Brazil Mattress Market Size (2024 - 2029)

The Brazil mattress market is experiencing optimistic growth despite global economic slowdowns, driven by the increasing popularity of the mattress in a box model and the rise of online shopping. The market size is influenced by the demand for innovative products such as smart and custom-made mattresses, which cater to the needs of consumers facing sleep-related issues. The production sector, including furniture and mattresses, plays a significant role in the manufacturing industry, contributing to the overall market dynamics.

Market Size of Brazil Mattress Industry

Brazil Mattress Market
Study Period 2020 - 2029
Base Year For Estimation 2023
Forecast Data Period 2024 - 2029
Historical Data Period 2020 - 2022
CAGR > 8.00 %

Major Players

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*Disclaimer: Major Players sorted in no particular order

Brazil Mattress Market Analysis

Brazil is one of the emerging economies in Latin America. With the slowdown of the world and economic growth, the mattress production has also suffered a certain impact but is poised to remain optimistic growth. The mattress in a box model is becoming popular in the Brazilian market due to decreasing freight costs and operations in the market. The production of mattresses grew and in the year 2018, the furniture and mattress sector produced BRL 67.4 billion, which is equivalent to 2.7% of the total value from the manufacturing industry.

According to a study, 80% of the Brazilians have some kind of problem at bedtime which can further drive the sales of the mattress in the market to offer a comfortable sleep to its citizens. With the advent of the internet, the consumers are buying mattresses from online channels which are keeping them informed about the mattress types and saving them time.

There is growing demand and production of smart mattresses that keeps your body aligned while lying down and also exerts appropriate pressure on the body. Custom made mattresses are high in demand in the country. Players in the market are also introducing a hybrid kind of mattresses with magnetism, infrared, and rattan.

Brazil Mattress Industry Segmentation

Brazil Mattress Market report provides an overview of the market with an exhaustive analysis of current advancements in the market. The report also focuses on the trends in production and consumption data of the product, cost structures, and manufacturing processes. Moreover, the company profile of the key competitors along with a thorough analysis is covered in the report.

By Product
Spring Mattress
Foam Mattress
Latex Mattress
Other Mattresses
By Distribution Channel
Offline Retail
Online Retail
By End-User
Residential
Commercial
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Brazil Mattress Market Size Summary

The Brazilian mattress market is experiencing a phase of optimistic growth despite global economic slowdowns impacting production. The popularity of the mattress-in-a-box model is rising, driven by reduced freight costs and operational efficiencies. The sector's contribution to the manufacturing industry is significant, with a notable portion of the population facing sleep-related issues, which fuels demand for comfortable sleep solutions. The advent of online shopping has further transformed consumer behavior, allowing for informed purchases and saving time. There is a growing interest in smart and custom-made mattresses, with innovations such as hybrid models incorporating magnetism and infrared technology. Health and well-being are becoming increasingly important, leading to a preference for foam mattresses that offer better adaptability to individual shapes and sizes.

The Brazilian mattress market is characterized by a fragmented landscape with over 400 local and global players, including significant exports from the United States and other countries like the United Kingdom, Uruguay, Chile, and Argentina. The market has seen a resurgence in consumption and imports, indicating rising demand. However, challenges such as low-cost polyurethane foam production and regulatory guidelines have impacted certain categories. Despite these challenges, the market is poised for growth, particularly in therapeutic and hybrid mattresses, driven by changing lifestyles. Companies like Colch√£o Inteligente are exploring international expansion, highlighting the competitive and dynamic nature of the market.

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Brazil Mattress Market Size - Table of Contents

  1. 1. MARKET INSIGHTS

    1. 1.1 Market Overview

    2. 1.2 Market Drivers

    3. 1.3 Market Restraints

    4. 1.4 Value Chain/ Supply Chain Analysis

    5. 1.5 Porter's Five Forces Analysis

      1. 1.5.1 Threat of New Entrants

      2. 1.5.2 Bargaining Power of Buyers/Consumers

      3. 1.5.3 Bargaining Power of Suppliers

      4. 1.5.4 Threat of Substitute Products

      5. 1.5.5 Intensity of Competitive Rivalry

    6. 1.6 Insights on Government Regulations in the Market

    7. 1.7 Insights on Technological Innovations in the Market

    8. 1.8 Insights on Impact of COVID- 19 on the Market

    9. 1.9 Insights on Mattress by Size (single bed, double bed, queen, king etc.)

  2. 2. MARKET SEGMENTATION

    1. 2.1 By Product

      1. 2.1.1 Spring Mattress

      2. 2.1.2 Foam Mattress

      3. 2.1.3 Latex Mattress

      4. 2.1.4 Other Mattresses

    2. 2.2 By Distribution Channel

      1. 2.2.1 Offline Retail

      2. 2.2.2 Online Retail

    3. 2.3 By End-User

      1. 2.3.1 Residential

      2. 2.3.2 Commercial

Brazil Mattress Market Size FAQs

The Brazil Mattress Market is projected to register a CAGR of greater than 8% during the forecast period (2024-2029)

Anjos Colchões, Tempur Sealy International, Inc. , Ecus, Sleep Number and Colchão Inteligente are the major companies operating in the Brazil Mattress Market.

Brazil Mattress Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)