Market Trends of Bahrain Home Appliances Industry
Rising urbanization leads to higher demand for home appliances
Bahrain's home appliances market has been growing significantly over the past years owing to the rapid deployment of these appliances across residential places, commercial buildings, offices, hotels, and many other places. The market witnessed a slight downturn in the year 2020 because of the Covid-19 pandemic, which led to disruptions in supply chain patterns, and imports were hampered from countries such as China, UAE, etc. Further, the rising integration of home appliances in the country would be supported by the emphasis on construction activities with the Vision 2030 economic development strategy. The strategy seeks to improve infrastructure, industry, housing, and connectivity, which calls for a more diverse economic base, with broader privatization, industrialization, training, and education in Bahrain, thus leading to increased demand for home appliances in the coming years.
Refrigerator is Dominant in Bahrain Home Appliances Market
The home appliances market is being driven by increased purchasing power and better access to high-quality products at an affordable price. The home appliances industry in Bahrain is likely to be driven by advanced internet connections and new sales channels. Refrigerators are generally operated continuously throughout the year, and therefore, annual energy consumption is an important issue associated with the product; hence, they dominate the market in Bahrain in the home appliance industry. Refrigerator market growth is attributed to the expansion of the food and beverage industry, booming tourism, and impending infrastructure development projects.
