Market Trends of Brazil Data Center Power Industry
Switched PDU is Anticipated to be the Fastest Growing Segment
- Switched PDUs are important in remote deployments because they allow users to restart servers and restore service without physically visiting the data center site. It also helps users save energy and reduce costs by enabling them to turn off devices that are not in use. In the event of a utility power failure, non-essential loads can be shut down to maximize UPS uptime.
- A switched PDU is a type of smart rack PDU that can turn on or off single outlets or groups of outlets on the PDU. Switched PDUs allow users to control devices and provide power remotely in a specific order. It also allows users to delay the power-on sequence, which eliminates power sags and extends device life.
- Further, large data center facilities are expected to have the highest market share by 2029 due to major operators planning to build facilities with huge capacities during the forecast period. For instance, Scala Data Centers plans to establish a large facility in the country with an IT load capacity of 96 MW. Ascenty Data Centers (Digital Realty) plans to establish seven facilities with a cumulative capacity of 73.3 MW, and NABIAX plans to add 10.7 MW during the forecast period. Considering such developments, the segment is expected to have significant growth in the country.
- Switched PDUs with outlet metering to help users monitor power consumption and available capacity. Easily understand actual power consumption at the device level, allowing users to compare efficiencies, improve capacity planning, increase utilization of existing resources, and allocate costs to specific customers or business units. The above-mentioned instances and benefits of switched PDU would accelerate the growth of the segment during the forecast period.
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IT and Telecommunication is Anticipated to be the Largest Segment
- Cloud service providers, like AWS, Microsoft, Oracle, IBM, Tencent, and Huawei, are present in Brazil through cloud regions/availability zones. It provides private and public cloud services primarily for financial companies.
- Major factors driving the demand for data centers in the country include the expansion of cloud computing, penetration of various cloud providers, and increasing investment from domestic players.
- Cloud is an important part of the IT infrastructure. In 2022-23, public cloud spending for infrastructure as a service (IaaS) and platform as a service (PaaS) was expected to witness a growth of 46.5% to USD 3 billion. The private cloud model generated USD 614 million in revenue in 2022-23. Increasing cloud adoption in most businesses is driven by emerging technologies, such as artificial intelligence, big data, and blockchain, among various end users.
- With the rise of the digital economy and the increasing number of internet users in Brazil, the need for data storage and processing is increasing. The proliferation of hybrid cloud service providers has increased demand for colocation services and increased rack utilization.
