Brazil Fertilizer Market - Growth, Trends, and Forecast (2019 - 2024)

The Brazil Fertilizers Market is segmented by product into nitrogenous fertilizers, phosphatic fertilizers, potash fertilizers, secondary nutrient fertilizers, and micronutrient fertilizers, and by application into grains & cereals, pulses & oilseeds, commercial crops, fruits & vegetables, and other applications.

Market Snapshot

Market Snapshot 1
Study Period:


Base Year:


Key Players:

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Brazil Fertilizer Market

The Brazilian Fertilizers Market is projected to grow at a CAGR of 4.9% during the forecast period (2019-2024). The potential expandable agricultural land, the growing demand for micronutrient fertilizer and government subsidies for agricultural products are the major reasons behind the growth of the market studied. Currently, 33% of the country’s total land is used for agriculture. Brazil, being a large agricultural producer, offers many opportunities for agrochemical companies. The market is witnessing several joint ventures between global players, who are likely to increase their market share.

Scope of the Report

The International Fertilizer Association defines a fertilizer as “any solid, liquid, gaseous substance containing one or more plant nutrient in known amount, that is applied to soil, directly on plants or added aqueous solutions (as in fertigation) to maintain soil fertility, improve crop development, yield, and/or crop quality”.The report defines the fertilizer market in terms of end-users. Brazil's fertilizer market is driven by increasing awareness among the farming community, increasing demand for food grains and economic growth among countries, among other factors.  The fertilizer market is segmented by type, application, and geography.

Nitrogenous Fertilizers
Calcium Ammonium Nitrate
Ammonium Nitrate
Ammonium Sulfate
Anhydrous Ammonia
Other Nitrogenous Fertilizers
Phosphatic Fertilizers
Mono-Ammonium Phosphate (MAP)
Di-Ammonium Phosphate (DAP)
Triple Superphosphate (TSP)
Other Phosphatic Fertilizers
Potash Fertilizers
Muriate of Potash
Other Potash Fertilizers
Secondary Nutrient Fertilizers
Micronutrient Fertilizers
Grains & Cereals
Pulses & Oilseeds
Commercial Crops
Fruits & Vegetables
Other Applications

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Key Market Trends

The growing demand for micro nutrient fertilizer is driving the market

Micronutrients are essential for the optimum growth of plants. In 2013, nearly 50% of cultivated land area worldwide contained a low concentration of Zn; it is expected that in the next few years this deficiency will reach 65%. Field trials proved that the application of micronutrient fertilizers increased crop yield from 8% to 20% annually. Yara International shows up as the market leader in terms of market share. The company plans to make further investments and is investing around USD 330 million in Brazil. It closed its manufacturing facilities in France, due to both strategic and economic considerations.

Market Trend 1

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Potassic Fertilizer dominates the market

Brazil accounts for 66% of total domestically-used fertilizer in South America, and it is continuing to expand its growing areas for crops. Hence, fertilizer demand has increased in recent years. This trend is expected to continue, even with the planted area not expanding as fast in 2018, as it had grown in past years. MAP acquires the highest share in the potassic fertilizer use, accounting 2.3 million metric ton in 2015, and 2.1 million metric ton in 2016. Total potash imports were 7.8 million metric ton in 2015 and 7.1 million metric ton in 2016. Potassic is the fastest-growing fertilizer segment, due to increasing soybean cultivation in Brazil. Potassic fertilizer is suitable for low-fertile and acid soils of tropical Brazil, which helps in increasing the yield and productivity of the soybean crop.

Market Trend 2

Competitive Landscape

The Brazilian fertilizer market is fairly fragmented where companies are not only competing based on product quality and promotion but also focused on strategic moves to hold larger market shares. New product launches, partnerships, and acquisitions are the major strategies adopted by the leading companies in the Brazilian fertilizer market. The Brazilian agricultural sector is export-oriented. The prices of brazilian real have appreciated, in relation to the dollar. This presents the opportunity to Yara, to increase its volume of exported products in the international market, and gain the largest market share in the global fertilizer market. Cropping area in Brazil has increased, owing to the conversion of pasture lands to soybeans and corn.

Major Players

  1. Fertilizantes Heringer S.A.
  2. Yara International ASA
  3. The Mosaic Company
  4. Nutrien Ltd.
  5. Eurochem Group

* Complete list of players covered available in the table of contents below


Table of Contents


    1. 1.1 Study Deliverables

    2. 1.2 Study Assumptions

    3. 1.3 Scope of the Study




    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Porter's Five Force Analysis

      1. 4.4.1 Bargaining Power of Suppliers

      2. 4.4.2 Bargaining Power of Buyers

      3. 4.4.3 Threat of New Entrants

      4. 4.4.4 Threat of Substitute Products

      5. 4.4.5 Competitive Rivalry


    1. 5.1 Product

      1. 5.1.1 Nitrogenous Fertilizers

        1. Urea

        2. Calcium Ammonium Nitrate

        3. Ammonium Nitrate

        4. Ammonium Sulfate

        5. Anhydrous Ammonia

        6. Other Nitrogenous Fertilizers

      2. 5.1.2 Phosphatic Fertilizers

        1. Mono-Ammonium Phosphate (MAP)

        2. Di-Ammonium Phosphate (DAP)

        3. Triple Superphosphate (TSP)

        4. Other Phosphatic Fertilizers

      3. 5.1.3 Potash Fertilizers

        1. Muriate of Potash

        2. Other Potash Fertilizers

      4. 5.1.4 Secondary Nutrient Fertilizers

      5. 5.1.5 Micronutrient Fertilizers

    2. 5.2 Application

      1. 5.2.1 Grains & Cereals

      2. 5.2.2 Pulses & Oilseeds

      3. 5.2.3 Commercial Crops

      4. 5.2.4 Fruits & Vegetables

      5. 5.2.5 Other Applications


    1. 6.1 Most Adopted Strategies

    2. 6.2 Market Share Analysis

    3. 6.3 Company Profiles

      1. 6.3.1 Adubos Sudoeste

      2. 6.3.2 Brazil Potash

      3. 6.3.3 Bunge Limited

      4. 6.3.4 EuroChem

      5. 6.3.5 Fertilizantes Heringer S.A.

      6. 6.3.6 Fertipar

      7. 6.3.7 ICL Fertilizers

      8. 6.3.8 The Mosaic Company

      9. 6.3.9 Nutrien Ltd.

      10. 6.3.10 Yara International ASA

      11. 6.3.11 Vale

    4. *List Not Exhaustive

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