Market Trends of Belgium Gift Card & Incentive Card Industry
This section covers the major market trends shaping the Belgium Gift Card & Incentive Card Market according to our research experts:
High adoption rate of smartphones
With the rapid expansion of smartphones, gift cards have grown more inventive. Modern technologies and marketing methods have enabled gift card enthusiasts and smartphone users to combine everything into one easy bundle. The increased use of smartphones is projected to improve the gift card industry by providing users with flexible and easy payment options. One of the most popular solutions is Gyft, which is accessible for iPhone and Android. Users may put gift cards into the app and spend them anytime they go shopping. More of these connections are projected to boost market expansion.
Corporate Segment is growing the Belgium Gift Cards and Incentive card Market
One of the primary industries that gift card companies are targeting in Belgium is corporate-focused gift card services. With corporate gift card acceptance increasing internationally and in Belgium, suppliers are seeking to offer value-added solutions to capture market dominance in this area.
Monizze, one of the country's major gift card players, provides unique gift card solutions to both corporations and individuals. In Belgium, the company provides 3-in-1 gift cards (meal, eco, and gift), which give employees with additional perks.