| Study Period | 2020 - 2030 |
| Market Size (2025) | USD 7.05 Billion |
| Market Size (2030) | USD 8.67 Billion |
| CAGR (2025 - 2030) | 4.20 % |
| Fastest Growing Market | South America |
| Largest Market | North America |
| Market Concentration | Medium |
Major Players
*Disclaimer: Major Players sorted in no particular order |
BBQ Grill Market Analysis
The Barbeque Grill Market size is estimated at USD 7.05 billion in 2025, and is expected to reach USD 8.67 billion by 2030, at a CAGR of 4.2% during the forecast period (2025-2030).
Changes in young consumers' lifestyles and eating habits, as well as the growing trend of outdoor parties and social gatherings, have increased demand for low and slow-cooked barbeques such as brisket, pork shoulder, and pork ribs. This factor is expected to contribute to the industry's growth in the coming years.
Because of changing consumer eating habits, the number of quick-service restaurants and eateries continues to grow. Furthermore, the number and popularity of barbeque restaurants are growing rapidly. Because of their hectic work schedules, most young consumers prefer to eat at outdoor eateries and restaurants. Consumers, especially the young generation, like to taste and experiment with new and unique food dishes. Furthermore, most barbeque restaurants are increasingly offering live cooking, extensive buffet spreads, lively ambiance, and great music, which is expected to favor the growth of the BBQ grill during the forecast period.
One important trend that is helping to increase the market share for barbecue grills is the rising number of grills being sold online. The availability of barbecue grills in a wider range of sizes, combined with increased marketing and promotional efforts, is increasing consumer interest in and demand for barbecue grills.
Unlike all other products, the barbeque (BBQ) grill was unaffected by the COVID-19 pandemic. With restaurants closed or difficult to enter, as well as government-mandated lockdowns around the world, more people began cooking at home. According to consumer research published in November 2021, 38% of all grill owners purchased a new grill in the past two years.
BBQ Grill Market Trends
Charcoal Barbeque Grills are Dominating the Market
A charcoal barbecue is a kind of cooking equipment mainly used for outdoor settings. The charcoal barbecue is usually portable and can be used for camping or picnic. Recently, charcoal barbecue has been widely used in the hotel industry. It is also used in families. Technological innovations in attaining pollution-free charcoal are majorly driving this segment of the market. The lump charcoal market dominated the global barbecue grill charcoal market by both volume and value. This is because the lump charcoal burns quickly produce less ash and gains high temperature compared to other types. Also, its low ash content and high calorific value encourage end users to adopt it. The other Charcoal barbeque grills are Extruded Charcoal, Charcoal Briquettes, and Sugar Charcoal grills.
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North America is Dominating the Market
In 2023, North America will account for more than 50% of the global barbecue market. When consumers in nations like the U.S., Canada, and Mexico celebrate any kind of holiday, the focus is frequently on eating barbecued food. Almost two-thirds (64%) of U.S. adults own a grill or smoker, while over 72%, i.e., 7 in 10 Canadian adults, own a grill or smoker. They enjoy cookouts on various occasions, including 68% on Independence Day, 56% on Memorial Day, 56% on Labor Day, 42% on Father's Day, and 29% on Mother's Day, according to a study conducted by Hearth, Patio, and Barbeque Association in 2021 and the figures showed a slight increase in 2022.
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BBQ Grill Industry Overview
The report covers major international players operating in the global barbecue grill market. In terms of market share, a few of the major players currently dominate the market, like Middleby Corporation LLC, Napoleon, Weber-Stephen Products, Traeger, and NexGrill. However, with technological advancements and product innovations, midsize to smaller companies are increasing their market presence by securing new contracts and tapping into new markets. The leading brands are opening exclusive stores for special products. The companies are also promoting, differentiating, and selling limited editions to increase their visibility and brand awareness in the market.
BBQ Grill Market Leaders
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The Middleby Corporation
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Weber-Stephen Products LLC
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Napoleon
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Traeger Grills
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NexGrill
- *Disclaimer: Major Players sorted in no particular order
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BBQ Grill Market News
- April 2023: Germany’s oldest barbecue manufacturer, LANDMANN has introduced nine new outdoor cooking appliances, meeting the growing demand for multifunctional BBQs.
