Canada Asset Management Market Size (2024 - 2029)

The Canadian asset management industry is experiencing significant growth, driven by strong performance in active categories such as large-cap equity and government-focused fixed-income funds. The market size is expanding as investment managers increasingly turn to alternative investments and fintech innovations, which are enhancing the industry's overall development. Despite challenges such as intense competition and the lingering effects of the global pandemic, the industry demonstrates resilience. The integration of technology, including blockchain and artificial intelligence, is becoming more prevalent, although concerns about investment returns and risk management persist. The post-COVID-19 landscape has further propelled the demand for ETFs, reflecting evolving economic opportunities and investor needs.

Market Size of Canada Asset Management Industry

Canada Asset Management Market Summary
Study Period 2020 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR > 4.00 %
Market Concentration High

Major Players

Canada Asset Management Market Major Players

*Disclaimer: Major Players sorted in no particular order

Canada Asset Management Market Analysis

The Canadian asset management Market has generated a revenue of over USD 4.57 trillion in the current year and is anticipated to register a CAGR of more than 4% for the forecast period.

Certain active categories have generated strong asset growth, like large-cap equity funds, government-focused fixed-income funds, money market funds, and specialized products. Canadian investment managers have been investing in alternatives much before the counterpart countries hopped onto the bandwagon due to low-interest rates and volatile public markets. The fintech market in Canada is also growing at a fast pace, aiding the overall growth of the asset management industry.

Additionally, though the industry has shown its trademark resilience, homegrown leaders continue to feel the pressure of mounting competition, consumer shifts, and rippling impacts of the global pandemic. Big asset managers are looking at expanding into alternatives and low-cost beta products to the point where many players have gone down the route of partnering with a hedge fund or private equity managers on the alpha side and looking into ETF-style platforms on the beta site.

The industry’s relationship with technology has also brightened, even if familiar uncertainties linger. While organizations are becoming more confident and adept in adopting the likes of blockchain, bots, data analytics, and artificial intelligence (AI), reservations persist as to how these resources will pay back their investments and how organizations can mitigate their potential risks. Moreover, considering that there is always a new competitor willing to look beyond these reservations, organizations are feeling the pressure to make a decision or fall behind.

Fixed-income markets were disrupted at the beginning of the COVID-19 crisis. As whole industries temporarily shut down, businesses and households ran down their savings or needed credit to survive income losses. As volatility increased, portfolio managers sold securities to manage their leveraged exposures or meet actual and anticipated margin calls and redemption requests. In financial markets, a substantial part of the demand for money comes from asset managers. Post-COVID-19, the Canadian ETF space reached another all-time high as economic opportunities and risks, along with product innovation, spur continued demand among investors.

Canada Asset Management Industry Segmentation

Asset management is one of the most widely demanded markets as people are adopting digitalization. A complete background analysis of the Canadian asset management market includes an assessment of the economy, market overview, market size estimation for key segments, emerging trends in the market, market dynamics, and key company profiles in the report. 

The Canadian asset management market is segmented by asset class (equity, fixed income, alternative investment, hybrid, cash management), source of funds (pension funds and insurance companies), individual investors (retail+ high net worth clients), corporate investors, other sources (government, trust funds, and others), and type of asset management firms (large financial institutions/bulge bracket banks, mutual funds and ETFs, private equity and venture capital, fixed income funds, hedge funds, and other types).

The report offers market sizes and forecasts in value (USD) for all the above segments.

