Market Size of Brazil Automotive OEM Coatings Industry
| Study Period | 2019-2029 |
| Base Year For Estimation | 2023 |
| Market Size (2024) | USD 353.59 Million |
| Market Size (2029) | USD 448.49 Million |
| CAGR (2024 - 2029) | < 5.00 % |
| Market Concentration | High |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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Brazil Automotive OEM Coatings Market Analysis
The Brazil Automotive OEM Coatings Market size is estimated at USD 353.59 million in 2024, and is expected to reach USD 448.49 million by 2029, growing at a CAGR of less than 5% during the forecast period (2024-2029).
The COVID-19 pandemic had negatively affected the market for automotive OEM coatings. The implementation of a nationwide lockdown in the country mainly affected the automotive manufacturing industry, thereby affecting the market for automotive OEM coatings. However, post-COVID pandemic, the automotive industries resumed their operations, thereby creating a positive impact on the demand for automotive OEM coatings in the country.
The increase in the production of automotive vehicles and the development of new technologies in the production of electric vehicles are expected to drive the market.
On the flip side, the fluctuations in the prices of raw materials and the stringent VOC regulations set by the governing bodies are expected to restrain the market for OEM coatings.
The emerging technologies to lower VOC coatings used in various automotive vehicles are expected to create opportunities for the market during the forecast period.
Brazil Automotive OEM Coatings Industry Segmentation
Automotive OEM coatings are used to protect the vehicle body from corrosion. The coating applications include the steps of electro-coat, primer, basecoat, and clear coat. Automotive OEM coatings will help to improve the appearance and performance of vehicles.
The Brazil Automotive OEM coatings market is segmented by resin type, layer, technology, and end-user industry. By Resin type, the market is segmented into acrylic, alkyd, polyurethane, epoxy, polyester, and other resin types (phenolic, polyvinyl acetate, etc.). By layer, the market is segmented into E-Coat, primer, base coat, and clear coat. By technology, the market is segmented into water-borne, solvent-borne, electrocoats, and powder coatings. The end-user industry segments the market into passenger cars, commercial vehicles, and ACE. For each segment, the market sizing and forecasts were made based on value (USD).
| Resin | |
| Acrylic | |
| Alkyd | |
| Epoxy | |
| Polyurethane | |
| Polyester | |
| Other Resins (Phenolic, Polyvinyl Acetate, etc.) |
| Layer | |
| E-Coat | |
| Pirmer | |
| Base Coat | |
| Clear Coat |
| Technology | |
| Water-Borne | |
| Solvent-Borne | |
| Electrocoats | |
| Powder Coatings |
| Application | |
| Passenger Vehicles | |
| Commercial Vehicles | |
| ACE |
Brazil Automotive OEM Coatings Market Size Summary
The Brazil Automotive OEM Coatings Market is poised for growth, driven by the resurgence of the automotive industry post-COVID-19 and the increasing production of vehicles, including electric vehicles. The market is characterized by the use of acrylic resins, which offer significant advantages such as gloss, durability, and resistance to various environmental factors. These resins are particularly favored in water-borne systems due to their low VOC emissions, aligning with the growing demand for environmentally friendly solutions. The rise in electric vehicle sales and production, supported by investments and government incentives, is expected to further propel the demand for automotive OEM coatings in Brazil.
The market landscape is dominated by passenger vehicles, which constitute a significant portion of the automotive market in Brazil. The demand for OEM coatings in this segment is driven by the need for high-quality finishes in various vehicle components. The market is consolidated, with major players like Akzo Nobel NV, Axalta Coating Systems, BASF SE, PPG Industries Inc., and RPM International Inc. playing pivotal roles. Despite challenges such as raw material price fluctuations and stringent VOC regulations, the market is anticipated to expand, with opportunities arising from advancements in low VOC coating technologies.
Brazil Automotive OEM Coatings Market Size - Table of Contents
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1. MARKET DYNAMICS
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1.1 Drivers
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1.1.1 Increase in the production of automotive vehicles
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1.1.2 Development of New Technologies in the Production of Electric Vehicles
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1.1.3 Other Drivers
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1.2 Restraints
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1.2.1 Fluctuations in the Prices of Raw materials
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1.2.2 Stringent VOC Regulations Set By The Governing Bodies
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1.3 Industry Value Chain Analysis
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1.4 Porter's Five Forces Analysis
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1.4.1 Bargaining Power of Suppliers
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1.4.2 Bargaining Power of Buyers
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1.4.3 Threat of New Entrants
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1.4.4 Threat of Substitute Products and Services
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1.4.5 Degree of Competition
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2. MARKET SEGMENTATION (Market Size in Value)
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2.1 Resin
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2.1.1 Acrylic
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2.1.2 Alkyd
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2.1.3 Epoxy
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2.1.4 Polyurethane
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2.1.5 Polyester
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2.1.6 Other Resins (Phenolic, Polyvinyl Acetate, etc.)
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2.2 Layer
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2.2.1 E-Coat
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2.2.2 Pirmer
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2.2.3 Base Coat
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2.2.4 Clear Coat
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2.3 Technology
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2.3.1 Water-Borne
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2.3.2 Solvent-Borne
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2.3.3 Electrocoats
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2.3.4 Powder Coatings
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2.4 Application
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2.4.1 Passenger Vehicles
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2.4.2 Commercial Vehicles
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2.4.3 ACE
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Brazil Automotive OEM Coatings Market Size FAQs
How big is the Brazil Automotive OEM Coatings Market?
The Brazil Automotive OEM Coatings Market size is expected to reach USD 353.59 million in 2024 and grow at a CAGR of less than 5% to reach USD 448.49 million by 2029.
What is the current Brazil Automotive OEM Coatings Market size?
In 2024, the Brazil Automotive OEM Coatings Market size is expected to reach USD 353.59 million.