- Feb 2023: Traeger Inc, the innovators and category leaders in wood-pellet grills, has lanched a significant addition to their outdoor cooking experience with Flatrock Grill. The Flatrock Grill sets the new standard in the exploding griddle cookware category, while enabling customers to explore an entirely new frontier of flavor through premium, innovative designs, and features.
- September 2022: A new gas grill with an integrated air fryer was introduced by Landmann under the name Fryton. For a price of USD 787.489, Landmann sells the Fryton directly in the UK.
- March 2022: American Outdoor Brands, Inc., a provider of products and accessories for rugged outdoor enthusiasts, announced the acquisition of privately held Grilla Grills for USD 27 million in cash.
BBQ Grill Industry Segmentation
A barbecue grill is a type of cooking apparatus where food is cooked using heat that is applied from below. A barbecue grill's heating element can vary, and it can be fueled by gas, electricity, or charcoal. In the report, a full background analysis of the global barbecue grill market is given, including a look at the market as a whole, new trends by segment and regional market, and major changes in market dynamics. The global barbecue grill market is segmented by product type (gas, charcoal, and electric), by application (household and commercial), and by geography (North America, Europe, Asia-Pacific, South America and Latin America, and the Middle East and Africa). The report offers market sizes and forecasts in value (USD) for all the above segments.
| By Product | Gas | ||
| Charcoal | |||
| Electric | |||
| By Application | Household | ||
| Commercial | |||
| By Geography | North America | United States | |
| Canada | |||
| Mexico | |||
| Rest of North America | |||
| Asia-Pacific | India | ||
| China | |||
| Australia | |||
| Rest of Asia-Pacific | |||
| Europe | Germany | ||
| United Kingdom | |||
| Rest of Europe | |||
| South America | Brazil | ||
| Argentina | |||
| Rest of South America | |||
| Middle East and Africa | United Arab Emirates | ||
| Saudi Arabia | |||
| South Africa | |||
| Rest of Middle East and Africa | |||
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BBQ Grill Market Research FAQs
How big is the Barbeque Grill Market?
The Barbeque Grill Market size is expected to reach USD 7.05 billion in 2025 and grow at a CAGR of 4.20% to reach USD 8.67 billion by 2030.
What is the current Barbeque Grill Market size?
In 2025, the Barbeque Grill Market size is expected to reach USD 7.05 billion.
Who are the key players in Barbeque Grill Market?
The Middleby Corporation, Weber-Stephen Products LLC, Napoleon, Traeger Grills and NexGrill are the major companies operating in the Barbeque Grill Market.
Which is the fastest growing region in Barbeque Grill Market?
South America is estimated to grow at the highest CAGR over the forecast period (2025-2030).
Which region has the biggest share in Barbeque Grill Market?
In 2025, the North America accounts for the largest market share in Barbeque Grill Market.
What years does this Barbeque Grill Market cover, and what was the market size in 2024?
In 2024, the Barbeque Grill Market size was estimated at USD 6.75 billion. The report covers the Barbeque Grill Market historical market size for years: 2020, 2021, 2022, 2023 and 2024. The report also forecasts the Barbeque Grill Market size for years: 2025, 2026, 2027, 2028, 2029 and 2030.
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Barbeque Grill Industry Report
The global barbeque grill market is experiencing significant growth, driven by evolving consumer preferences and an increasing trend towards outdoor cooking and social gatherings. Segmented by product types such as gas, charcoal, and electric grills, gas grills lead due to their convenience and efficiency, making them a popular choice in the BBQ industry. The application segments are divided into household and commercial uses, with commercial applications seeing substantial growth as more restaurants and eateries incorporate barbeque options into their menus, boosting the barbeque industry. Geographically, North America holds a major share of the grill industry, attributed to its strong grilling culture, while the Asia Pacific region is poised for rapid growth due to increasing urbanization and changing food habits. The market's expansion is further supported by innovations in grill features and an emphasis on healthier cooking options, making barbeque grills more appealing to a broader consumer base in the barbeque grill market. For detailed statistics on market share, size, and revenue growth rate, refer to Mordor Intelligence™ Industry Reports, which include a market forecast outlook and a historical overview of the grill industry. Get a sample of this industry analysis as a free report PDF download.
