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Whey Protein Market in Brazil Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)

The report covers Brazil Whey Protein Market Brands and is segmented by Product Type (Whey Protein Concentrate, Whey Protein Isolate and Hydrolyzed Whey Protein) and Application (Sports and Performance Nutrition, Infant Formula and Functional/Fortified Food)

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Brazil Whey Protein Market Size

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Brazil Whey Protein Market Summary
Study Period 2019 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2019 - 2022
CAGR 8.00 %
Market Concentration Low

Major Players

Brazil Whey Protein Market

*Disclaimer: Major Players sorted in no particular order

Compare market size and growth of Brazil Whey Protein Market with other markets in Food & Beverage Industry

Beverages

Food

Food Ingredients and Food Additives

Food Supplements

Brazil Whey Protein Market Analysis

Brazil Whey Protein Market is projected to growat a CAGR of 8% during the forecast period (2020- 2025).

  • Brazil, accounting to over 58.53% of the market in South America, was the major market for whey protein in the region.
  • Increasing western influence resulted in a demand for foods and beverages with functional benefits in the region.
  • A subsequent demand for whey protein was witnessed due to its health benefits.The Brazilian sports nutrition market has been expanding with protein-based products leading in the sports nutrition category. As a result, whey protein products have high growth potential in South America.

Brazil Whey Protein Market Trends

This section covers the major market trends shaping the Brazil Whey Protein Market according to our research experts:

Entrenched Fitness Industry

Brazil has sustained its second position in the World health club industry, in terms of a number of fitness centers from the past three years. Determined about fitness and health, high adoption rates of gym culture and pursuit of body beauty have been a leading factor for the industry growth in Brazil. In 2015, 3.5% of the Brazilian population was registered in fitness centers, of which, more than 40% centers are occupied with women and people above 60 years. With the growing gym culture, the demand for sports nutrition and supplements has gone up. This had a huge impact on sports nutrition. Among the sports nutrition, proteins occupy a major share of 74%, owing to their health benefits in strengthening and muscle building. In addition, the influence of trainer guidance has a huge impact on the market, as they direct the customers overeating habits. It is estimated that sports nutrition will grow at an average of 9% a year.

Brazil Whey Protein Market: Number of Health clubs/fitness centers: Top Five Countries (2015)

High Demand For Whey Protein Concentrate

Whey protein concentrate is widely considered to be the most efficient and economical form of protein for the human body to digest and use. The concentrates are micro-filtered and not heat treated to produce ultra-pure protein. This process ensures that the protein stays intact and as pure as it can be. It also means the powder can be mixed easily and achieve a smooth texture, giving the perfect protein shake. The market for whey protein concentrate is cheap and growing as it is consumed as a general supplement of the body. Therefore, this form of protein is particularly popular among health-conscious masses. Whey protein concentrate is the cheapest type of whey protein available with the lowest amount of protein per 100grams. Though low in protein content, 55-89% is made of protein; other 11-45% is made of fat, lactose, and peptides. In some cases, despite less availability of protein, WPC is treated as whole food as it contains trace amounts of lactose and milk fat.

 
Whey Protein Market: Revenue in USD million, Brazil, 2016-2020

Brazil Whey Protein Industry Overview

The Brazil whey protein market is a fragmented market. The market is dominated by players, such as Arla Foods, Carbery Group and Fonterra  Group. Other prominent players in the market include Hilmar Cheese Company and FrieslandCampina amongst others. Product innovation and Partnership are the most common strategy adopted by key market players, such as Arla Foods and Fonterra Group.

 

Brazil Whey Protein Market Leaders

  1. Arla Foods Ingredients

  2. Carbery Group

  3. Fonterra Co-Operative Group

  4. Hilmar Ingredients

  5. FrieslandCampina

*Disclaimer: Major Players sorted in no particular order

Brazil Whey Protein Market Concentration
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Brazil Whey Protein Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

    1. 3.1 Market Overview

  4. 4. MARKET DYNAMICS

    1. 4.1 Market Drivers

    2. 4.2 Market Restraints

    3. 4.3 Porter's Five Forces Analysis

      1. 4.3.1 Threat of New Entrants

      2. 4.3.2 Bargaining Power of Buyers/Consumers

      3. 4.3.3 Bargaining Power of Suppliers

      4. 4.3.4 Threat of Substitute Products

      5. 4.3.5 Intensity of Competitive Rivalry

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Whey Protein Concentrate

      2. 5.1.2 Whey Protein Isolate

      3. 5.1.3 Hydrolyzed Whey Protein

    2. 5.2 By Application

      1. 5.2.1 Sports and Performance Nutrition

      2. 5.2.2 Infant Formula

      3. 5.2.3 Functional/Fortified Food

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Most Active Companies

    2. 6.2 Most Adopted Strategies

    3. 6.3 Market Share Analysis

    4. 6.4 Company Profiles

      1. 6.4.1 Arla Foods Ingredients

      2. 6.4.2 Carbery Group

      3. 6.4.3 Hilmar Ingredients

      4. 6.4.4 Fonterra Co-Operative Group

      5. 6.4.5 FrieslandCampina

      6. 6.4.6 Lactalis Ingredients

      7. 6.4.7 Leprino Foods Company

    5. *List Not Exhaustive

  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

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Brazil Whey Protein Industry Segmentation

The market studied has been segmented by product type which includes whey protein concentrate, whey protein isolate, and hydrolyzed whey protein. By Application, the market can be divided into sports and performance nutrition, infant formula, functional/ fortified food.

By Product Type
Whey Protein Concentrate
Whey Protein Isolate
Hydrolyzed Whey Protein
By Application
Sports and Performance Nutrition
Infant Formula
Functional/Fortified Food
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Brazil Whey Protein Market Research FAQs

The Brazil Whey Protein Market is projected to register a CAGR of 8% during the forecast period (2024-2029)

Arla Foods Ingredients, Carbery Group, Fonterra Co-Operative Group, Hilmar Ingredients and FrieslandCampina are the major companies operating in the Brazil Whey Protein Market.

The report covers the Brazil Whey Protein Market historical market size for years: 2019, 2020, 2021, 2022 and 2023. The report also forecasts the Brazil Whey Protein Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

Brazil Whey Protein Industry Report

Statistics for the 2024 Brazil Whey Protein market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Brazil Whey Protein analysis includes a market forecast outlook 2029 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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Whey Protein Market in Brazil Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)