Market Share of Cannabis Infused Edible Products Industry
The global cannabis-infused edibles market is a fragmented market with the presence of various regional and global players. The major players present in the market are BellRock Brands Inc. (Dixie Elixirs), Canna River, RS Group, Village Farms International Inc., and Naturecan Ltd., among others. Product innovation is found to be the major tool used by the players to expand their offerings and, thus, gain a competitive advantage over other players.
Private-label brands hold a prominent share of the market with diversified product offerings. In the market studied, established major products that claim to be natural, organic, and involved in sustainable practices have a higher penetration across retail shelves and online channels. However, domestic players cater to the same segment with a better storyline that connects consumers and delivers experiences with the product, which is also growing.
Cannabis-infused Edible Products Market Leaders
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RS Group
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BellRock Brands Inc. (Dixie Elixirs)
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Canna River
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Village Farms International Inc.
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Naturecan Ltd
*Disclaimer: Major Players sorted in no particular order