By Asset Class
Equity
Fixed Income
Alternative Investment
Hybrid
Cash Management
By Source of Funds
Pension Funds and Insurance Companies
Individual Investors (Retail+ High Net Worth Clients)
Corporate Investors
Other Sources of Funds (Government, Trust Funds, and Other Sources)
By Type of Asset Management Firms
Large Financial Institutions/Bulge Brackets Banks
Mutual Funds and ETFs
Private Equity and Venture Capital
Fixed Income Funds
Hedge Funds
Other Types of Asset Management Firms
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Canada Asset Management Market Size Summary

The Canadian asset management industry is experiencing a robust phase of growth, driven by a diverse range of investment products and a strong inclination towards responsible investing. The market has seen significant asset growth in categories such as large-cap equity funds, government-focused fixed-income funds, and specialized products. Canadian investment managers have been proactive in exploring alternative investments, a trend that predates similar movements in other countries, largely due to the challenges posed by low-interest rates and volatile public markets. The fintech sector's rapid expansion in Canada is also contributing to the industry's overall development. Despite the industry's resilience, domestic leaders face increasing competition and the lingering effects of the global pandemic, prompting major players to expand into alternatives and low-cost beta products. The integration of technology, including blockchain, data analytics, and artificial intelligence, is becoming more prevalent, although concerns about return on investment and risk management remain.

The Canadian asset management market is characterized by intense competition, with both international and domestic players vying for market share. The demand for responsible investment (RI) strategies has surged, with a significant portion of assets under management now employing at least one RI strategy. This shift is supported by a broader availability and diversity of retail RI products, as established firms expand their offerings and new entrants introduce innovative products. The market offers opportunities for growth, with mutual funds and ETFs investing across various asset classes, including equities, fixed income, and alternatives. The presence of major players such as RBC Group, TD Asset Management Inc., and BlackRock Asset Management Canada Ltd, among others, underscores the competitive landscape. Recent strategic partnerships, like those between Ninepoint Partners LP and Monroe Capital LLC, as well as CapIntel and SEI, highlight ongoing efforts to enhance investment solutions and streamline operations within the industry.

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Canada Asset Management Market Size - Table of Contents

  1. 1. MARKET INSIGHTS AND DYNAMICS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

      1. 1.2.1 Increasing Use of Data-Driven Approaches

    3. 1.3 Market Restraints

      1. 1.3.1 Stringent Regulatory Scenario

    4. 1.4 Market Opportunities

      1. 1.4.1 Integration of Novel Technologies

    5. 1.5 Insights on Industry Policies and Government Regulations

    6. 1.6 Insights on Asset Management Process Flow

    7. 1.7 Industry Attractiveness: Porter's Five Forces Analysis

      1. 1.7.1 Bargaining Power of Suppliers

      2. 1.7.2 Bargaining Power of Buyers

      3. 1.7.3 Threat of New Entrants

      4. 1.7.4 Threat of Substitutes

      5. 1.7.5 Intensity of Competitive Rivalry

    8. 1.8 Insights on Technological Innovations Shaping the Market

    9. 1.9 Impact of COVID-19 on the Market

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Asset Class

      1. 2.1.1 Equity

      2. 2.1.2 Fixed Income

      3. 2.1.3 Alternative Investment

      4. 2.1.4 Hybrid

      5. 2.1.5 Cash Management

    2. 2.2 By Source of Funds

      1. 2.2.1 Pension Funds and Insurance Companies

      2. 2.2.2 Individual Investors (Retail+ High Net Worth Clients)

      3. 2.2.3 Corporate Investors

      4. 2.2.4 Other Sources of Funds (Government, Trust Funds, and Other Sources)

    3. 2.3 By Type of Asset Management Firms

      1. 2.3.1 Large Financial Institutions/Bulge Brackets Banks

      2. 2.3.2 Mutual Funds and ETFs

      3. 2.3.3 Private Equity and Venture Capital

      4. 2.3.4 Fixed Income Funds

      5. 2.3.5 Hedge Funds

      6. 2.3.6 Other Types of Asset Management Firms

Canada Asset Management Market Size FAQs

The Canada Asset Management Market is projected to register a CAGR of greater than 4% during the forecast period (2024-2029)

RBC Group, TD Asset Management Inc., BlackRock Asset Management Canada Ltd, CIBC Asset Management Inc. and Fidelity Canada Institutional are the major companies operating in the Canada Asset Management Market.

Canadian Asset Management Industry Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)