutritional profile, boasting high levels of omega-3 fatty acids, essential for health. These products are not only protein-rich but also low in fat. As more consumers recognize the health benefits, ranging from reduced heart disease risk to improved blood pressure, demand for canned seafood is on the rise, especially among health-conscious individuals. Manufacturers are quick to respond, introducing new, flavorful, and preservative-free options to cater to this growing interest. For instance, in March 2023, Natural Grocers, a prominent organic and natural grocery retailer in the US, expanded its canned seafood offerings, unveiling five new varieties under its premium label, Natural Grocers Brand Products.
Europe Dominates the Global Canned Food Market
The canned food market in Spain is heavily influenced by its canned fish products, a preference shared by a majority of consumers who enjoy both canned and bottled fish. The country's global standing in the canned food sector is emphasized by the United Nations Food and Agriculture Organization, recognizing Spain as a leading global importer of canned food. Among these imports, canned fish takes the lead, with tuna being a standout favorite, closely followed by sardines, seafood mixes, anchovies, and an array of other fish varieties.
British consumers, adapting to their fast-paced lives, are increasingly turning to convenient options. Canned fruits and vegetables, with a particular emphasis on tomato purees, pastes, and pickled vegetables, have become pantry staples in UK households, featuring prominently in both supermarket and convenience store purchases.
German consumers exhibit a strong inclination towards canned foods, encompassing meats, fish, vegetables, and fruits. This preference is largely driven by a desire to minimize trips to retail outlets for perishable items like meat and fish, instead opting to keep a stock of these products at home. Reflecting this trend, Germany emerges as a key importer of processed vegetables and fruits in Europe. As per ITC Trademap data, in 2022, the import of salted, brined, dried, or smoked meat and edible offal in Germany were valued at nearly USD 399,127, up from USD 377,729 in 2021.
