Market Trends of Bean-to-Bar Chocolate Industry
This section covers the major market trends shaping the Bean-to-Bar Chocolate Market according to our research experts:
Growing consumer preference for natural and healthy chocolates
Cocoa chocolate is an ever-growing market driven primarily by its extensive appeal, popularity, and wide use of chocolates in household cooking. Chocolates are consumed by a large portion of the population and have all age groups of consumers. In western countries, there is an increased demand for chocolate with perceived health benefits and more exotic flavors. Consumers nowadays are looking for unique options, that offer health benefits along with health benefits, this has created opportunities for manufacturers to come up with such options. Key players in the market are focusing on offering all-natural, free-from, and organic chocolates to attract consumers.
Moreover, most consumers are interested in better-for-you chocolate. Consumers want to reduce their sugar consumption, added antioxidants, and added protein to chocolate and chocolate-flavored food. Thus, consumers are looking for such options which can fulfill their needs. However, the demand for cocoa products is continuously increasing in emerging economies. Chocolate sales are projected to grow in countries experiencing increases in GDP per capita such as China, India, Mexico, Indonesia, Turkey, and others. The growing demand for chocolates is anticipated to benefit the bean-to-bar chocolate market.
Europe is the Largest Consuming Region
Europe is one of the key producers of chocolates around the globe with the presence of key chocolate manufacturers of all sizes, which work with different cocoa qualities. Across the region, several multinational companies represent the bulk of the market for final chocolate products which include Nestlé, Mondelez, Mars, Lindt & Sprüngli, and Ferrero.
Moreover, swizz chocolates are also very popular across the globe, and in terms of industrial chocolate, the European Cocoa industry is one of the largest markets that ground over a million tons of cocoa beans, with a production amounting to one-third of the world production, with the Netherlands alone accounting for 550.000 tons, according to the European Cocoa Association.
Europe is also the largest producing region, and Germany is among the world's largest exporters of chocolate, followed by Belgium, Italy, Poland, and the Netherlands according to the Centre for the Promotion of Imports Europe. Thus, with the presence of large and small-scale producers in the region, along with the high consumption of chocolate, the European market is anticipated to be the key region for the bean-to-bar chocolate market.
